Curated OER
Neon Signs
Middle schoolers study a commercial art form and explore its historic and social meaning. They apply linear color to a shape, bending and forming the lines in much the same way a sign artist would form glass tubing. They design their own...
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Propaganda: Making a Commercial
Seventh graders study different propaganda techniques. In groups, they write and perform a 60-second TV or radio commercial. Classmates rate the effectiveness of the commercial and whether or not they might buy the product.
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Producing Commercials for Videotaping
Students explore television commercials to classify them into categorizes. In this commercial categories lesson, students brainstorm about commercials that catch their attention. Students analyze the categories for commercials and then...
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Pop Art Ice Cream Painting
Young scholars develop skills in painting and create a painting of an ice cream cone using Pop Art as in inspiration.
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Inventions, Puppets, and Commercials
Fourth graders invent a product and present it to the class. In this inventions lesson plan, 4th graders get into groups and have to come up with an invention. They also advertise by writing a television commercial with a script and part...
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Pop Art Ice Cream Painting
Students create paintings of ice cream treats using Pop Art as an inspiration while developing skills in painting in this 4th through 6th grade Art lesson. Included with the lesson are possible extensions and suggested evaluation rubric.
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Writing a Commercial
Students create a product and write a commercial to sell the product. They discuss the differences between ads for television and radio and ads for print. They discuss the persuasion techniques used by ad writers.
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Lazertran Silk Scarf
High schoolers create a silk scarf with digital images transfered onto it. They print out photos for transfer and stretch out the scarf on a frame. They paint the scarf and apply a resist for texture. The results are stunningly...
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Our Computers, Ourselves: Imagining the Digital Lives of Authors and Characters
The guiding question for this lesson is "Do computers and their contents shape who we are?" Open with a selection of Apple's commercials to introduce stereotypes and people's relationships with their computers. Then, read the attached...
Brookly Museum
Andy Warhol: The Last Decade
Discuss pop-art, Andy Warhol, and the concept of collaborative painting with your class. Learners won't be analyzing Warhol's work, but they will be engaging in group activities to understand the collaboration in art. They'll make a...
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Create a Commercial
Students apply their knowledge of the persuasive appeals by creating a commercial which uses one or more of the three appeals (logos, pathos, and ethos) in order to persuade. They also differentiate among the three appeals as used in...
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Advertising Books
Students experience a variety of ways to share their favorite books with their classmates. They write and present commercials to "sell" their favorite books to the class and participate in a community of readers who regularly discuss and...
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It's On Sale
First graders read the book The Great Pet Sale to learn about economics and advertisements. In this economics lesson plan, 1st graders read the book The Great Pet Sale and define related vocabulary words. Students compare prices to find...
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Popular Culture
Students analyze the period of Belle Epoque and the methods of art that signified popular culture. In this art analysis lesson, students consider the ways popular culture influenced art by analyzing the images and completing image based...
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The Art of Subtle Persuasion
Students examine a scene from "Julius Caesar." After watching commercials and political ads on TV, students explore the intention of the commercial. They compare and contrast the forms of persuasion used. Students share their writings...
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Interactive Art: Let's Make It Happen
Students examine art by Christopher Janney. They discuss what the art is showing and what it means to them. They create their own piece of interactive art.
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Pitcher Perfect
Learners consider how advertising messages are constructed and relayed. They invent fast-food businesses and create presentation posters outlining the first commercials to promote their new brands.
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Holy Mole
Third graders explore the Mexican sauce Mole and the culture of Mexico. In this Mexican culture lesson plan, 3rd graders find Mexico on the map and access prior knowledge about the country. Students discuss Mexican foods. Students...
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I Want To Be an Entrepreneur
Students define the word entrepreneur as they create a business. For this economics lesson, students understand the elements of creating a successful business and record them. Students create a commercial for their businesses.
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Quilting
Students use a monochromatic palate, select shades and tints for a selected hue, or select complimentary or analogous colors for a quilt design. They design quilt squares using basic geometric shapes, repetition, balance, and proportion.
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Marketing to Teens: Marketing Tactics
Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers....
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Advertising Project
Young scholars use word processing software to create slogans for products. They write their own jingles and create their own packaging for products they design. Then they write and act out their own television commercials for their...
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Power, Persuasion & Propaganda: Exploring Multiple Motives
Students recognize different motives even in non-commercial media. They analyze the role of media in a democratic society and wrestle with ethical issues concerning media and the public good. They create a media message with one or more...
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Can You Sell Your Cereal?
Students evaluate television commercials about cereal and create their own cereal product. They watch cereal television commericals and evaluate cereal boxes to compare their features. As a class they create a T-chart to identify words...