Lesson Plan
Curated OER

The "Ad" Survey-What Makes a Print Ad Convincing?

For Teachers 7th - 10th
Students develop opinions from a variety of materials, recognize and analyze bias, propaganda and stereotypes, and evaluate effectiveness of print advertisements.
Lesson Plan
The Imagination Factory

Design a Postage Stamp for Black History Month

For Teachers 1st - 6th
Learners create a postage stamp for Black History Month. In this U.S. History lesson, students discuss the contributions of African-Americans and design a postage stamp to celebrate their impact.
Lesson Plan
Curated OER

Marketing to Teens: Parody Ads

For Teachers 8th - 11th
High schoolers deconstruct advertising messages by analyzing parody ads and exploring the purpose of satire. Then they create their own parodies based on real ads discussed in class. A creative activity to extend any study of media,...
Lesson Plan
Curated OER

Logo Design Basics: School ID

For Teachers 9th - 12th
Students design a new logo for their school. In this graphic design lesson, students learn the fundamentals of logo design and how to incorporate the needs of the client in design development. Students design a new school logo that...
Lesson Plan
Curated OER

Taking a Closer Look (Critical Viewing)

For Teachers 6th - 12th
Students explore persuasive writing in advertisements. In this advertisements lesson, students evaluate tobacco advertisements for persuasion techniques. Students then create a counter advertisement against smoking.
Lesson Plan
Curated OER

Print Advertising: Past and Present

For Teachers 12th
Twelfth graders identify the way advertisements are constructed to influence out lives and our values. They review advertisements from the 1800s and 1900s and how they may have influenced people living in that time. Using this ad, 12th...
Lesson Plan
Curated OER

Energy Plus!

For Teachers 3rd - 5th
"Energy Plus!" from Together Counts is three days worth of lessons, discussions, and activities about nutrition. The materials help you teach youngsters about eating healthy and burning calories. Energy in and energy out. Included are...
Lesson Plan
Curated OER

Souper Art

For Teachers K - 6th
Turn your young artists into great marketing specialists with this fun lesson plan! They will turn ordinary soup cans into exciting choices for dinner by recreating the can label. This is a fantastic project to connect art, advertising,...
Lesson Plan
Curated OER

Create Your Own Ad

For Teachers 9th - 12th
Young scholars examine the elements of advertising. They analyze the format and structure of advertisements. They develop awareness of advertising techniques and explain that media messages and products are composed of a series of...
Lesson Plan
Curated OER

Logo Design Basics: Your Name Here

For Teachers 1st - 6th
Students become familiar with the fundamentals of graphic design to develop a logo. For this logo design lesson, students generate their own two logos using their own name and a personal hobby as inspiration. Students select their...
Lesson Plan
Curated OER

Magazine Production

For Teachers 11th - 12th
Analyze magazines as a class, looking carefully for the target audience, advertisements, and topics presented. Small groups then work as a publication team and receive a magazine that they have to "sell." Each individual has a different...
Lesson Plan
Curated OER

Designing in Microsoft

For Teachers 4th - 5th
Students review the basic formatting in Microsoft Word. Individually, they use the program to design a flyer for a baseball game. To end the lesson, they print them out, present them to the class and given a grade based on a rubric.
Lesson Plan
Scholastic

Persuasive Communication (Grades 9–12)

For Teachers 9th - 12th Standards
Before your students reached your morning class to learn about persuasive writing, they probably saw dozens of examples of persuasive communication in the form of advertisements. A short, introductory lesson inspires class members to...
Lesson Plan
Curated OER

You Are Smarter Than The Ads

For Teachers 4th
Fourth graders examine advertising techniques and create original designs for advertisements in this three day, 4th grade art/social studies instructional activity. The instructional activity includes assessment ideas, resource...
Lesson Plan
Curated OER

Advertising Books

For Teachers 3rd - 5th
Students experience a variety of ways to share their favorite books with their classmates. They write and present commercials to "sell" their favorite books to the class and participate in a community of readers who regularly discuss and...
Lesson Plan
Curated OER

Advertising Through the Decades

For Teachers 12th
Twelfth graders compare and contrast advertising styles and motives from 1920 to present. Using internet research and print advertisements students make comparisons and inferences about the function of marketing. At the culmination of...
Lesson Plan
Curated OER

Hershey and Advertising

For Teachers 11th - 12th
Students examine Hershey advertising history. In this marketing lesson, students analyze the advertising strategies employed by the Hershey company as they respond to discussion questions about 4 Hershey ads. Students write their own...
Lesson Plan
Curated OER

Persuasive Advertisement For A Novel

For Teachers 6th
Sixth graders engage in a project to persuade classmates to read a certain novel. They create a poster using persuasive advertising language. Media can be included in the form of pictures and other graphics to make the visual...
Lesson Plan
Curated OER

Shopping Bag Challenge

For Teachers 5th - 12th
Learners design a shopping bag that will allow the consumer to immediately identify the store and understand the product that is being sold. They create an advertisement for a new shopping bag. Students choose their type of business to...
Lesson Plan
Curated OER

Cultural Logo Design

For Teachers 9th - 12th
Students create a logo design to express their own identity. In this logo design lesson, students list ten words to describe who they are and choose two of them to use in a logo. Students draw images and choose various forms of...
Lesson Plan
Curated OER

Made You Look

For Teachers 9th - 12th
Young scholars spend some time in the world of marketing and advertising by analyzing and creating slogans and campaigns geared toward adolescents. Students work with a partner to create their design and share with the class
Lesson Plan
Curated OER

Design Your Own Cereal Box

For Teachers 6th - 9th
Students explore the ways in which media messages work and the ways in which consumers are targeted.
Activity
District 158

Plan an Adventure

For Teachers 5th - 8th Standards
For kids, taking a vacation is all fun and games, but after completing this pre-algebra project, they'll have a whole new appreciation for the planning that makes these trips possible. Given a budget of $5,000 to spend on purchasing the...
Lesson Plan
Curated OER

CHARTING NEPTUNE'S REALM

For Teachers 5th - 8th
Learners design a twenty-first century book cover based on the concepts and designs of the eighteenth century.