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Curated OER

Allowing Students to Explore Simple Physics and Marketing in English Class

For Teachers 9th Standards
Scientific method, linear measurements, friction, inertia. Imagine learning scientific vocabulary in an ELA class. Before researching and developing a presentation about simple machines, class members build a common, but decidedly...
Lesson Plan
Media Smarts

Kellogg Special K Ads

For Teachers 9th - 12th
Foster class discussion about body image with the resources and questions provided here. Focus on Special K's "look good on your own terms" ad campaign. Learners start by reading about this campaign and analyze a series of print ads,...
Lesson Plan
Curated OER

Marketing to Teens: Marketing Tactics

For Teachers 8th - 12th
Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers....
Lesson Plan
Curated OER

Tobacco: Promotion Tactics and the Law

For Teachers 7th - 10th
Youths aged 13 & 14 are most likely to notice and remember in-store tobacco promotions. Class members dissect tobacco advertising tactics and learn about relevant legislation by participating in guided discussion. Assessing...
Lesson Plan
Curated OER

Analyzing Advertising

For Teachers 9th - 12th
Some ads really make products look great, and even better than they really are! Kids get into small groups to research and compare marketing used by various cell phone companies. They analyze advertisements, carrier options, and cell...
Lesson Plan
Media Smarts

Marketing to Teens: Gender Roles in Advertising

For Teachers 7th - 12th
Young learners explore gender roles in advertising by taking an ad campaign they have seen which is specifically directed to one gender, and redesigning the campaign to target the opposite gender. After leading a guided discussion about...
Lesson Plan
Bright Hub Education

Advertisement Analysis

For Teachers 6th - 8th
Middle schoolers review magazine ads and take a look at some of the most common advertising techniques. From analyzing these ads, youngsters begin to become aware of how advertisers target specific age groups, gender groups, and how they...
Lesson Plan
Curated OER

Hype!

For Teachers 10th - 12th
Eight various activities have your learners looking at hype in the media. Advertisements for films, politics, music, and philanthropy all contribute to emotional appeals and marketing strategies trying to convince consumers to...
Activity
Curated OER

Viral Marketing

For Teachers 9th - 12th Standards
What is "viral marketing" and how does it relate to mathematics? Young mathematicians use exponential functions to develop a mathematical model for a business advertising campaign. Learners then see how their campaigns increase...
Unit Plan
Crabtree Publishing

Why Does Media Literacy Matter?

For Teachers 6th - 12th
Criticism of news and entertainment journalism is at an all-time high. Help 21st-century learners develop the media literacy skills they need to become critical consumers with a three-lesson guide the looks at persuasive techniques used...
Lesson Plan
Curated OER

Watch Your P's and Q's

For Teachers 9th - 12th Standards
Using your graphing calculator, find all the rational zeroes of a polynomials by using the Rational Zero Theorem. Divide polynomials using the Remainder Theorem and the Factor Theorem and then graph it to find the number of real roots.
Lesson Plan
Curated OER

Magazine Production

For Teachers 11th - 12th
Analyze magazines as a class, looking carefully for the target audience, advertisements, and topics presented. Small groups then work as a publication team and receive a magazine that they have to "sell." Each individual has a different...
Lesson Plan
Texas Instruments

Continuity and Differentiability 1

For Teachers 9th - 12th Standards
Pupils examine graphs for continuity and differentiability in this calculus instructional activity. They observe piecewise functions to see where continuity and differentiability come into play. Learners finish by graphing their equation...
Lesson Plan
Curated OER

Rhombi, Kites, and Trapezoids

For Teachers 9th - 12th Standards
Students identify the number of diagonals for each polygon. In this geometry lesson, students identify the polygons based on their diagonals and the way it intersect. They create visuals using the navigator to see the changes in the shapes.
Lesson Plan
Curated OER

Vernier EasyData App

For Teachers 9th - 12th Standards
Used along with data collection devices, the EasyData Application for the TI-83 Plus/TI-84 calculator allows learners to use real data to learn math and science. Statistics, curve fits, and integrals are used to analyze the...
Lesson Plan
Curated OER

Influence and Outliers

For Teachers 8th - 11th
Using the TI-Nspire calculator, statisicians identify outliers and their effect on the least-squares regression line. In finding the line of best fit, they determine what points will affect the least squares regressions and what points...
Lesson Plan
Curated OER

Creating a Commercial

For Teachers 9th - 12th
Students investigate the world of advertising and video production by creating their own commercial.  In this advertising lesson, students discuss a fictitious product which they create an advertising campaign for.  Students...
Lesson Plan
Curated OER

Biodiversity and Ecosystems

For Teachers 6th - 8th Standards
Middle schoolers differentiate between biotic and abiotic factors in this science lesson. Learners collect data for the experiment and analyze the data after graphing it using the CBL 2. This experiment is split into two different...
Lesson Plan
Curated OER

Understanding "Me", the Product

For Teachers 8th - 12th
Learners examine ways to market themselves.  In this career skills lesson students analyze different advertisements, complete a worksheet and answer questions. 
Lesson Plan
Curated OER

Similarities and Differences in Properties of Different Families of Functions - An Investigation

For Teachers 9th - 12th Standards
Exploring families of functions allows students compare and contrast properties of functions.  Students discuss properties that include symmetry, max and min points, asymptotes, derivatives, etc.
Lesson Plan
Curated OER

The Market System and Consumerism

For Teachers 9th - 12th
Students examine their own consumption habits. Using various advertisements, they discuss their role in showing consumers what they must have in their lives. As a class, they encourage each other to change their habits and discuss how...
Lesson Plan
Curated OER

Ad Creation from Admongo.gov

For Teachers 5th - 6th
Students explore consumerism by completing a worksheet. In this advertisement lesson, students discuss the relationship between the media and consumerism while analyzing advertisements from the Internet, magazines and T.V. Students...
Lesson Plan
Curated OER

Algebra 1: Slope as Rate

For Teachers 7th - 9th
Young scholars solve problems with slopes. In this algebra lesson, students identify the slope of a line and relate it to the rate of change.  They graph their lines on the TI and observe changes in the lines.
Lesson Plan
Curated OER

Consumer Culture in the 1950s: New Shopping Centers and Advertising trends

For Teachers 10th - 12th
Students examine the effect of suburbs on American cities. They identify the changes the cities had to face after people moved elsewhere. Using primary source ads, they compare them with contemporary ads and discuss what can be found out...

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