Curated OER
Market Research
Students examine the difference between primary and secondary market research. They discover the limitations on marketing strategies. They explain the importance of having more research done before marketing decisions are made.
Curated OER
Market Research Methods in Travel and Tourism
Students examine the need for market research. For this tourism lesson, students use new vocabulary and research more about a tourism organization. They develop market research action to an organization.
Curated OER
Stock Market Game
Fourth graders are introduced to how the stock market operates. In groups, they practice reading and analyzing the Standard and Poor's 500 index. They participate in a simulation of buying and selling stocks on the market trying to...
Curated OER
Analyzing Advertising
Some ads really make products look great, and even better than they really are! Kids get into small groups to research and compare marketing used by various cell phone companies. They analyze advertisements, carrier options, and cell...
Federal Reserve Bank
Once Upon a Dime: High School Lesson Plan
Who knew that fairy tales and economics go hand-in-hand? Pupils complete a host of handouts, using everything from graphic organizers to short answer questions to reinforce concepts. They also complete a project that builds on everything...
Curated OER
Market Structure: Oligopolies
Learners investigate the structure of oligopolistic markets. The business market is explored in order to make a comparison to accepted theory found in textbooks. An overall picture of the market is then created within the student mind to...
Curated OER
Farmers Dilemma
Young scholars investigate the "futures" market and how it affects farmers by completing a prediction activity utilizing bags of M&Ms. While completing this activity, students practice basic mathematics skills and reinforce economic...
Curated OER
Contestable Markets
Students make inquiry into the concept of contestable markets. The lesson focuses upon theory and the intention is to encourage students to move to analysis or evaluation of the market. The lesson helps to reinforce the skills of...
Curated OER
Magazine Production
Analyze magazines as a class, looking carefully for the target audience, advertisements, and topics presented. Small groups then work as a publication team and receive a magazine that they have to "sell." Each individual has a different...
Curated OER
Why Does Money Have Value?
Learners study money and its value and usage in the world today. For this economic lesson, students research money as they learn what it stands for, why it is important, how it is valued and what it represents in the United States.
Curated OER
Seed to Market
Students research using a variety of materials and technology. They explain the specifics of growing crops. They use mathematics in common business calculations.
Curated OER
Tobacco: Promotion Tactics and the Law
Youths aged 13 & 14 are most likely to notice and remember in-store tobacco promotions. Class members dissect tobacco advertising tactics and learn about relevant legislation by participating in guided discussion. Assessing...
Curated OER
From Genes to Jeans
This unit of lessons is designed for 7th through 9th graders. They are introduced to the world of agriculture and the genetic research and various technologies that are associated with agriculture. Pupils work together to come up with a...
Curated OER
Mass Production
Sixth graders work together as a class to become a company that has the job of researching, designing, manufacturing, and marketing a useful product. Student transfer plans of final design into a CAD drawing and mass produce the...
Curated OER
Organic Farming / Agriculture
Want an organic farming resource packed with experiments, background information, science fair projects, and topics of interest for further research? Here it is. Young environmental scientists can explore concepts involved in organic...
Curated OER
USA Today: Global Awareness Edition
Bring global awareness into the classroom. Young politically minded learners read an article about the ban on arms sales to China and discuss political concerns about this issue. They research other embargos on foreign trade and use a...
Balanced Assessment
Bagels or Donuts
Explore business problems through mathematical analysis. The task has individuals write and graph a linear system to determine the best business model. They use their models to answer a series of questions that help to make a conclusion.
Curated OER
Paws in Jobland: Shopping Center Quiz
Students develop research skills and the use of computer-based information. In this career lesson plan, students understand the variety of jobs there are in an area of work.
PBS
Elasticity of Demand
High schoolers explore the current economy and determine what items will or will not sell in a poor economy and why. After researching aspects of the current economy, reviewing a provided case study, completing the provided worksheet,...
Curated OER
Plant Pollination
Students investigate methods of pollination for various flowers. In this plant biology lesson, students learn the parts of a flower and form a hypothesis about the method of pollination for the flower. They determine the validity of...
Curated OER
What to do with Malus-domestica, Cultivated Apples?
Students take on the roles of apple farmers. In this Arizona agriculture lesson, students explore the concepts of supply and demand as they role play apple farmers who create marketing campaigns when supply outweighs demand.
Curated OER
Business Communication 1
Students discover the methods and media that are used to communicate information effectively. They identify barriers to successful communication. They research different ways of communicating with others.
Curated OER
Let's Go Golfing
Students bring their visions for golf courses to life. In this scale model lesson, students research golf courses online, plan golf courses on grid paper, and then create scale models of the courses they planned.
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Barter Day
Fifth graders research bartering. In this bartering lesson, 5th graders investigate bartering as a way to trade for goods and services. Students experience bartering first hand while playing a game.