Curated OER
Setting Up Shop
Seventh graders investigate what goes in to starting a retail store. In this business economics lesson, 7th graders brainstorm products they would like to sell and use magazines, newspapers and real estate listings to bring their store...
Curated OER
Tobacco: Promotion Tactics and the Law
Youths aged 13 & 14 are most likely to notice and remember in-store tobacco promotions. Class members dissect tobacco advertising tactics and learn about relevant legislation by participating in guided discussion. Assessing...
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Specialty Crop Production/Orchids
Twelfth graders explore the fascinating world of orchid production including propagation, care, culture, and finishing. They complete market research and design a production schedule for an orchid crop of their choice. They write a short...
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Pricing Strategies
Students examine the principles companies use to price their problems. They discover the difference between cost based and market based pricing. They identify other factors that go into pricing decisions.
Curated OER
Beyond Organic?
Pupils examine the critiques of organic agriculture and its production and marketing approaches. In this sustainable agriculture instructional activity students study how the ideas about ethics of the food system are changing.
Curated OER
What Would it Cost You Today?
Students explore inflation and the role played by advertising and marketing over the years. In this financial literacy lesson, students complete worksheets, do Internet research, and create an excel spreadsheet comparing prices from...
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Nutritional Influence on Illness and Disease
Students examine nutritionally related diseases and illnesses, evaluating studies and developing topics for a science fair project. They investigate bacteria, researching how it can be harmful or helpful, and create illustrated displays.
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Microbiology Design Challenge
High schoolers discover dangers to human health by researching what's in our drinking water. In this water purification instructional activity, students discuss the conditions of water in undeveloped countries and why it is unsafe to...
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Is the Price Right?
Students explore the techniques used by advertisers to sell goods, increase their awareness of consumer habits, differentiate between information and selling, and become aware of what motivates them to buy products.
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Who Benefits From Trade?
Students work together in groups to determine the benefits of a product. They discuss how their product relates to statements given to them by their teacher. They present their findings to the class.
Curated OER
Consumer Culture in the 1950s: New Shopping Centers and Advertising trends
Students examine the effect of suburbs on American cities. They identify the changes the cities had to face after people moved elsewhere. Using primary source ads, they compare them with contemporary ads and discuss what can be found out...