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Viral Marketing
What is "viral marketing" and how does it relate to mathematics? Young mathematicians use exponential functions to develop a mathematical model for a business advertising campaign. Learners then see how their campaigns increase...
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How Does the Stock Market Really Work?
Investigate the stock market as it relates to the business world. Young scholars investigate ways to invest their money for the future. They make a presentation and discuss their findings with the class.
Balanced Assessment
Stock Market
Analyze trends in the stock market using histograms. Future economists use data presented in a histogram to find periods of greatest increase and decrease. They also draw conclusions about days that would be best to invest.
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Allowing Students to Explore Simple Physics and Marketing in English Class
Scientific method, linear measurements, friction, inertia. Imagine learning scientific vocabulary in an ELA class. Before researching and developing a presentation about simple machines, class members build a common, but decidedly...
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Market Analysis
Students examine how markets can be broken down by businesses. They explore topics such as market positioning and market segments. They discuss how market structure influences the market itself.
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Market Structure and Competition
Students explore the role of government in the economy market. In this economics lesson, students analyze the decision making and how it takes into consideration additional cost, benefits and public awareness of what they are trying to...
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Entrepreneurship: Creating Products and Systems That Meet the Needs of Your Clients
There is no better way to learn about a subject than with a hands on project. Middle schoolers design and create a product that meets the needs of fictitious clients. They view a PowerPoint, consider how the Western marketing style is...
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The Marketing Mix
Students examine the seven P's in marketing. They discover the need to blend different elements to make marketing successful. They place significance on elements for different products and services.
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Business Practices and Competition
Young scholars identify the costs and benefits of large corporations and monopoly industries. Using the internet, they discover how businesses use different types of exploitation to maximize their profits. They read two articles about...
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Market Structures and Competition
Students review concepts related to market structures and competition. Using supply and demand, they identify what factors cause them to shift and analyze business downward facing demand curves. They compare and contrast the abilities of...
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Micro-finance Challenge
Students play a micro-finance game. in this global economy lesson plan, students play a game that assists them in concepts of micro-finance. Students will also watch a business development video and explore additional resources.
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RISKY BUSINESS--OR NOT!
Learners learn about the importance and risk that stocks carry within a business. In this financial management activity, students use role play and case scenario situations to decide what stocks are best for given companies. Based on the...
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The Basic Questions: What, How, and For Whom?
Students review the various types of economic systems. As a class, they identify the three basic economic questions: what?, How?, and For Whom?. Using capitalism as an economic system, they discuss how each question is answered.
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The Great Cookie Company
Fourth graders implement real life application of money, problem solving, economics, and consumer awareness. In this three week economics unit, 4th graders operate a business, write checks, balance accounts, and market their...
Balanced Assessment
Bagels or Donuts
Explore business problems through mathematical analysis. The task has individuals write and graph a linear system to determine the best business model. They use their models to answer a series of questions that help to make a conclusion.
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It's Your Future!
Students explore the concept of getting a job and buying a home. In this getting a job and buying a home lesson plan, students research job qualifications and salaries for various jobs. Students discuss what is a mortgage and how one...
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Mass Production
Sixth graders work together as a class to become a company that has the job of researching, designing, manufacturing, and marketing a useful product. Student transfer plans of final design into a CAD drawing and mass produce the...
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Business Communication 1
Learners discover the methods and media that are used to communicate information effectively. They identify barriers to successful communication. They research different ways of communicating with others.
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Setting Up Shop
Seventh graders investigate what goes in to starting a retail store. In this business economics lesson, 7th graders brainstorm products they would like to sell and use magazines, newspapers and real estate listings to bring their store...
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The Role of Public and Private Sectors
Students explore the role of government in the economy market. In this economics lesson, students analyze the decision making and how it takes into consideration additional cost, benefits and public awareness of what they are trying to...
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The Economy
Students explore the role of government in the economy market. In this economics instructional activity, students analyze the decision making and how it takes into consideration additional cost, benefits and public awareness of what they...
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Why People Trade
Students explore the role of government in the economy market. In this economics lesson, students analyze the decision making and how it takes into consideration additional cost, benefits and public awareness of what they are trying to...
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Beyond Organic?
Students examine the critiques of organic agriculture and its production and marketing approaches. In this sustainable agriculture lesson plan students study how the ideas about ethics of the food system are changing.
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"The Father of Lavish Advertising": P.T. Barnum
Students examine the life and work of P.T. Barnum. They discover his advertising techniques and business practices. They examine his use of people with disabilities for amusement.