Curated OER
Creating a Commercial
Students investigate the world of advertising and video production by creating their own commercial. In this advertising lesson, students discuss a fictitious product which they create an advertising campaign for. Students...
Curated OER
Cool Commercials Critique
Students investigate advertising by critiquing commercials in class. In this media lesson plan, students view several commercials on their computers while completing a worksheet which helps them critique the ads. Students...
US Institute of Peace
Organizations Working for Peace
We're all in this together! Show young scholars that peace is a process and having the support of like-minded people can make it happen. 13th in a series of 15 peace building activities, groups conduct research on a peace organization,...
Curated OER
The Price of Happiness: On Advertising, Image, and Self Esteem
Are your students aware of the effect advertising can have on their self-image, self-esteem, and happiness? This lesson from the Media Awareness Network is aimed at increasing that awareness and mitigating any negative effects it might...
Curated OER
Words That Sell
Explore words, definitions, their connotations and associations with brand names. Middle and high schoolers identify words used in commercials and determine their effect upon the consumer population. They explore how meanings are...
Sharp School
US Geography Landmark Commercial
Experience famous geographical landmarks around the United States right from the comfort of your very own classroom. Learners research national landmarks, such as the Grand Canyon, Yellowstone National Park, and Niagara Falls, and then...
Curated OER
Make a Commercial
Students develop and produce a commercial. In small groups they select a book or upcoming event, create a storyboard, and develop a commercial to advertise their book or event in the form of a computer slideshow using KidPix computer...
Curated OER
It's On Sale
First graders read the book The Great Pet Sale to learn about economics and advertisements. In this economics lesson plan, 1st graders read the book The Great Pet Sale and define related vocabulary words. Students compare prices to find...
Curated OER
Midwest Region Commercials
Third graders research their assigned state using a variety of resources including a website, books, and travel brochures. They complete questions on a worksheet to use when writing a commercial for the state. They film the commercial...
Curated OER
Bias, Prejudice and Propaganda
Twelfth graders examine bias, prejudeice, and propaganda in reading selections. They view commercials and print ads, discuss how the advertisers are trying to convince them of something, and keep a commercial journal.
Curated OER
Propaganda Techniques
Learners identify five propaganda techniques used in advertisements, then write their own ads using propaganda techniques that influence others to buy their products. They videotape their commercials, and write about recognizing propaganda.
Curated OER
Planets for Sale
Student develop their technology skills. In this solar system lesson, 3rd graders create a movie featuring planets that they research. Students use flip video cameras to film commercials to market their planets.
Curated OER
Listerine: Miracle Liquid or Product in Search of a Purpose?
Students analyze and research the claims of Listerine advertisements and commercials. They observe commercials and ads, then participate in numerous activities to determine the credibility of the claims made by Listerine. Students...
Curated OER
Adbusting: A Media Literacy Unit
Young scholars examine the ethical issues regarding the role of advertising in our society. They watch a series of ads, analyze the messages of the commercials, and in small groups create a counter-ad.
Curated OER
Selling Solutions
Students identify, design and present specific information to sell their idea for reducing the impacts of climate change. Students create a television or print advertisement. Students utilize technology to create a final project....
PLS 3rd Learning
Health Project
Two options for a health class project are presented in this assignment: a persuasive paper or an advocacy project. The persuasive paper is on students' choice of controversial topics, most of which require a high level of maturity. The...
Curated OER
Cereals
Students watch television commercials, then analyze the nutritional value of the cereals. In this health and nutrition activity, the teacher shows students several cereal commercials, then the students describe the cereals. Students read...
Curated OER
How Are Open Ocean Organisms Structured for Their Environment?
Students explore biology by conducting an animal dissection. In this oceanography lesson, students identify the life cycle of a squid and other animals that are involved with commercial fishing. Students dissect a squid in class and...
Curated OER
Career Resources
Tenth graders explore options and resources available to further develop personal education plans for life-long learning. They listen to a speaker from a local vocational or technical institute. They ask questions of the speaker...
Curated OER
Media Literacy Final Project
Students meet as a class to discuss a variety of media literacy topics before breaking into groups to conduct research on one aspect of the topic. In order to gather information, they watch episodes of the Simpson's television show and...
Curated OER
Design a Resort: Italian Villa
Students work in a group to design a travel brochure and television commercial for an Italian resort. They role-play having inherited a large sum of money and buying an Italian villa to turn into a resort. Students research geography,...
Curated OER
Exploring Biomes Lesson 5: You Need a Vacation
In cooperative groups, emerging ecologists research assigned biomes found in Arizona. Combining photos and facts, they use PowerPoint to produce a fully automated commercial that lasts 45 seconds. In addition to the lesson outline,...
Missouri Department of Elementary
The Quest for Magic Minutes
A "Magic Minute" activity asks class groups to develop a commercial to advertise a way to turn a time-waster into a time-saver. Ad groups begin by brainstorming time-wasters and then problem-solve was to turn them into time-savers. After...
Curated OER
Animal Testing
Animal testing: cruel and inhumane, or innovative and life-saving? Scholars explore the topic and form their own opinions with help from the highly informative website. Pupils read a comprehensive overview of the topic, including...