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Curated OER
Classified Advertisements: Target Language Practice
Foreign language learners decipher the meanings of classified ads in the target language. They investigate a large collage created by the teacher of foreign language advertisements and discuss the content with classmates. Then...
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Whose Feat?
Play a vocabulary game with words from an article about Savion Glover's contribution to the film "Happy Feet." Then, small groups of students design and create original movie advertisements using vivid vocabulary to give Glover the...
Curated OER
Electoral Politics
Students formulate their own opinions about the issues in an election campaign through a critical examination of political advertisements, candidate debates, and political cartoons.
Curated OER
Old Hobbits Are Hard to Break
Explore film adaptation of literature with this lesson, which focuses on the world of film advertisements. Middle schoolers discuss various films (including The Lord of the Rings) and create advertisements for a pretend film based on a...
PwC Financial Literacy
Evaluating Financial Information
Advertising is all around us. Sometimes those advertisements are directed at young people, so it's important for youngsters to recognize false advertising and fraud when they see it. That's what this instructional activity is all about....
Curated OER
Hold On to Your Hats
Elementary schoolers study the symbolism and influences found in advertising. First, they learn about the history and cultural significance of the Summer Official's Hat that was a symbol of status in ancient China. Then, they access...
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Sexual Health and Hygiene
By examining harmful health and hygiene practices, teens will be able to determine what is best for their body. Advertisers for health/hygiene products will also be evaluated for "best interest" criteria. The class will begin by...
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Best Practices of Technology Integration
Young scholars study how a type of product is advertised. In this product advertisement lesson, students research a specific product and its advertisement. Young scholars create a market research survey based on their peers preferences....
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Don't Bet The House On It!
Great real-world math application! Have the class compare and contrast their estimated home price and income data with actual data. In groups, they participate in simulations to discover how the housing market and mortgages operate....
Curated OER
Persuasive Writing
Use a quick bell-ringer to interest your class in the art of persuasion. They brainstorm where they find examples of persuasion in their lives and identify who is trying to persuade them. Then they either fish through magazines or look...
Media Smarts
Truth or Money
Two compelling texts about tobacco companies' influence over editorial content in print media introduce readers to the concept of advertising censorship. After study and discussion, class members compose a mock "final column" by a...
Curated OER
Sports Personalities in Advertising
During a series of four activities, class members examine and deconstruct advertising that features famous athletes. They determine target audiences, analyze ads, explore "emotional climate," and role play a meeting between a sports...
Curated OER
Order in the School
Students consider goods and services that might be at the base of successful Web-based delivery services geared to students their age while they are in school. They act as entrepreneurs to develop plans for such services and create...
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Amnesty:More Than A Word
Young scholars examine two advertisements, both of which claimed a 2007 immigration reform bill would provide "amnesty" to illegal immigrants. They research a bill and check the accuracy of advertising claims. Afterward, they write their...
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Cool Commercials Critique
Students investigate advertising by critiquing commercials in class. In this media lesson plan, students view several commercials on their computers while completing a worksheet which helps them critique the ads. Students...
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Ad Awareness from Admongo.gov
Students explore mass media by completing worksheets in class. In this consumerism lesson plan, students discuss the meaning behind advertisements and how they are used in television, the Internet and print. Students analyze a group of...
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I'll Take One!
Fourth graders collectively create a product, slogan, and advertisements for different types of media. They define different types of appeals such as bandwagon, emotional, glittering generalities, snob appeal, plain-folks appeal,...
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Ad Creation from Admongo.gov
Students explore consumerism by completing a worksheet. In this advertisement lesson, students discuss the relationship between the media and consumerism while analyzing advertisements from the Internet, magazines and T.V. Students...
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Obtaining The Job
Twelfth graders create resumes, letters of application, and thank you letters. They search for advertised jobs, interview an employer, participate in mock interviews, and attend a presentation by a local job agency representative.
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How Do You Choose Snacks and Other Foods?
Students discuss peer pressure pertaining to healthy eating decisions. In this personal health lesson, students identify reasons why they make poor eating decisions and how to ignore food temptations. Students complete the...
Carolina K-12
The Cuban Missile Crisis
This is the perfect introduction to the Cuban Missile Crisis for your young learners. The lesson includes an engaging mock air raid, in-depth discussions, audio of President Kennedy's speech to the nation, and an event overview.
Curated OER
Advertisements
Student teams role-play advertising agencies competing for a contract. Winning team completes all tasks, spending the least money. Tasks include naming agency, creating a slogan, inventing a product and advertisement.
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Advertisements
Students create their own business and product, and must also create a 30 second advertisement to promote their product.
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Preserving and Promoting Democracy
Eleventh graders create surveys to determine whether or not young people have or plan to vote. Using their findings, 11th graders make advertisements aimed at encouraging youth to vote.
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