Media Smarts
Who's on First? Alcohol Advertising and Sports
Students examine how alcohol companies use sponsorship of sports to promote their products. They complete a survey, analyze the results, and research the sports sponsorship portfolios of five beer companies.
Nemours KidsHealth
Alcohol: Grades 9-12
Two activities ask high schoolers to consider the role of alcohol culture in their lives. First, groups analyze the types of appeals used in newspaper ads for alcoholic drinks and compare those images with what they have observed....
Centers for Disease Control and Prevention
Youths Are Exposed to E-Cigarette Advertisements from Multiple Sources
The use of tobacco and alcohol use among young people is increasing. Vaping in particular, is gaining popularity with middle and high school students. A colorful infographic details the top four sources of advertising accessed by young...
US National Library of Medicine
Drug Use and Abuse: Past and Present
Pick your poison: tobacco, alcohol, opiates, cocaine, or marijuana. An online exhibition launches a research project that asks groups to select one of the five drugs and gather information on how the use of the drug and the regulations...
Institute for Humane Education
In Your Face: Reclaiming Billboards
Ads here, ads there, ads everywhere—but what do they communicate? Pupils discuss this topic and develop a list of personal values. They then work as creative directors at an advertising firm to create billboards that reflect community...
Department of Education (Ireland)
Understanding Influences
"Understanding Influences," a richly detailed, carefully scaffolded unit, asks middle and high school scholars to examine how internal and external factors like friends, media, and society influence their attitudes and behaviors.
Teach With Movies
Title: "Pygmalion" - Topics: Drama/England; World/England
“What do you mean that my language is improper?” Prior to My Fair Lady was Pygmalion. Fair Eliza’s struggles with English, which according to George Bernard Shaw “is not accessible even to Englishmen,” come alive in the 1938 film version...
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