Texas Education Agency (TEA)
Demonstrating Identification Techniques for Beef Cattle
Welcome to the ranch. First, pupils learn about the history of cattle branding with an informative PowerPoint and class discussion. Then, individuals develop a unique brand and practice branding their own paper cattle.
Council for Economic Education
Sand Art Brownies
Which is better, Coke or Pepsi? Pupils analyze the concept of substitute goods as they investigate the choice to purchase alternate products for better prices. Fun and practical, the engaging shopping exercise helps savvy scholars get...
Media Education Lab
Understanding Viral Messages
Imagine advertising for a product but not being paid to do so. Welcome to the world of Viral Messaging. Class members first view a T-Mobile flash mob video that went viral and has been seen by over 14 million viewers. After analyzing the...
PBS
Stories of Painkiller Addiction: Learning About Opioids
Feeling high is not the only side effect of abusing prescription opioids. Middle and high schoolers learn more about specific painkillers, including Fentanyl, Oxycodone, and Clonazepam, as well as their common brand names and extensive...
Media Smarts
Packaging Tricks
As part of their study of how advertisers use various techniques to influence consumers, kids examine the design, the promotions, and the product placement in the packaging of their favorite foods.
Curated OER
Synecdoche vs. Metonymy: Definitions
Ask your class to lend their ears, and eyes, to a short video that defines and offers examples of synecdoche and metonymy. Whether it be brand names like Kleenex® and Band-aids® that have come to stand for all the products in a category,...
Curated OER
How E-Commerce Influences Consumer Choice
Class members gather information on different brands of athletic shoes to determine which is the best buy. They identify a toy they would like to buy, and gather comparative information from a store, a catalog, and three websites.
Harper Collins
Every Thing On It Lessons and Activities
Honor the great poet, Shel Silverstein with eighteen activities and lessons showcasing his collection of poems from the book, Every Thing On It. Activities challenge scholars to rhyme words, make inferences, recite a poem, and...
Media Smarts
Looking at Food Advertising
Tony The Tiger, The HoneyComb Kid, The Nestle Quick Bunny. As part of a study of the methods advertisers use to sell foods and how this advertising effects their food choices, kids create their own spokescharacter and/or jingle for...
Workforce Solutions
Actions Speak Louder Than Words
A short video demonstrates the importance of non-verbal communication in the forming of first impressions. Viewers observe the facial expressions, tone of voice, body language, and appearance of job seekers in an interview, then discuss...
BW Walch
Vending Machine Bans Increase in Schools Nationwide
Does a ban on vending machines infringe on student rights, or do school officials have an obligation to monitor foods sold on school grounds? Your class members will explore the educational, health, and financial issues related to...
Guidance Group
101 Ways to Teach Children Social Skills
Increasing pressure to improve student achievement has made it easy to overlook the social skills they also need to develop. With this collection of worksheets and activities, you'll be able to improve children's...
US Geological Survey
Water Cycle Poster
How many parts make up the water cycle? How many things on Earth rely on water as a system? Learn more about the water cycle in an informative and colorful poster. Print and hang, or project the graphic in the classroom for optimal use.