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Lesson Plan
Curated OER

Body Image

For Teachers 5th
Fifth graders look at advertisements paying close attention to the people in them, then create an advertisement based on a healthy body image. In this health lesson, 5th graders analyze magazine or television advertisements for the...
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Organizer
Curated OER

Deconstructing an Advertisement

For Students 7th - 12th
Bring in a stack of magazines and distribute this advertisement analysis worksheet to your emerging analysts. As your class members ponder an ad, they answer a series of questions to help them perform a complete analysis. They consider...
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Lesson Plan
Curated OER

Marketing to Teens: Marketing Tactics

For Teachers 8th - 12th
Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers....
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Lesson Plan
Curated OER

Fit to Be Tied (In)

For Teachers 6th - 12th
How do the films we watch affect our purchasing behavior? Considering the profiles of given consumer demographics, the class analyzes real advertisements and the effectiveness of their power on consumerism. THey create posters that...
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Lesson Plan
Curated OER

News Journalism Across the Media: Introduction

For Teachers 7th - 10th
Although students are aware of news as information that influences their perceptions of the world, they are often unaware of the various ways to present that information. Encourage them to investigate, discuss, analyze and make valuable...
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Lesson Plan
Curated OER

Growing Up Online

For Teachers 9th
Ninth graders participate in an activity as a web designer.  In this technology lesson, 9th graders explore how the choices made by web designers affect how people use a site.  Students analyze effective and ineffective Web design,...
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Lesson Plan
Curated OER

DNA Detectives

For Teachers 10th - 12th
In order to understand DNA fingerprinting, advanced biology aces divise a crime scenario and analyze three different samples of lambda DNA. This creative lesson plan provides practice with micropipettes, electrophoresis boxes, and other...
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Lesson Plan
Curated OER

Pet Pellets

For Teachers 3rd - 12th
Students create and design advertising for a tempting new pet food! They create an imaginary pet food, analyze and identify types of propaganda and design packaging and advertising for the pet food.
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Lesson Plan
Curated OER

What Do You Say... Psa Part One

For Teachers 6th - 12th
Students investigate the differences between advertisements and public service announcements. They monitor their own reactions to educational messages as they pertain to warning about specific dangers and apply this to target audiences.
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Lesson Plan
Curated OER

The Survey Says

For Teachers 8th - 12th
Students experience the development of statistical data. In groups, they construct a survey questionnaire for a target audience. Students produce the questionnaire, distribute it, collect it, and tabulate the data. Using EXCEL, the...
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Lesson Plan
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Museum of the Moving Image

What Makes an Effective Ad?

For Teachers 9th - 12th
As an introduction to a series of related resources that examine political advertising and commercials from 1952-2012, class members use the provided rubric to analyze and rate the effectiveness of the emotion, persuasion, factual...
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Lesson Plan
EngageNY

End of Unit Assessment, Part 1: Drafting Body Paragraphs of an Essay to Inform

For Teachers 6th Standards
Anybody can write a body paragraph! Pupils analyze the development of ideas in a body paragraph from a model essay. Next, using what they've learned, they draft the body paragraphs of their My Rule to Live By informative essay. 
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Lesson Plan
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EngageNY

End-Of-Unit 2 Assessment: On-Demand Analytical Essay About How Esperanza Changes Over Time

For Teachers 5th Standards
Close the unit on Esperanza Rising with an in-class analytic essay on how Esperanza changes over the course of the novel. Writers can use any of their notes and work from the unit as well as their drafts of the first two paragraphs of...
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Lesson Plan
Curated OER

The Art of Advertising

For Teachers 7th - 12th
Get your class thinking about advertising with this lesson plan. Over the course of 15 days, your class will discuss advertising techniques, study the concepts of pathos, logos, and ethos, and analyze the persuasive techniques of...
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Lesson Plan
EngageNY

Drafting Introduction and Conclusion

For Teachers 6th Standards
In conclusion ... Scholars analyze the model essay Adversity Faced by Townspeople in the Middle Ages to gain a better understanding of introductory and concluding paragraphs. After studying the author's strategies, learners begin writing...
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Lesson Plan
Curated OER

Youth Activity: How People Get Their Water Reservoirs: "Holding Tanks" for Drinking Water

For Teachers K - 8th
Students experience and participate in "Riding the Water Cycle" with this lesson. They explore, analyze and study the role of reservoirs in maintaining a reliable supply of drinking water. Each student constructs a model of a reservoir.
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Worksheet
Curated OER

Cartoons for the Classroom: Free Speech vs. Respect for Religion

For Students 8th - 12th
In this historical events worksheet, students analyze political cartoons about the First Amendment. Students respond to 3 talking point questions.
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Lesson Plan
Curated OER

Persuasion in Print

For Teachers 9th
Advertisers target teenagers. Groups select three magazine advertisements for similar products, analyze the appeals used in each, create a poster that features the persuasive techniques used, and present their findings to the class. The...
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Lesson Plan
Curated OER

Analyzing Media Unit Sequence of Five Activities

For Teachers 7th
Seventh graders define terminology and explore the effects media has on our society and on individuals.  In this media evaluation instructional activity students work cooperatively and solve problems. 
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Lesson Plan
Curated OER

Busting the Tobacco Ads.

For Teachers 5th
Fifth graders recognize that tobacco companies target young people with their advertisements. In this tobacco instructional activity, 5th graders understand why tobacco companies target youth. Students define the word adbuster and create...
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Lesson Plan
Curated OER

Enhancing Students' Problem-Solving Abilities

For Teachers 9th - 12th
Students analyze the results of a hypothetical cloning experiment using a restriction endonuclease map obtained from an on-line data source. They answer the question, "How can I tell if the DNA I have obtained from this hypothetical...
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Lesson Plan
Curated OER

Electron Transport System Made Fun and Easy:

For Teachers 9th - 12th
Students identity the components of electron transport system through role play. They explain the role of intermediate energy carriers to the production of ATP molecules. They describe the relationship of electron transport system to...
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Lesson Plan
Curated OER

Worksheet for Analysis of an Advertisement

For Teachers 6th - 10th
Students critique advertisements in magazines, newspapers and telephone books.  In this advertising lesson, students complete a class activity in which they locate specific advertisements, then answer questions that analyze the...
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Activity
Curated OER

The Upper Palouse Restoration Project

For Teachers 9th - 12th
Students become competent, to collect, record, and interpret information about a particular project they are undertaking. They apply the data and interpret them to analyze the environmental impact of a restoration project.