Students examine media coverage of George W. Bush's refusal to answer questions regarding past illegal drug usage in the 1999 campaign. They consider the role of rumor, scandal, audience and relevance in political media coverage.

Students design and produce an advertisement for the product of their choice using PowerPoint. The audience for this advertisement is the producing company that is looking for the perfect advertising agency.

Explore the majestic grey whale while deepening your understanding of animal adaptations. Grey whales from head to toe are specifically designed to fit their environment. Learners will examine the ways in which the flippers, head, body,...

Students read the play "The Oxcart" in its English form. After examining the author's life and works, they are given a part as one of the characters to act out the play. They dress in full costumes and acquire the correct props in...

Students notice and investigate a large range of devices for presenting texts-captions. Students write original captions for several audiences. Students write a fictional news story based around a certain caption.

Students listen to sample poetry recitations. They discuss times when poetry might be used in real-life situations to move/motivate other people or audiences. They identify particularly moving passages and then quote them effectively to...

Students surf the internet for information and important pictures on the person of their choice. They will cut and paste them in to a power point presentation and present them to the class. The student then dresses up like the person...

In this writing worksheet, students think about how they would introduce a person they admire and respect to a large group of people in an audience. Students read the story starter and finish the story.

Fifth graders look at advertisements paying close attention to the people in them, then create an advertisement based on a healthy body image. In this health lesson plan, 5th graders analyze magazine or television advertisements for the...

Observe images and discuss what messages they convey. In this critical thinking lesson plan, students determine whether works of art are trying to persuade their audience. They also consider the media and how they communicate messages to...

Students create advertisements using comparative adjectives. In this grammar lesson, students brainstorm various products for which they would like to create an advertising campaign. Students use comparative adjectives in their marketing...

This interactive PowerPoint covers 5 decisions to be made by the audience about their lunchbox and meal choices.  The teacher advances the slide and reveals the answer with cartoon 'happy or 'yuck' faces.  Reasons are given for...

Second graders listen to stories about feelings and identify their own feelings during certain times of their lives. In this a happy time lesson, 2nd graders explore writing elements as a way to communicate with a variety of audiences...

After a discussion on advertisement and observing different ads, students will work in small groups to create an advertisement for a lemonade stand. Students will learn the importants of knowing the target audience, product, and catchy...

Students consider the impact of MTV and the introduction of an MTV channel in Africa. They develop original programs for MTV Base that appeal to both local and global audiences.

In this personal health media literacy activity, students select a food advertisement and respond to 7 short-answer questions that examine how the ad influences its audience.

Middle schoolers collaborate on a performance of a poem: an oral reading accompanied by a PowerPoint slide show. As an audience, students appreciate the art of interpreting a poem — how careful reading of language and meaning is...

 A directive on how to use evidence to support an argument, the text-heavy slides in this presentation define salient terms but offer few specific examples to illustrate concepts.

As a quick and easy way to review public speaking skills, this resource could be used in an upper elementary or higher-ed classroom. It offers simple strategies like maintaining eye contact with the audience for three seconds. A...

Raise the temperature in your class with this hot film! Cartoon teens discuss thermal energy, the conservation and transfer of energy, three methods of heat transfer, conductors, and insulators. The publisher effectively packed every...

As part of their continued investigation of the reporting of the shooting of Michael Brown class members analyze photos of Michael Brown and the social media response to these images. The class then develops a guide they...

By having scholars tackle this interdisciplinary lesson, they'll see how social studies and environmental science are related as they explore the impact that the construction of a dam will have on the population and ecosystem of the...

A dozen years after a great plague wipes out the majority of Earth's civilization, a group of scientists joins together to fight infectious diseases. Scholars join the training mission and learn about viruses, bacteria, pathogens and...

Is it easy to make snow? Scholars use critical thinking skills as they investigate the concept of polymers by making snow. The class tests several different variables and takes measurements over the course of several days. They then...