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Railroad Advertising: Let's Go for a Ride!
Students examine advertising from early to mid twentieth century. In this advertising techniques lesson plan, students assess the different ways advertisers "sold" the concept of railroad travel. Students examine a variety of...
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The Artist As Entrepreneur: Getting Down To Business: Get Organized
Young scholars examine the various business structures and select the best one to use in a art business plan that they have developed. They compare the benefits and risks of each business structure then discuss in small groups the merits...
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Come Shine with Us: Floor Polish Testing and Industrial Science To Teach Critical Thinking
Learners discover that science relates to everyday life and see testing procedures used in an industrial laboratory. Students compare various brands of household and industrial floor polishes for specific criteria.
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Smoking: The Truth Unfiltered
Students view a PSB "In the Mix" documentary about smoking and tobacco abuse prevention. They discuss the video, identify the physical risks and effects of smoking and analyze smoking advertisements for marketing techniques.
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Buddy Systems
Students explore how companies use instant messaging to sell products and services. They write business plans for marketing companies using instant messaging as a medium for advertising and assess related privacy issues.
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Nebraska Does Business with the World
Tenth graders examine the connections between Nebraska and the international economy. They identify the countries involved in trade with Nebraska firms and investigate specific Nebraska companies that export and their international ties.
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Trade Is A Complex Chain of Events
High schoolers research the steps that are involved to bring a product to market for consumers. They answer questions and fill in a chart related to their product. They also use maps to show the geographic distribution of their product.
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Talk Back
Students study print and TV ads and search for examples in which advertising companies rely on negative stereotypes or misleading information to market their products.
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Assessing the Labour Behind the Label
Twelfth graders examine the labor conditions in different companies and corporations. In groups, they use the internet to locate the conditions of the companies of the clothes they are wearing. They share their information with the...
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How Far Did It Travel?
Sixth graders read and discuss background and vocabulary. They use the background to develop a flow chart showing the movement of food from farm to table and work independently or in groups to complete an activity. They then use Internet...
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Grade 3: Pretzel Probability
Third graders discuss prizes included in products to stimulate sales. They discuss a pretend pretzel company and it's sticker promotion. Students compute how many boxes of pretzels they will need to collect in order to be sure of having...
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Playing the Stock Market
Middle schoolers analyze how the performance of a company affects its stock value resulting in profits or losses. They simulate buying stock and earning dividends.
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Pros and Cons of Advertising
Twelfth graders compare and contrast television commercials. They write paragraphs explaining how different company commercials for the same product can confuse consumers.
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Capital for Cookies
Learners explore how land, labor, capital, and enterprise relate to the Food and Fiber System. They write a story about a company they would open in the community, create a company to make an agricultural product and discuss the various...
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Market Research
Students examine the difference between primary and secondary market research, and the limitations of market research in developing marketing strategies. They list specific examples of products and services linked to television advertising.
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Literature Soundtracks
Student choose ten songs to create a soundtrack for a novel read in class or as outside reading. In the liner notes, instead of lyrics Students writes a rationale of why or how the song relates to the novel in terms of setting,...
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Reopen: A Study of Five Closed Mines
Students analyze data to determine which of the fived closed mines would be beneficial to have reopen. They acquire knowledge of rocks and minerals in the area to give reasons why that mine should open again. Students gain knowledge in...
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A Web of Workers
Students, in groups, work together to create webs that show the services and products used in other occupations.
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A Day Without Ag
Students investigate the concept of agriculture. They focus upon the presence of agriculture and the personal implications of it. Students generate lists related to the concept to encourage group discussions. The products of agriculture...
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Grade 11 and 12 - Personal Development (Mental Well-Being)
Students relate emotional health and well-being to personal productivity and to the workplace design, implement, assess, and evaluate a plan to promote personal, school, and community well-being
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You Can't Sell This Thing
Students, in teams, design and create a logo/trademark, packaging box, and poster for advertising their new product/invention. They present their new product/invention, and information about the target audience, to the class.
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Doctor's Dilemma: Advocacy for Whom?
Students investigate why doctors feel torn between patients and insurance companies. They examine the health care system and how it affects patients. They discuss one's ability to afford health insurance as well.
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ON THE LOOKOUT FOR LABELS
Students practice reading and using label information and understand the purpose of food labeling. They complete surveys using labels from the products brought in. After discussing the pros and cons of having a law that requires fast...
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Korea in Your Community
High schoolers identify Korean products sold in the US and become aware of Korea's importance in international trade.