Curated OER
Chapter 21: Consumer Behavior and Utility Maximization
Who knows why consumers act the way they do? After viewing this presentation, your class will - and they will also know how to optimize consumer behavior. Prepare your young captains of industry for their place in the world of business...
Curated OER
The Consequences of Our Consumer Behavior - Toys And Games
Students examine how consumer information can protect consumers from unsafe products. They identify popular games and toys, discuss labelling, role-play sharing and playing safely with toys, and plan and design their own safety...
Curated OER
it's Lonely At The Top
Students explore the differnences between food producers in food webs and food consumers in food chains. Behavioral choices of primary and secondary consumers such as herbivores, vegetarians, carnivors, and omnivors are analyzed.
Curated OER
Got Character?
Students create an advertisement promoting good behavior. This character-development lesson plan from Boys Town High School involves students studying the history of the Got Milk?advertising campaign. After a discussion of marketing...
Curated OER
How E-Commerce Influences Consumer Choice
Class members gather information on different brands of athletic shoes to determine which is the best buy. They identify a toy they would like to buy, and gather comparative information from a store, a catalog, and three websites.
Curated OER
Sea Turtles and Nesting Behavior
Students explore the nesting behavior used by sea turtles and explain how these behaviors are beneficial in the survival of a species. They discuss the advantages and disadvantages that sea turtles have be mass nesting. They identify...
Curated OER
Fit to Be Tied (In)
How do the films we watch affect our purchasing behavior? Considering the profiles of given consumer demographics, the class analyzes real advertisements and the effectiveness of their power on consumerism. THey create posters that...
Visa
The Influence of Advertising
Pupils become informed consumers and citizens with this lesson plan on the influence of advertising, identifying basic advertising techniques and discriminating between fact and claim in modern advertisements and commercials.
Curated OER
Consuming Healthy Snacks
Get your class into great shape by introducing them to the benefits of eating healthy snacks and engaing in regular exercise. This set of activities comes with all the worksheets and handouts needed to complete several weeks of nutrition...
Curated OER
Great Expectations!
Second graders participate in a game that focuses on appropriate and inappropriate behavior for second grade. They draw a game card and read it out loud, and students discuss and identify the behavior as appropriate or inappropriate....
Curated OER
Do You Recall?
Students share reactions to Mattel CEO Bob Eckert's message to consumers. They identify how Mattel is responding to several product recalls by reading and discussing the article "After Stumbling, Mattel Cracks Down in China." Students...
Curated OER
Demand Shifters
Learners explore concept of demand and factors that cause demand for a good or service to change; students recognize factors that influence their behavior as consumers. Real world examples are provided through an interview with William...
Curated OER
Resources
Students watch a video in which they tour a factory. While viewing the video, they take notes on the types of resources they see and group them according to natural, human or capital resources. They discover the difference between...
Curated OER
Who Is Eating Whom?
Young scholars discuss the food chain and identify if various organisms are producers or consumers. They draw ten types of organisms and construct a food web of these organisms, labelling each as a producer or consumer.
Curated OER
An Introduction to the Ocean World
Students comprehend how the organisms that exist within the ocean biome, and categorizing each into producer, consumer, or decomposer. They place various human actions under the headings of "hazard" or "help," illustrating how humans can...
Curated OER
Economics: People as Producers and Consumers
Students examine the dual roles of producers and consumers in people by creating fictional stories that include examples of both. Their stories include descriptions of the tools and skills needed for the jobs of their characters and...
Curated OER
Prohibition Then; MADD Today
Pupils examine consumer traits. In this economics lesson plan, students examine the separate histories of Prohibition and Mothers Against Drunk Driving. Pupils participate in a classroom simulation to discover how the movements dictated...
Curated OER
Are You Plugged In?
High schoolers develop an awareness of one's own media habits. Make connections between ads and one's own consumer behavior. They track their current TV and/or Internet viewing habits and video game time by keeping a TV Diary for one week.
University of Kentucky
Beneficial Bug Scavenger Hunt
Many people think of bugs as annoying pests to be squashed, but most insects and spiders are beneficial, eating the actual pests or pollinating plants. After reviewing some of the common bugs in your area (they may differ from those...
Code.org
The Cost of "Free"
Explore the trade-offs of using a free app. The fourth installment of a 12-part unit helps young consumers discover the cost of receiving a free service. They learn how these apps make use of their access to data.
Missouri Department of Elementary
Putting on Armor
Peers can exert tremendous pressure that can lead to positive and negative consequences. To conclude the Risky Business unit, class members create a Personal Safety Plan. They list things or situations that cause stress, things they have...
Missouri Department of Elementary
What Does Respect Look Like at Home?
Individuals consider why is it important to respect family members as they complete a self-respect survey to assess their respectful behaviors at home. They then choose three items from the survey and write about how they plan to improve...
Media Education Lab
Sponsored Content as Propaganda
What is sponsored content? Who produces sponsored content? Why? Is it fair or unfair? What are the privacy implications for consumers? To answer these questions, class members view a model screencast before crafting their own that...
Federal Reserve Bank
The Fed's Role in Making and Setting Monetary Policy: Part 1
How does inflation affect the economy, and how can effective monetary policy by the Federal Reserve help control inflation? With the Fisher equation and analysis of annual CPI rates during the 1970s and early 1980s, your class members...