Curated OER
Consumerism Scavenger Hunt
In this social studies activity, students discover how to be an informed consumer by first reading 10 questions pertaining to marketing, advertising and purchasing choices. Students use Internet searches to find the answers. There are...
Curated OER
Nutrition and the Media: Cereal Box Consumerism
How many treats do you buy each week? Learners investigate diets and how the media tricks consumers into purchasing unhealthy snacks. They will investigate the designs and logos affiliated with cereal boxes and identify specific phrases...
Council for Economic Education
I'll Trade You a Bag of Chips, Two Cookies, and $60,000 for Your Tuna Fish Sandwich
If you are looking for a great lesson on supply, demand, market price, demand curves, and data analysis look no further. With glossary definitions, activities, and web lined resources this lesson is a winner.
Curated OER
Big Branding on Campus: Reading Informational Text
This New York Times "Learning Network" activity poses 11 questions on an article and video about commercial branding and marketing on college campuses. The related article, "On the Market: Thinking Critically About Advertising", is...
Curated OER
Consumer Education
Students, while examining an intense list of vocabulary terms on types of money, change and simple foods, name and state the cost of food items in supermarkets, grocery stores and flea markets with flash cards and newspaper ads.
Utah Education Network (UEN)
Marketing a Breakfast Cereal
Your class will pretend that they just got hired as marketing consultants for a cereal company. They have the task of designing, marketing, and promoting a new healthy cereal to a target population. They must take pricing, market...
Curated OER
Introduction To Markets - Lesson Plan: 1 X 1 Hour Lesson
Students study the concept of a market. They determine the different purposes of buyers and sellers. They look at the utility of an item and how the value for money affects the decision making of consumers.
Curated OER
Market Research
Students examine the difference between primary and secondary market research. They discover the limitations on marketing strategies. They explain the importance of having more research done before marketing decisions are made.
Curated OER
Market Game in Oil
Young scholars work together to participate in a market game in oil. Using their prior knowledge, they review how the interaction of buyers and sellers sets the price in markets. They identify the situations in which cause shortages and...
Curated OER
World Consumer Rights Day
For this World Consumer Rights Day worksheet, learners complete activities such as reading a passage, matching phrases, fill in the blanks, choose the correct word, multiple choice, unscramble the words, sequencing, unscramble the...
Curated OER
Jones Soda Project - Photography as a Vehicle (For Marketing)
Students create a marketing campaign using digital photographs. In this digital marketing lesson, students perform online research to determine the attitude that a soda company is attempting to portray with its marketing. They take...
Food Project
Trace The French Fry
How does locally grown produce sold at a farmer's market compare to a more complex industrial system in the way they each affect the environment, people, and the economy? Pupils explore the different types of food systems and how they...
Curated OER
The Market System and Consumerism
Students examine their own consumption habits. Using various advertisements, they discuss their role in showing consumers what they must have in their lives. As a class, they encourage each other to change their habits and discuss how...
Curated OER
Consumer Product as in "Chocolate Milk"
Students examine different marketing techniques how to present themselves while looking for work. In this marketing lesson students create their own advertisement.
Curated OER
Market Structures and Competition
Students review concepts related to market structures and competition. Using supply and demand, they identify what factors cause them to shift and analyze business downward facing demand curves. They compare and contrast the abilities of...
Curated OER
Kids Are Consumers Too
Students investigate a chosen product. They use television, radio, print, and internet sources to investigate how the product is advertised. Students create a market research survey to determine which brand is preferred by their peers...
Curated OER
To Market to Market
Fourth graders research a product and participate in an integrated simulation of a free market economy where students will create, buy and sell a good or service. In completing this activity, 4th graders understand the concepts and...
Curated OER
Ad Hangover?
In this advertising and marketing worksheet, students read an article regarding alcohol marketing and then respond to 8 short answer questions.
Curated OER
Do You Know What You're Really Getting In Your Pet Food?
Fifth graders examine advertising on wrappers and determine how it makes them feel about the product. They determine through a discussion the kinds of advertising/marketing techniques used to attract them to a product.
Curated OER
In the Chips
Twelfth graders explore how markets exist whenever buyers and sellers exchange goods and services and that market prices are determined through the buying and selling decisions made by buyers and sellers. They also study how the market...
Curated OER
Packaging Tricks
Students become aware of the ways in which packaging is designed to attract kids. In a series of activites, students compare similar food products, assess nutritional value, and participate in field trip to see how packaging affects...
Council for Economic Education
What Do People Want to Wear?
Who doesn't love fashion, especially when it can be applied to economics, supply, demand, market trends, and price equilibrium. Curious young consumers examine market scenarios to determine their effect on the demand and price for...
Texas Education Agency (TEA)
Analyzing the Sales Process
Make the sale! Using the informational resource, scholars learn how to analyze the sales process to maximize profits. They design a poster depicting Maslow's Hierarchy of Needs, and then combine forces to create a PowerPoint presentation...
Council for Economic Education
Satisfaction Please! (Part 3)
Understanding the US government's role proves very important in the American economy, especially for consumers. Scholars learn about how varying government agencies help them when facing an issue. The third and final resource in the...