Lesson Plan
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Understanding My Pyramid

For Teachers 2nd - 6th
Students examine the food pyramid and construct a healthy meal. For this food pyramid lesson, students examine the new food pyramid that includes fats and oils, and is arranged with brightly colored triangles. They use grocery store adds...
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Label Language

For Teachers 4th - 7th
Students read food labels and understand their meaning. In this healthy eating lesson, students discuss healthy foods and snacks. Students understand the fat and calorie content of foods and discuss the regulations on food...
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Trial at the Turn of the Century

For Teachers 9th - 12th
Students examine and explore various aspects of change at the turn of the century including economic, political, civil and others. Students then locate and analyze various primary sources to write an essay that demonstrates their...
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Just Checking

For Teachers 6th - 8th
Learners complete the "Just Checking" checklist to assess the degree of their use of a personal management system. They set goals and identify steps needed to accomplish their goals and improve their academic achievement.
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Filing A Conusmer Complaint

For Teachers 9th - 12th
Students discuss what makes good service and poor servies. They brainstorm ways to file a complaint when they receive poor service. Students work in pairs to practice making a consumer complaint verbally and in writing. This...
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The Vacation Can Be An Education

For Teachers 5th
Fifth graders are given a worksheet in which they choose a location they would like to visit. As a class, they brainstorm a list on what needs to be done before they go on their trip and why it is important to have a plan. To end the...
Lesson Plan
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Goal-Makers Win the Game!

For Teachers 5th
Fifth graders are introduced to the meaning of the word "goal". As a class, they identify examples of goals with their teacher's guidance. Individually, they complete a worksheet to identify their short and long term goals and complete a...
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Grocery Store Problem Solving

For Teachers 4th - 7th
Students use multiple math skills to complete grocery story problems. In this grocery math lesson plan, students study grocery ads to learn about the cost of foods. Students investigate food types and the costs of processed versus raw...
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Invent a Critter

For Teachers 3rd - 6th
Students create a living animal that could survive in at least one specific region and use the digital desert library to gather information. In this invent a critter instructional activity, students draw a picture of their animal, ...
Worksheet
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Mr. Frog's Pond

For Students Pre-K - 1st
For this pond picture worksheet, students view a picture of a pond, circle each thing found in the picture that does not belong at a pond and then color the picture of a pond.
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Political Polling

For Teachers 6th - 8th
Young scholars examine the roll of polling in elections and assess information provided by polls. They define the term survey. Pupils conduct a poll, individually each student answers the questions, as a group, tally the results....
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Are You Plugged In?

For Teachers 9th - 12th
Students develop an awareness of one's own media habits. Make connections between ads and one's own consumer behavior. They track their current TV and/or Internet viewing habits and video game time by keeping a TV Diary for one week.
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Grocery Shopping

For Teachers 10th - 12th
Learners apply budgeting and shopping strategies. They study consumer shopping skills and guidelines to be a better shopper by comparing stores, comparing prices and unit pricing, brands, using coupons and not being fooled with...
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DTP: Redesigning a Product Package

For Teachers 6th - 10th
Students design packaging and labeling for a product so that it appeals to a specific audience. The use a cardboard box that was designed for one purpose and redesign it to meet the new criteria including a catchy name to go with an...
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Giving Them the Business

For Teachers 1st - 2nd
Pupils work in small groups of 4-5 students to form a business, create, market and sell their product, and track their expenses and profits. They experience the roles of the producer, distributor, and consumer of goods.
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Comparison Food Shopping: Buying Groceries for Two People for One Week

For Teachers 12th
Twelfth graders investigate how to develop a simple food budget for two using newpaper ads, the basic four food groups, and calorie counts.
Lesson Plan
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Business: What Are Advertisers Selling?

For Teachers All
Students will search for hidden messages in advertising and the "hidden audience." They gain a greater understanding of the structures of advetising and marketing.
Lesson Plan
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Find That Bargain!

For Teachers 7th - 12th
Students explore the methods of calculating percentages, reading and the construction of graphs, and an awareness of consumer concerns in this lesson. The movement of the decimal point often results in uncertainty and confusion. This...
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The True "Cost of Cool!"

For Teachers 8th
Eighth graders study hidden environmental costs in things we buy.  In this consumerism lesson students watch a video about consumerism and analyze advertisements in teen magazines. 
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The Art of Persuasion

For Teachers 9th - 12th
Students analyze images using several perspectives or entry points. They create images and develop accompanying texts that support a specific purpose or function. Students assess the effectiveness of collected images and those of their...
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Typos Can Lead to Imposter Sites

For Teachers 9th - 12th
Learners explore the concept of phishing attacks. In this phishing attacks lesson, students read an article about imposter websites. Learners discuss dangers of imposter websites and what to do if they fall victim to a phishing attack.
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From the Store to the Shopper

For Teachers 10th - Higher Ed
Students explore the marketing process that companies use, including their advertising campaigns. As a class, they discuss how supermarkets develop new brands, determine how to package their goods, price them, and select the products....
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Putting on a Show

For Teachers 6th - 12th
Students list and research "cutting edge" technology, then develop a Consumer Electronics Trade Show by designing posters, and developing speeches to promote products.
Worksheet
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Reading Comprehension

For Students 3rd - 4th
In this reading comprehension worksheet, students read a passage and answer questions based on the main idea of the passage. Students answer 4 questions about the passage.