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Beyond Benign

The Green Zine

For Teachers 6th - 8th
It's time for your class to advertise what they've learned! The culminating lesson in the 24-part series asks scholars to use their newfound chemistry knowledge to create advertisements. Their magazine advertisements describe the health...
Lesson Plan
PE Central

Fitness Advertisements

For Teachers 6th - 8th
Exercise is good for your heart, your bones, your lungs, and your mood! Middle schoolers read more about the effects of regular exercise before creating their own posters that advertise the benefits of physical fitness.
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Nemours KidsHealth

Eating Disorders: Grades 6-8

For Teachers 6th - 8th Standards
Raise awareness of eating disorders with a two-activity lesson with middle schoolers reading articles to gather background information and then create audio messages and advertisements that promote healthy self-esteem and body image.
Lesson Plan
Curated OER

Taking a Closer Look (Critical Viewing)

For Teachers 6th - 12th
Students explore persuasive writing in advertisements. For this advertisements lesson, students evaluate tobacco advertisements for persuasion techniques. Students then create a counter advertisement against smoking.
Lesson Plan
Curated OER

Surviving AIDS

For Teachers 8th - 12th
Enhance your middle and high schoolers' research skills with this lesson. After viewing a video clip about HIV and AIDS, high schoolers identify the facts and issues surrounding the disease. They work together to create a newspaper...
Lesson Plan
Curated OER

Nutrition and the Media: Cereal Box Consumerism

For Teachers 2nd - 5th
How many treats do you buy each week? Learners investigate diets and how the media tricks consumers into purchasing unhealthy snacks. They will investigate the designs and logos affiliated with cereal boxes and identify specific phrases...
Lesson Plan
Scholastic

Analyzing Media Messages

For Teachers 7th - 12th Standards
Telling young people to just say no can be difficult in a world that inundates them with messages to just say yes. A lesson on media messages encourages teenagers to analyze song lyrics and advertisements that mention drugs...
Unit Plan
Radford University

Corn and Popcorn

For Students 9th - 12th Standards
Have a popping good time. Using probability and statistics skills, learners determine which type of popcorn to buy based on the percentage of kernels popped. After analyzing corn and popcorn sales to make a prediction of future sales,...
Lesson Plan
Curated OER

Food Smarts: Mypyramid For Kids

For Teachers 2nd - 5th
Students create a menu based on the nutritious choices they pick out from MyPyramid and the video they watch. In this nutrition lesson plan, students describe what each color band on the pyramid represents, use charts, discuss nutrition...
Lesson Plan
Media Smarts

Don't Drink and Drive: Assessing the Effectiveness of Anti-Drinking Campaigns

For Teachers 9th - 11th
Have your class explore alcohol awareness public service announcements. Provided are a detailed plan and a complete set of materials for doing just this. Learners are exposed to a series of approaches and advertisements and decide which...
Lesson Plan
Curated OER

Sports Personalities in Advertising

For Teachers 7th - 9th
During a series of four activities, class members examine and deconstruct advertising that features famous athletes. They determine target audiences, analyze ads, explore "emotional climate," and role play a meeting between a sports...
Lesson Plan
Curated OER

"He Shoots, He Scores": Alcohol Advertising and Sports

For Teachers 4th - 6th
Students explore the ways that companies use sporting events to sell products. They show and tell to share what they love about sports. They discuss how advertisers, particulary alcohol advertisers, feature sports figures.
Lesson Plan
Curated OER

Creating Public Awareness - Indoor Air Quality

For Teachers 6th - 12th
Students design a poster about indoor air quality. In this indoor air quality lesson, students make a billboard that tells the occupants of a building about at least one air quality problem.
Lesson Plan
Curated OER

Body Image

For Teachers 5th
Fifth graders look at advertisements paying close attention to the people in them, then create an advertisement based on a healthy body image. In this health lesson, 5th graders analyze magazine or television advertisements for the...
Lesson Plan
Curated OER

An Honest Cigarette Ad?

For Teachers K - 8th
Students recognize the intended audience for a certain advertisement They recognize advertising techniques aimed at the intended audience and create their own advertisements about the truth of cigarette smoking. Students begin to see...
Lesson Plan
Curated OER

No Form of Tobacco is Safe

For Teachers 8th - 12th
Students create an advertisement to convince children to stay away from tobacco products. In this smoking prevention lesson, students discuss the health effects of tobacco use and evaluate current tobacco ads. Students work in small...
Lesson Plan
Curated OER

Busting the Tobacco Ads.

For Teachers 5th
Fifth graders recognize that tobacco companies target young people with their advertisements. In this tobacco instructional activity, 5th graders understand why tobacco companies target youth. Students define the word adbuster and...
Lesson Plan
Curated OER

This Is Your Brain on Pot

For Teachers 6th - 12th
Students explore the causes and effects of marijuana addiction and research how THC affects different areas of the brain. They synthesize their knowledge by creating print advertisements that inform teenagers about the physiologic danger...
Lesson Plan
Curated OER

Advertising – Does it Affect Our Purchasing Descisions?

For Teachers 9th - 12th
Students consider the power of advertisements. In this consumerism lesson, students dicuss advertising techniques, advertising regulations, and analyze advertisements. Students also complete and evaluate and ad count actvitiy.
Lesson Plan
Curated OER

Personal Ads

For Teachers 6th - 12th
Students study advertisements from the 'H.I.V Stops with Me' Web site and develop similar theme-based advertisements geared specifically toward an H.I.V.-positive teenage audience.
Lesson Plan
Curated OER

Critical Viewer Activity

For Teachers 6th - 12th
Students practice media awareness. In this media awareness lesson, students analyze print and electronic media messages. Students discover how advertisers use re-imaging to manipulate photographs and discuss how they can become critical...
Lesson Plan
Curated OER

Grocery Store Problem Solving

For Teachers 4th - 7th
Students use multiple math skills to complete grocery story problems. In this grocery math instructional activity, students study grocery ads to learn about the cost of foods. Students investigate food types and the costs of processed...
Lesson Plan
Curated OER

Human Sexuality Unit

For Teachers 8th
Eighth graders determine how mass media influences human sexuality by looking at advertisements for their sexual content and how the ads affect their decision making. After evaluating the advertisements in a PowerPoint presentation they...
Lesson Plan
Curated OER

Healthy Eating: Are We What We Eat?

For Teachers K - 2nd
Students watch an introduction slide show to assess prior knowledge of healthy foods. They listen as the teacher goes over the food pyramid and food groups. Students analyze a lunch they bring from home by tallying their lunch items on a...