Many teens conjure up images of how great their first apartment will be, but they lack a solid understanding of what it will cost to make it look that way. To gain an appreciation for the cost of furnishings, they create a collage of a...

What a bargain! Scholars learn how to increase business profits with special events and promotions. Using what they learned, pupils create a special event for their school and give an oral presentation to explain their promotional...

When choosing what foods to eat, there are a lot of factors to consider. To help make the decision a little easier, young learners work in small groups developing short plays, stories, or advertisements that address the different issues...

A clear, comprehensive overview of consumer debt, credit, interest, international currency, and social responsibility, this 45-minute session falters in the application stage. You'll need to create a way for learners to demonstrate their...

Pupils analyze how education relates to the selection of college majors, the job market, and future training. In this career exploration instructional activity, students search an occupation and employment database for a specific school...

Here is a set of advertising lessons, explore language, techniques, representation, and target audiences. Discuss the impact ads have on our daily lives. What do we see and how do they make us feel? Observe ads from around the...

Learners create a store where they sell pictures, tee shirts, and prints. In this store lesson plan, students learn about sales, marketing, and how to run a business.

High schoolers explore common advertising strategies used by the media. In this advertising instructional activity, students identify persuasive language in advertisements and construct their own persuasive ad.

Students discover where the food they eat comes from. Using maps, they identify the agricultural areas of the United States and the products that are grown in each area. Using the internet, they research how food gets to America from...

How many treats do you buy each week? Learners investigate diets and how the media tricks consumers into purchasing unhealthy snacks. They will investigate the designs and logos affiliated with cereal boxes and identify specific phrases...

Young scholars design a toy store, supply it with merchandise (on paper) and create advertisements. They also manage the store's debits and credits by using a spreadsheet. They consider how to promote the sale of their merchandise.

Young scholars investigate various careers in the field of oceanography. They create a resume, develop a hypothetical company, create a brochure or web page, plan an ad campaign, or write an article about a teacher that has influenced...

Students create their own design clothing company, incorporating the 4 Ps of marketing. They use imagination, art, and creative skills to develop each component of the packet. Students are explained the four Ps of Marketing (product,...

Students consider the power of advertisements. In this consumerism lesson, students dicuss advertising techniques, advertising regulations, and analyze advertisements. Students also complete and evaluate and ad count actvitiy.

Students examine the basic concepts of advertising.  In this media awareness lesson, students discuss target audience, art, and purpose in advertising to determine what makes an advertisement effective or ineffective. ...

Students explore consumerism by completing a worksheet. In this advertisement lesson, students discuss the relationship between the media and consumerism while analyzing advertisements from the Internet, magazines and T.V. Students...

Middle schoolers examine advertising from early to mid twentieth century.  In this advertising techniques lesson plan, students assess the different ways advertisers "sold" the concept of railroad travel.  Middle schoolers...

Twelfth graders create resumes, letters of application, and thank you letters. They search for advertised jobs, interview an employer, participate in mock interviews, and attend a presentation by a local job agency representative.

Twelfth graders identify the way advertisements are constructed to influence out lives and our values. They review advertisements from the 1800s and 1900s and how they may have influenced people living in that time. Using this ad, 12th...

Students create resumes. In this careers lesson, students look through classified ads and decide on a "job" to apply for. Students write mock resumes by using professional resumes as an outline.

Young scholars explore the classified ads for employment opportunities and create a resume. In this resume writing lesson students choose a specific job, they must determine what kind of experience, education, etc. they must have to...

Students investigate how advertising gets the buyer's attention and how it influences buying decisions. They then create a print ad for "Burp Cola" and for one of their favorite books.

Students examine Hershey advertising history. For this marketing lesson, students analyze the advertising strategies employed by the Hershey company as they respond to discussion questions about 4 Hershey ads. Students write their own...

Students explore businesses. Using a newspaper, students identify all businesses mentioned or shown. The class creates a list of the types of businesses in the community and they categorize each service or product provided. After...