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Media Smarts
Marketing to Teens: Gender Roles in Advertising
Young learners explore gender roles in advertising by taking an ad campaign they have seen which is specifically directed to one gender, and redesigning the campaign to target the opposite gender. After leading a guided discussion about...
Curated OER
Marketing to Teens: Introduction
An introductory lesson shows learners how pervasive and influential advertising is in our culture; particularly, how teenagers are actively targeted by advertisers. As teenagers, your students already have all the information they need...
Curated OER
Opinion through the Ages: Exploring 40 Years of New York Times Op-Eds
What is the role of a newspaper's Op-Ed page? High schoolers explore the New York Times' "Op-Ed at 40," an interactive feature that lets them browse through 40 years worth of op-ed features, and consider the purpose and value of this...
Curated OER
During Reading Strategy: Literary Newspaper
Add some writing to your class's reading of Cold Sassy Tree! With this plan, readers assume the role of journalist and create a segment of a paper with their peers. Suggested segments are included, and a worksheet dividing the text into...
Macmillan Education
A Class or Company Newsletter: A Collaborative Writing Lesson
A class newsletter? The possible extensions for this activity are endless. After examining examples of news print-outs from hotels or workplaces, class members develop their own articles and produce a newsletter. A great way to keep...
Curated OER
Shaping the News
Learners explore television journalism. In this journalism instructional activity, students discuss the attributes of television broadcasting. Learners then review their journalism code of ethics and then conduct research for stories...
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Beyond the Printed Word
Students investigate the effects of television and radio on culture. In this journalism instructional activity, students consider how electronic media has shaped journalism as they create timelines that feature the changes and compare...
Curated OER
Mixed Up Media
Students explore online journalism. In this journalism lesson, students discover how electronic medias are changing journalism, examine the conventions of electronic media, and discuss the authority and reliability of forms of electronic...
Curated OER
Mining Mass Media
Students take a closer look at the attributes of electronic media. In this journalism lesson, students compare and contrast electronic and print versions of the same news stories. Students then write their one broadcast news stories.
Curated OER
The Power of One: Convergence in Scholastic Media
Pupils explore the different forms of media utilized by journalism including writing, photography, video, sound and the Internet. In this journalism lesson, students compare and contrast the ways in which information is presented between...
Curated OER
Freedoms of the Press
Students examine journalism ethics. In this journalism lesson, students complete a think, pair, share activity about the journalistic code of ethics. Students then discuss an ethics scenario.
Curated OER
Investigative Reporting: Module 3 'On Assignment'
Students choose and create an investigative journalism piece. In this journalism writing instructional activity, students work in groups to develop and investigative television show. The end result is for students to create a video with...
Curated OER
Understanding What Makes a Good News Story
Learners explore the news sources at their school in order to write stories that reflect what's going on in all communities and to identify what makes a good story. In this news writing lesson, students journal about what makes a...
Curated OER
The Electric Experience
Students investigate the effects of television and radio on culture. In this journalism lesson, students consider how electronic media has shaped journalism as they create timelines that feature the changes and compare and contrast print...
Curated OER
Learning Types of Editorials - and Writing Some
Students recognize and differentiate between the three types of editorials in order to write editorials for the school newspaper. In this editorials instructional activity, students read example persuasive and interpretative editorials....
Curated OER
Editorial Writing: What's On Your Mind
Learners write an editorial column for a newspaper. For this journalism lesson, students discuss and analyze editorials in print and broadcast media. Learners will compare the differences in these two formats of editorial...
Curated OER
The First Amendment, What it Means and When Libel Comes in to Play
Students research three topics: The First Amendment, John Peter Zenger and his trial, and libel. In this journalism and libel instructional activity, students discuss things authority figures have done they disagree with and the...
Curated OER
Maestro Creativity Challenge
Students work in small groups to write an article using the maestro group format. In this journalism instructional activity students break into groups and randomly choose an item that must be incorporated into...
Curated OER
Ida Tarbell: Hysterical Woman vs. Historical Facts
Students examine journalism and its different styles. In this effective communication instructional activity students create an editorial message and articulate an article.
Curated OER
Who, What, Where, When, Why, How
Students take a closer look at the organization of news stories. In this journalism lesson, students identify the elements of news stories and then write their news stories on the same topics using different types of leads.
Curated OER
Dissecting the Media
Pupils examine an editorial point of view in journalism and explore how this contributes to the West's understanding of events in the Middle East. They discuss the concepts of objectivity and subjectivity, and how tone and vocabulary,...
Curated OER
Part of it All
Students take a closer look at the organization of newspapers. In this journalism instructional activity, students take virtual tours of newspapers and complete a newspaper puzzle handout. Students then compare the layout of weekly rural...
Curated OER
Dissection Time
Young scholars take a closer look at the organization of magazines. In this journalism lesson, students complete handouts about the jobs and responsibilities in the magazine industry. Young scholars then learn about the steps of...
Curated OER
Make a Mockery of Magazines
Learners examine tabloids. In this journalism lesson, students compare and contrast satirical magazines and then plan, write, and compile their own.
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