Curated OER
Market Analysis
Students examine how markets can be broken down by businesses. They explore topics such as market positioning and market segments. They discuss how market structure influences the market itself.
Curated OER
Play the Market
Students participate in a hypothetical experiment. For four weeks, they track 10 stocks they have selected. They discuss their imaginary gains and losses and share their observations about the stock market, and their reactions to this...
Curated OER
Analyzing Advertising
Some ads really make products look great, and even better than they really are! Kids get into small groups to research and compare marketing used by various cell phone companies. They analyze advertisements, carrier options, and cell...
Curated OER
Branding and Marketing Religion
Young scholars explore religious worship. In this marketing religion activity, students examine their own religious beliefs and practices as they investigate religious outreach practices.
Curated OER
Marketing in the Travel and Tourism Industry
Pupils identify vocabulary used in the marketing industry. They use the internet to find marketing resources and discover how companies develop their marketing strategy. They practice using the techniques as well.
Curated OER
Identifying potential target markets
Students analyze data. In this secondary mathematics lesson, students identify the demographic, geographic, and socio-economic characteristics of potential target markets for planned goods and services. Students identify and...
Federal Reserve Bank
The Fed's Role in Making and Setting Monetary Policy: Part 2
How does the Federal Open Market Committee work to formulate the nation's monetary policy in the United States? As the second segment of a lesson plan on the role of the Fed in setting monetary policy, class members will learn about open...
Curated OER
Oil Market Basics
Students explore the global oil market through a web-quest. In this oil market lesson, students conduct a web-quest to gather information related to the global oil market then design and make a mural.
Curated OER
Group Presentation Project
Students teach class by creating a presentation and activity for a section of the chapter on Marketing Plans and Market Segmentation. They work cooperatively in groups on different sections of the textbook chapter and use PowerPoint to...
Curated OER
Comparison of Economic Systems
Here is a worksheet in which learners identify and compare economic systems (market, command, mixed, etc.) with 18 fill-in-the-blank questions and a graphic organizer.
Curated OER
NUMB3RS Activity: Where’s the Source? Episode: “Undercurrents”
Several real-world problems are posed as a way to learn about vector fields in order to make some predictions after analyzing the data. The main problem comes from the tv show NUMB3RS and is based on solving a crime where a body has...
Curated OER
WHY DOES MONEY HAVE VALUE?
Students learn that money has value by examining the history, meaning of money. market structures and pricing. In this analysis lesson, students use exchange rates to find the cost of an item different currencies.
Curated OER
Calling All Teens: Exploring Product Designs and Marketing Strategies Geared Towards Teenagers
Students consider the marketing of cellphones to teenagers as a springboard to designing products and related marketing strategies aimed at specific segments of the teen market.
PLS 3rd Learning
Priceless
The message that buying things brings happiness is everywhere. Teenagers are not immune to this marketing strategy and benefit from reflecting on the relentless pressure to spend. This exercise invites young adults to consider the value...
Tech Museum of Innovation
Energy at Play
Get the ball rolling and challenge your class to figure out how to make a ball move. The instruction segment is between two STEM activities devoted to doing just that. The first is simple and involves making a ball move from some...
Curated OER
Word Problems Involving Measurements
In this measurement learning exercise, students solve word problems based on line segments on a map. Students complete 22 problems total.
Curated OER
Title of Segment: Balance of Trade
Students take a closer look at the balance of trade. In this current events instructional activity, students watch PBS video clips about American trade with China. Students research Chinese production and consumerism in order...
Curated OER
Jazz and Math: Rhythmic Innovations
Students watch a segment of the PBS Ken Burns JAZZ documentary about Buddy Bolden creating the "Big Four." They compare and contrast the rhythms of marches and jazz based on the examples in the film, and explore notation, subdivision of...
Curated OER
Demonstrate Selling Skills in Travel and Tourism Contexts
Students examine how different organizations use selling. They interpret data and analyze customer needs. They practice their selling skills in a sports tourism market.
Curated OER
Triangle Inequality Theorem
Pupils identify properties of triangles. In this geometry lesson, students create triangles using three different segments. They make conjectures and predictions.
Curated OER
Business: What Are Advertisers Selling?
Students will search for hidden messages in advertising and the "hidden audience." They gain a greater understanding of the structures of advetising and marketing.
Curated OER
Uses of Coal
Students be aware of the products made possible by coal by studying about the four major markets of coal: electric utilities, industrial/retail users, the steel industry and exports.
Curated OER
Honesty In Reporting Research
Students view and discuss a video on dishonesty. Then they have a homework assignment to apply this discussion to household products that have resulted from scientific research which was falsified in order to get the product approved for...
Curated OER
Israel & Palestine: The Fight for Peace
Young researchers explore the history of the peace process in the Middle East. They write a paper about the Israeli-Palestinian conflict and view the video Israel and Palestine: The Fight for Peace. They discuss the events leading up to...