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Lesson Plan
Curated OER

Shopping Bag Challenge

For Teachers 5th - 12th
Students design a shopping bag that will allow the consumer to immediately identify the store and understand the product that is being sold. They create an advertisement for a new shopping bag. Students choose their type of business to...
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Lesson Plan
Curated OER

Brain Brands

For Teachers 6th - 12th
Students explore the advent of neuromarketing as a means to assess the effects of certain brands on the brain activity of prospective buyers. They design their own experiments that test the power of certain brands on a sample population.
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Lesson Plan
Curated OER

Al Mercado

For Teachers 6th - 8th
Young scholars investigate the concept of a market. They produce a dramatization to simulate the daily activities found inside. Students ask questions about the price, location, and use of items. The acting strengthens communication...
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Lesson Plan
Curated OER

Design Technology- Grow Your Own Grub

For Teachers 3rd - 5th
Students design a protective cover for outdoor plants. In this agricultural lesson, students use chicken wire, plastic sheeting, and empty bottles to construct a cover for lettuce leaves. Students take digital photos of their project.
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Lesson Plan
Curated OER

PRODUCTION, CONSUMPTION, AND INCENTIVES

For Teachers 5th
Fifth graders design a web page. They include features he or she would typically like to see when visiting web pages. They title the topic of the web page "Features That Make a Great Web Site." They explain that there are incentives...
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Lesson Plan
Curated OER

Package Those Foods!

For Teachers 6th - 8th
Students create a food package for a specific food.  In this marketing instructional activity students divide into groups and research, design, produce, market and analyze packaging. 
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Interactive
Curated OER

Product Packaging Conundrum

For Students 5th - 6th
In this product packaging conundrum worksheet, students research product packaging to select materials and design for packaging a model of the school mascot.  This page has numerous links to helpful web resources.
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Lesson Plan
Curated OER

Travel Mug Design

For Teachers 8th - 9th
Students create and develop a travel mug. They create visuals and a three dimensional infomercial. They apply an engineering design and demonstrate knowledge of thermodynamics involved in heat transfer. They illustrate Newton's Law of...
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Lesson Plan
Curated OER

Drawing and Painting Business/ Logo Design

For Teachers 9th - 12th
High schoolers create business logos using drawing and painting software. They do this to promote a real or fictitious product.
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Lesson Plan
Curated OER

How the Great Salt Lake Relates To Us

For Teachers 3rd
Third graders name at least three resources that come for the Great Salt Lake. They describe at least one product that is made from each resource. They name and locate on a map at least five different geographic regions where Great...
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Lesson Plan
Curated OER

Media Awareness: the Basics of Advertising

For Teachers 7th - 12th
Students explore marketing techniques. In this media awareness lesson, students watch instructor-selected advertising and identify the marketing techniques used in each of them. Students then create advertisements for products.
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Lesson Plan
Curated OER

Title of Segment: Balance of Trade

For Teachers 2nd - 12th
Students take a closer look at the balance of trade. In this current events instructional activity, students watch PBS video clips about American trade with China. Students research Chinese production and consumerism in order to...
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Lesson Plan
Media Education Lab

Understanding Viral Messages

For Teachers 9th - 12th Standards
Imagine advertising for a product but not being paid to do so. Welcome to the world of Viral Messaging. Class members first view a T-Mobile flash mob video that went viral and has been seen by over 14 million viewers. After analyzing the...
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Unit Plan
Apple

A Curriculum for Digital Media Creation

For Teachers 9th - 12th Standards
Consumer technology has made it possible for filmmakers to create entire movies from the comfort of their home computer. Guide high school film buffs through the process of designing a documentary with an extensive unit published by...
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Lesson Plan
Curated OER

From Genes to Jeans

For Teachers 7th - 9th
This unit of lessons is designed for 7th through 9th graders. They are introduced to the world of agriculture and the genetic research and various technologies that are associated with agriculture. Pupils work together to come up with a...
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Lesson Plan
Curated OER

Comparison of Protein Sequences From Two Samples of Crabmeat Using Gel Electrophoresis As an Introduction To the Biotechnology Lab

For Teachers 9th - 12th
Students discover that proteins that are the product of DNA translation are different for different species. They determine that by analyzing their mass and charge they can differentiate between two different species. They use some of...
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Lesson Plan
Curated OER

Practical Marketing Skills in Travel and Tourism 1

For Teachers Higher Ed
Students investigate how to plan for market research and identify the main sources of information for the travel and tourism industry. They research and discuss the advantages and disadvantages of written questionnaires to gain market...
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Lesson Plan
Curated OER

Practical Marketing Skills in Travel and Tourism 2

For Teachers Higher Ed
Student review and identify the main marketing and promotional methods in the travel and tourism industry. They examine advertising, press releases, brochures, leaflets and other techniques. They complete an activity sheet while...
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Organizer
Curated OER

Pricing Your Craft Worksheet

For Students 11th - 12th
This cross-curricular activity could be used to teach economics, business, practical math, and more. Learners pretend they are craftspeople and choose a craft to market. Using a graphic organizer and provided models, class members...
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Lesson Plan
Curated OER

Pet Pellets

For Teachers 3rd - 12th
Students create and design advertising for a tempting new pet food! They create an imaginary pet food, analyze and identify types of propaganda and design packaging and advertising for the pet food.
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Lesson Plan
Curated OER

Advertising sales

For Teachers 9th - 12th
Students examine how advertising is an important community service; explaining that both businesses and customers benefit and that designing and selling ads requires professional knowledge and personal preparation.
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Activity
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Biology Corner

Technology and Inventions Project

For Students 6th - 12th Standards
Technology—what exactly is it? Find out with a project designed to inspire the inner inventor in us all. The activity begins with a captivating podcast and a search of multiple websites that display different inventions and technology,...
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Activity
National Nanotechnology Infrastructure Network

Silver and Bandages: Assessment of Inhibition of Bacteria by Silver Colloid-Impregnated Bandages

For Teachers 9th - 12th Standards
Silver: more than jewelry, it's also a natural antimicrobial agent. An inquiry-based lesson asks collaborative groups to design and implement an experiment to test this property. Using samples of silver nanoparticles and a strain of...
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Lesson Plan
Curated OER

Middle Grades Math: Balancing Equations

For Teachers 7th - 9th Standards
Learners solve linear equations. By observing the graph of each side of an equation using the TI-nspire graphing calculator, your class gains insight into solutions, as well as balancing equations and transforming linear equations....

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