Students examine how advertising is an important community service; explaining that both businesses and customers benefit and that designing and selling ads requires professional knowledge and personal preparation.
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Features of An Effective Advertisement
In this advertisement worksheet, students read the features of an effective advertisement before noting whether these feature are include in an ad the are looking at. They look at an advertisement and tell whether it is effective or not...
7th - 9th English Language Arts
Tobacco: Promotion Tactics and the Law
Youths aged 13 & 14 are most likely to notice and remember in-store tobacco promotions. Class members dissect tobacco advertising tactics and learn about relevant legislation by participating in guided discussion. Assessing...
7th - 10th 21st Century Skills
Video Game Violence: Explore Possible Impacts
Introduce middle schoolers to the issue of video game violence with a multifaceted approach. Learners complete a gaming survey, as well as read and discuss a news feature about violent video game sales and a handout on stimulus...
7th - 9th 21st Century Skills
Deconstructing Teen Targeted Advertising
Tenth graders peruse magazines looking for ads that attract their attention. they identify elements that drew their attention. The class discusses specific effects design elements have on targeted audiences. Students evaluate the...
10th English Language Arts
Recognizing Advertising Techniques
Learners explore advertising techniques. For this media awareness lesson, students read articles about foods and their links to childhood obesity. Learners also discuss propaganda techniques that advertisers use to sell certain foods.
8th - 12th English Language Arts