Curated OER
Places and Production
High schoolers calculate United States GDP and GDP per capita, use a choropleth map to acquire information, and create choropleth maps of GDP per capita in South America. They identify regions with high and low GDP per capita
Curated OER
Do You Know What You're Really Getting In Your Pet Food?
Fifth graders examine advertising on wrappers and determine how it makes them feel about the product. They determine through a discussion the kinds of advertising/marketing techniques used to attract them to a product.
Curated OER
Logo Design
Students create a marketing design, print communication design and a package design for a suite of products for an imaginary company. They identify the qualities of successful logos and incorporate those qualities into their own designs.
Curated OER
Who Owns the World?
Students discover how to turn firsthand knowledge of common products into a useful way of choosing stocks for the Global Stock Game. Once students find the parent company of a product, they can buy shares of stock of the larger company
Curated OER
Lesson 1 Who Owns the World?
Learners experience how to turn firsthand knowledge of common products into a useful way of choosing stocks for the Global Stock Game. They engage in a simulation of buying stocks.
Curated OER
Ad Hangover?
For this advertising and marketing worksheet, students read an article regarding alcohol marketing and then respond to 8 short answer questions.
Curated OER
Farmers Dilemma
Young scholars investigate the "futures" market and how it affects farmers by completing a prediction activity utilizing bags of M&Ms. While completing this activity, students practice basic mathematics skills and reinforce economic...
Curated OER
The National Economy - Measures and Models
Students review economic goals and evaluate progress in achieving those goals. They focus on equity, efficiency, economic freedom and growth. They provide and example of a production decision for the economy as a whole.
Council for Economic Education
What Do People Want to Wear?
Who doesn't love fashion, especially when it can be applied to economics, supply, demand, market trends, and price equilibrium. Curious young consumers examine market scenarios to determine their effect on the demand and price for...
Radford University
The Next Big Thing
Make sure the next product is a hit. An engaging task has scholars design an item to sell at a sports event and then conduct a marketing survey. They decide whether to use random sampling, stratified sampling, or cluster sampling, and...
Texas Education Agency (TEA)
Analyzing the Sales Process
Make the sale! Using the informational resource, scholars learn how to analyze the sales process to maximize profits. They design a poster depicting Maslow's Hierarchy of Needs, and then combine forces to create a PowerPoint presentation...
Curated OER
Marketing Research Projects
Students research customer service offerings of a particular business and present their conclusions to the class using PowerPoint and additional visual aids. The guidelines for this lesson can be found through the National DECA.
Curated OER
Labor Markets
Students examine labor markets by participating in an employer/employee simulation and in group discussions. They discuss mandated employee benefits and predict the effect they have on various parties.
Curated OER
Accounting/ Marketing Cookies
Second graders become involved in the advertisement, marketing, and development of their own cookie business. Students must choose a job for the preparation and baking of the cookies. Students also manage the profits and advertisement of...
Curated OER
How Do You Analyze a Corporation?
Students find out how to use annual reports to analyze a corporation whose stock they may buy for the Global Stock Game. They read the investor information section, which provides detailed information about the company's products and...
Curated OER
What Is Actually Bought and Sold?
Economics students can use this packet to better grasp the concept of changes in supply and demand by reading about marketing, products, and elasticity. There are 3 tasks for students to complete, each based on the content of a...
Federal Reserve Bank
Diversification and Risk
After being given a portfolio of investments, your young economists will learn how to assess the relative risk of the portfolio's products and understand the importance of diversification, relating these economic concepts to real-life...
Curated OER
Marketing Techniques
Students explore, analyze and study the key elements of the marketing mix and the significance of the promotional mix. They investigate and explain the importance of communication to Vodafone and the use of David Beckham to sponsor its...
Curated OER
Products Made from Petroleum
Students research products made from petroleum. In this transportation lesson students try to find products other than fuel, made from petroleum. They look for the most unusual or surprising products and describe the history and...
Curated OER
Market Changes
Students explore the role of government in the economy market. In this economics lesson, students analyze the decision making and how it takes into consideration additional cost, benefits and public awareness of what they are trying to...
Curated OER
Travel Leisure Company Project
Students define marketing terms such as products, goods, services and ideas. They access the Internet for attractions, landmarks, and meals for an international destination. They create flyers and newsletters using DeskTop Publishing as...
Curated OER
Production and Trade
Students discuss production and trade. In this business lesson, students read the book Ox-Cart Man and identify the traits of entrepreneurs. Students discuss ways a person can improve their job performance.
Curated OER
The Persuaders
Have your upper graders watch the documentary, "The Persuaders" as they explore how advertisers try to gain potential customers. The video is followed by a discussion and close examination of new marketing trends and strategies.
Curated OER
Chapter 25: Monopolistic Competition and Oligopoly
Poring over the details and characteristics of monopolistic and oligopoly systems, these slides include charts, graphs, and key terms to help viewers truly grasp the concepts behind each market model. From budding economists to...