Logo Design

How much plastic do manufacturers use to create water bottles each year? The class explores the number of water bottles used throughout the years to determine how many consumers will use in the future. Class members compare different...

High schoolers deconstruct advertising messages by analyzing parody ads and exploring the purpose of satire. Then they create their own parodies based on real ads discussed in class. A creative activity to extend any study of media,...

Investigate the current financial market and have your class explore savings, borrowing, financial markets, mutual funds, and the stock market. This four-part lesson is designed to help students become knowledgeable and informed consumers.

Here's a instructional activity that's not for the birds! Scholars design and build packaging for soda cans that is environmentally friendly. These packages must be durable, easy to carry, and have no environmental impact.

Children can recognize popular brands from an early age, but these images symbolize much more than what they advertise. Take a journey through the design of a logo with a lesson plan that focuses on the history and ubiquity of the Super...

Students develop a new cereal and design a box for it. In this art and design lesson, students complete a year-end cumulative activity in which the use all of their artistic skills to develop a new cereal. They use their marketing skills...

Students develop opinions from a variety of materials, recognize and analyze bias, propaganda and stereotypes, and evaluate effectiveness of print advertisements.

Twelfth graders utilize the computer and various software programs in order to design a 3 dimensional package which they submit a cost estimate sheet of production in their oral presentation.

Some ads really make products look great, and even better than they really are! Kids get into small groups to research and compare marketing used by various cell phone companies. They analyze advertisements, carrier options, and cell...

Students discover dangers to human health by researching what's in our drinking water.  In this water purification instructional activity, students discuss the conditions of water in undeveloped countries and why it is unsafe to drink....