Advertising for the purpose of influencing public policy regarding the use of alternative fuels is the focus of an innovative and engaging lesson. Learners are split up into six team in order to create an advertising campaign that...

The message that buying things brings happiness is everywhere. Teenagers are not immune to this marketing strategy and benefit from reflecting on the relentless pressure to spend. This exercise invites young adults to consider the value...

Students explore the ways in which media messages work and the ways in which consumers are targeted.

Listen to and analyze a presidential speech in order to explain the principles held by the president and the historical context in which the speech was made. Then hold a campaign and election simulation involving featured presidents.

Students brainstorm a list of information that voters should know about candidates. In groups, they research their side of an argument in preperation for a debate. After observing media coverage, they compare and contrast the candidates...

In this Beijing Olympics worksheet, students read the article, answer true and false questions, complete synonym matching, complete phrase matching, complete a gap fill, answer short answer questions, answer discussion questions, write,...

In this ESL/ELL reading comprehension and grammar worksheet, students read or listen to an article from October 2, 2005 entitled, "Terror Returns To Bali." They complete short answer, true or false, fill in the blank, and matching...

Learners follow resource links to study the history of art censorship in the US. They study the work of the FCC and the Hip-Hop 4 Peace campaign.

Students research web sites to measure the level of influence campaign donations and Political Action Committees have on their representatives and senators. They discover opportunities for private citizens to lobby elected officials and...

High schoolers examine the issues surrounding intellectual copyrights. They research the examples of DVD and CD piracy and participate in a class discussion about the related ethics.

Young scholars explore political candidates' viewpoints on issues that contribute to the "common good." In this political candidates instructional activity, students read and view mixed media to identify political issues that contribute...

Students consider their personal opinions about the news and politics, read about the public relations drive behind the 2004 presidential election, and gather information for a press release promoting either Mr. Bush or Mr. Kerry.

For this sentence completion worksheet, students fill in the blank for the correct word for each sentence. Students complete 10 multiple choice questions. Click on "show all" to see the rest of the worksheet.

Students view different commercials and ad campaigns that present opposing notions of "truth." Students use these commercials to evaluate what makes an effective public service announcement (PSA) or advertisement, then choose a national...

Ninth graders create advertising campaigns. In this communications lesson, 9th graders explore the use of propaganda endorsements, bandwagon appeals, name calling, plain folks appeal and generalities in advertising. Students...

High schoolers role play as political analysts first forecasting the electoral college vote in a presidential election and then, following the results of the actual count. They study the role of swing states, and why political...

How do interest groups try to influence elections? As part of their study of the election process, groups view 30-second advertisements produced by advocacy groups and use the provided worksheet to evaluate these ads. They then craft...

Truth is often left on the cutting room floor when political ads are produced. After viewing the 2012 backfire ad, "Fundamentals" that takes John McCain's comments on the US economy out of context, class groups edit the audio and...

Encourage class members to become engaged citizens by researching an issue they are passionate about and then producing a video to present to policymakers, the public, and their peers. Everything needed for the unit is contained in...

Prepare your classes for election year debates with a series of activities that model how to watch televised debates and how to evaluate the moderators as well as the debaters.

Who would win an election between Napoleon and Julius Caesar? Group your class up to analyze and discuss which of their given choices would make the best presidential candidate, given specific criteria. The potential candidate list...

Students analyze how interest groups present their viewpoint to the public. They assess how media can influence public opinion by closely examining a political ad from the 1964 presidential election.

Art forms, especially government-sponsored "poster art", very effectively conveyed specific cultural values during World War II. Understanding the role that visual images play in expressing issues and ideas is critical to developing...

Young scholars explore U.S. politics by researching the Presidential requirements. In this electoral process lesson, students identify the main requirements to become a Presidential candidate and the two main political parties. Young...