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Lesson Plan
Curated OER

Teaching with Primary Sources Across Tennessee

For Teachers 8th - 12th
Students examine Gee's Bend Alabama. In this resettlement lesson, students view a series of photographs taken of Gee's Bend Alabama. Students will write a series of newspaper articles based on the images, that exemplify the evolution of...
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Lesson Plan
Curated OER

Through the Looking Glass: Eudora Welty's Photography and The Ponder Heart

For Teachers 9th - 12th
Learners study the context of The Ponder Heart through Welty's photographs. They analyze how illustrations and photographs interact with written text and create their own images to illustrate a well-known Welty short story....
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Lesson Plan
Curated OER

Word Play

For Teachers 9th - 12th
Students examine the history of Chinese American artist Xu Bing. In this multicultural instructional activity, students collaborate in small groups to identify letters in the artist's work, and brainstorm how they would create their own...
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Lesson Plan
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Museum of the Moving Image

AdMaker, Nixon vs. Humphrey, “Convention” (1968)

For Teachers 9th - 12th
After viewing the infamous 1968 Presidential campaign ad, "Convention," groups use AdMaker to create their own 30 second ad that features Richard Nixon rather than Hubert Humphrey.
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Lesson Plan
Curated OER

Magazine Ads and You, the Teenager

For Teachers 6th - 8th
Middle schoolers become aware of persuasion tactics as seen in magazine advertising as they analyze ads. They invent a product and design a magazine ad using 3 advertising techniques.
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Lesson Plan
Curated OER

MFL: Young Drivers

For Teachers 7th - 9th
Students examine and discuss images from road safety programs. In groups, they role-play a scenerio in which they are trying to persuade the other to adopt an unsafe driving practice. They write a short article about their experiences to...
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Lesson Plan
Curated OER

What Makes a Cat a Cat?

For Teachers 3rd - 5th
Students investigate the lives of pets by videotaping them.  In this animal life lesson, students videotape a cat and other pets using school cameras in a computer lab.  Students review the footage from the cat and other animals and...
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Lesson Plan
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Museum of the Moving Image

AdMaker, Obama vs. McCain, “Fundamentals” (2008)

For Teachers 9th - 12th
Truth is often left on the cutting room floor when political ads are produced. After viewing the 2012 backfire ad, "Fundamentals" that takes John McCain's comments on the US economy out of context, class groups edit the audio and video...
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Lesson Plan
Curated OER

Book Trailers

For Teachers 5th - 8th
Students develop a list of criteria for a book trailer. For this book trailer lesson, students review book trailers, create storyboards and use Photo Story 3 to create book trailers. Students create a mini-webquest to review copyrights.
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Lesson Plan
Curated OER

Target Audience

For Teachers 9th - 12th
Students explore and describe various persuasive tools used in advertisements, analyze advertisements provided by teacher, and identify target audiences. Students then work in groups to find advertisements aimed at assigned target...
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Lesson Plan
Curated OER

Advertisers Tread Lightly; Quietly Encouraging Consumers To Spend Again

For Teachers 7th - 12th
Students analyze how one national company responded to the tragedy incorporating special message into its advertising. They are to attain knowledge of advertising as it relates to current events.
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Lesson Plan
Curated OER

Labor Pains

For Teachers 4th
Fourth graders research the Chicago Haymarket Riot of 1886. They read an account of this incident and brainstorm further details they want to know. Groups of students research and present the answers to their questions.