English Enhanced Scope and Sequence
Media Literacy Applied
After investigating various forms of print, oral, and electronic media as sources of information, class members research a historical figure and produce a résumé for this person. While templates are provided for an initial sorting...
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Come On, You Can Trust Me
Fourth graders see how to define and then recognize a variety of propaganda techniques at work in their everyday world. Choosing one technique, they creatively demonstrate a thorough understanding from real world experiences. A very rich...
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Advertising Gimmicks - Critical Thinking Required
Students identify reasons why advertising works, evaluate reasons for its success, and write commercials.
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My Awesome GIG!
Students discuss various career options and issues related to careers. They research a chosen career online, and create a collage of pictures and words pertaining to their chosen careers.
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Taking a Closer Look (Critical Viewing)
Young scholars explore persuasive writing in advertisements. In this advertisements lesson plan, students evaluate tobacco advertisements for persuasion techniques. Young scholars then create a counter advertisement against smoking.
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Health Education: Advertising
Fourth graders become conscientious consumers. In this personal health lesson plan, 4th graders analyze techniques used in advertising health-related products and services.
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Propaganda Techniques
Students recognize and separate various techniques of propaganda. In this propaganda lesson, students read a handout about the various types of propaganda and how it is used ina political campaign.
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Evaluating Nonfiction Texts
Students evaluate nonfiction text. In this evaluating nonfiction lesson students read two pieces of nonfiction text and respond with a short free-writing piece. Students discuss the content and focus on the accuracy.
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Sculpting a Message: From the Counter-Reformation to the Present Day
Students discuss persuasive messages in art. In this art history lesson, students research 17th- century European sculptures to find the messages given. They create their own sculptures and write press releases to explain their art.
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Cheetah Challenges
High schoolers research the problems that cheetahs are facing in the wild. In this biology lesson, students discuss how animal rehabilitation works. They write blogs about it and comment on everyone's post.
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Censorship in the Classroom: Understanding Controversial Issues
Students examine propaganda and media bias and explore a variety of banned and challenged books. Following this, students choose a side of the censorship issue and support their position by developing an ad campaign about the banned book...
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WWI Propaganda
Students research propaganda from World War I and compare it with propaganda used today. They define propaganda and discuss the five techniques used by advertisers, conduct Internet research, and create a project that compares how...
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Interpreting Christopher Columbus
Students compare historical interpretations. In this research skills lesson, students use Internet and print resources to research the controversy regarding Christopher Columbus's work as an explorer. Students use their...
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The Persuasive Message
Eighth graders engage in a study of persuasive writing. They conduct research looking at a variety of media resources looking for persuasive techniques that are used like advertising. The language of the advertising is examined for how...
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Advertisement Evaluation Document
In this advertisement evaluation worksheet, students complete a checklist that tells about what type of advertisement they are looking at. They determine what type of product is being advertised and tell if they would purchase it.
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Persuasive Tactics in Media
Students present a skit to the class and explain what persuasion tactic they used. In this persuasive tactics lesson, students discuss methods of persuasion used in various advertisements. The teacher leads and gives examples of...
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Target Audience
Students explore and describe various persuasive tools used in advertisements, analyze advertisements provided by teacher, and identify target audiences. Students then work in groups to find advertisements aimed at assigned target...
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Dateline: Troy
Learners read an abridged version of The Odyssey andl write a composition comparing Odysseus or the Iliad with Odysseus of The Odyssey. Students write a speech that King Priam would make in the attempt to persuade his son, Paris, to...
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Writing a Commercial
Pupils create a product and write a commercial to sell the product. They discuss the differences between ads for television and radio and ads for print. They discuss the persuasion techniques used by ad writers.
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Vacation Destination
Students participate in a role play where they are travel agents and must sell their assigned state to the rest of the class. They collect and present information in persuasive speeches to make their fellow students want to take a...
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Political Systems in Louisiana
Students examine propaganda as it relates to political campaigning. They' attention be focused on a few important basic concepts they need to explain the functions and use of propoganda.
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Create Your Personal Shield
Fourth graders create a poster in the shape of a shield, which represents their individual lives by using art, photographs, magazine and newspaper graphics.
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Propaganda Techniques
Students identify five propaganda techniques used in advertisements, then write their own ads using propaganda techniques that influence others to buy their products. They videotape their commercials, and write about recognizing propaganda.
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Identifying a Message's Purpose
Students examine the character trait of perseverance and identify a message's purpose. They read a biography of Jackie Joyner Kersee, discuss the main message, and develop an action plan with goals and a message.