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Curated OER
Writing a Commercial
Students create a product and write a commercial to sell the product. They discuss the differences between ads for television and radio and ads for print. They discuss the persuasion techniques used by ad writers.
Curated OER
Where the Red Fern Grows
Students review chapters 1-5 from the book, Where the Red Fern Grows. They complete/answer comprehension cards and create an advertisement for a getting a pet of their dreams.
Alabama Learning Exchange
Weather Instruments For Sale
Students create advertisements for a weather instrument. They conduct Internet research, write a descriptive and persuasive advertisement for the instrument using the flyer template of desktop publishing software, and print a copy that...
Curated OER
Boston Abolitionists Warn of Slave Catchers
In this primary source analysis worksheet, students analyze the advertisement that features a call for African-Americans to beware of slave catchers. Students respond to 6 short answer questions about the advertisement.
Curated OER
Lesson 11: Printed Materials (Ads and Broadsides) 1780-1820
Students use primary resources (gazettes, broadsides, advertisements) to consider life at the turn of the 18th century in Deerfield, Massachusetts. They infer observations about life in the nascent United States.
Curated OER
Busting the Tobacco Ads.
Fifth graders recognize that tobacco companies target young people with their advertisements. In this tobacco instructional activity, 5th graders understand why tobacco companies target youth. Students define the word adbuster and...
Curated OER
Theatre Vocabulary ad Elements
Fifth graders examine basic theatre vocabulary and use it to discuss a play. In this theater lesson, 5th graders identify the elements of a play. Students perform their play and use theatre vocabulary to explain their...
Curated OER
"The Father of Lavish Advertising": P.T. Barnum
Students examine the life and work of P.T. Barnum. They discover his advertising techniques and business practices. They examine his use of people with disabilities for amusement.
Curated OER
Advertisements/ Propaganda
Tenth graders investigate different types of propaganda techniques that are used in advertisements by looking at print and Internet based ads. They create an original advertisement display that uses a specific type of propaganda.
Curated OER
Promoting Yourself Through Advertising
Tenth graders design their own ads and complete a full-size comprehensive of the final ad which showed color and final layout of the printed piece.
Curated OER
Personal Ads
Students study advertisements from the 'H.I.V Stops with Me' Web site and develop similar theme-based advertisements geared specifically toward an H.I.V.-positive teenage audience.
Curated OER
Fish food Comercials
Fifth graders, working in pairs, create 30-second commercials for fish food products. They create slogans and incorporate props, music, costumes, or illustrations in their spots. The commercials are videotaped and parents are invited...
Curated OER
Pros and Cons of Advertising
Twelfth graders compare and contrast television commercials. They write paragraphs explaining how different company commercials for the same product can confuse consumers.
Media Smarts
Truth or Money
Two compelling texts about tobacco companies' influence over editorial content in print media introduce readers to the concept of advertising censorship. After study and discussion, class members compose a mock "final column" by a...
MENSA Education & Research Foundation
Media Literacy
Young learners today are bombarded by media manipulation. Help them develop the skills they will need to become savvy 21st century media consumers with a unit on media literacy.
Historical Thinking Matters
Social Security: 3 Day Lesson
What does social security reveal about the political and social culture of the 1930s? After beginning with a brief introductory video on the impact of the Great Depression and how various Americans, such as Huey Long and Francis...
Curated OER
Help Wanted: President of the United States
Students consider qualities and United States president should have. In this government lesson, students research the responsibilities of the president and use that information to create an advertisement that describes the job and...
Curated OER
Vacancy: Habitats Available!
Sixth graders pick a native animal and write a classified housing ad to match the animal's habitat requirements, paste it on posterboard and then try to match each habitat with the animal it represents.
Curated OER
A Rewarding Endeavor
Develop and conduct a survey to find out if people would return an envelope of money they found. Include options for giving it to the police, advertising for the one who lost it, etc. The survey results are published in a writing piece.
Curated OER
Pete And Repeat
Young scholars draw a picture of a person from popular culture, then "clone" it using printing techniques in this Art lesson that tackles the questions surrounding cloning, DNA, and current scientific techniques. An emphasis is placed on...
English Enhanced Scope and Sequence
Media Literacy Applied
After investigating various forms of print, oral, and electronic media as sources of information, class members research a historical figure and produce a résumé for this person. While templates are provided for an initial sorting...
Curated OER
Target Audience
Students explore and describe various persuasive tools used in advertisements, analyze advertisements provided by teacher, and identify target audiences. Students then work in groups to find advertisements aimed at assigned target...
Curated OER
Getting Under Your Skin
Students design advertisements that promote and explain the science of new transdermal drug therapies to the general public.
Curated OER
Real Life Challenge
In this career worksheet, students complete one of the listed projects on the sheet. They create a menu for one day and calculate the total cost for a day's worth of food. Students also design a career brochure to educate others about...
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