Curated OER
Understanding the Influence of the Media
Critically analyze advertising techniques, such as circular reasoning, bandwagon, testimonial, and repetition, with worksheets that effectively discuss and illustrate how the media aims to influence.
ReadWriteThink
Critical Media Literacy: Commercial Advertising
Commercial advertising—we can't get away from it, but do we realize just how often we are being advertised to? With this lesson, scholars analyze mass media to identify how its techniques influence our daily lives. Learners browse...
Curated OER
Deconstructing an Advertisement
Bring in a stack of magazines and distribute this advertisement analysis worksheet to your emerging analysts. As your class members ponder an ad, they answer a series of questions to help them perform a complete analysis. They consider...
Curated OER
The Portrayal of Women in Media
This is an awesome exercise. Learners use this worksheet as they examine an advertisement from a past decade (you need to provide). They answer five questions that aid them in analyzing the ad and the portrayal of women from that time...
Curated OER
Advertising Conversation
Are you struggling to get a rich discussion going between your learners? Use these questions to spark a natural conversation about advertising and the media. Learners pair up, and each speaker gets a different set of questions to ask...
Curated OER
Ad Hangover?
For this advertising and marketing worksheet, students read an article regarding alcohol marketing and then respond to 8 short answer questions.
Curated OER
Amazing Ads
In this science project worksheet, students name the product and company associated with each famous ad slogan listed. Then they survey the media to locate examples of each technique described in the boxes. Students also create a new...
Curated OER
Breaking News English: Google First 100 Billion Dollar Brand
For this English worksheet, students read "Google First 100 Billion Dollar Brand," and then respond to 1 essay, 47 fill in the blank, 7 short answer, 20 matching, and 10 true or false questions about the selection.
Curated OER
Breaking News English: Napster a Rival for iPod?
For this English worksheet, students read "Napster a Rival for iPod?," and then respond to 47 fill in the blank, 7 short answer, 20 matching, and 8 true or false questions about the selection.
Curated OER
Making Minerals Marketable Data Sheet
In this minerals instructional activity, students investigate a mineral by doing research, they complete a mineral information sheet and they develop an advertising poster for the mineral.
Scholastic
Mindful Listening
Teach your middle schoolers to use their ears to their highest potential! Pupils practice active listening skills and reflect on how careful listening might prove to be important in and out of the classroom.