Students apply their knowledge and understanding of the product life cycle and the Boston Matrix to a particular product. They explain the development process of products and to dispel the notion that products just appear.

A couple PowerPoint presentations are used to stimulate discussion about the perspectives of different countries on the issue of energy consumption. Afterward, they play a game in which each team is assigned a country, considers its...

Designing the right package — it's more than a pretty picture. Challenge small groups to design a food package. They must consider the type of food they are packaging and the package's ability to control the physical and...

Twelfth graders utilize the computer and various software programs in order to design a 3 dimensional package which they submit a cost estimate sheet of production in their oral presentation.

Students examine the seven P's in marketing. They discover the need to blend different elements to make marketing successful. They place significance on elements for different products and services.

Students identify vocabulary used in the marketing industry. They use the internet to find marketing resources and discover how companies develop their marketing strategy. They practice using the techniques as well.

High schoolers examine the need for market research. In this tourism lesson, students use new vocabulary and research more about a tourism organization. They develop market research action to an organization.

Students design packaging and labeling for a product so that it appeals to a specific audience. The use a cardboard box that was designed for one purpose and redesign it to meet the new criteria including a catchy name to go with an...

Fourth graders research a product and participate in an integrated simulation of a free market economy where students will create, buy and sell a good or service. In completing this activity, 4th graders understand the concepts and...

Learners demonstrate critical thinking skill when creating and producing a salable product. They exhibit appropriate presentation and listening skills. They communicate effectively through written language.

Students demonstrate critical thinking skills when creating and producing a salable product. They exhibit appropriate presentation and listening skills. They communicate effectively through written language.

Twelfth graders create a travel brochure using computer software and the Internet.  In this foreign country lesson, 12th graders create a travel brochure as a marketing tool in order to attract potential clients and guests to their...

Students investigate the concept of a polymer using an experimental design of protecting an egg in a bookbag. They test the properties of polymers and form an educated solution to the proposed problem. Then they describe the steps used...

Young scholars identify the functions of packaging food and how the designs work.  In this food packaging lesson students identify the changes that occur in different types of materials. 

Students review economic goals and evaluate progress in achieving those goals. They focus on equity, efficiency, economic freedom and growth. They provide and example of a production decision for the economy as a whole.

Given a very realistic challenge, your young geometers design residential fish tanks in rectangular and triangular prism shapes. They compute the volume of water each will hold. They also determine the size of plastic covers for each...

Make sure the next product is a hit. An engaging task has scholars design an item to sell at a sports event and then conduct a marketing survey. They decide whether to use random sampling, stratified sampling, or cluster sampling, and...

Make the sale! Using the informational resource, scholars learn how to analyze the sales process to maximize profits. They design a poster depicting Maslow's Hierarchy of Needs, and then combine forces to create a PowerPoint presentation...

Students consider the marketing of cellphones to teenagers as a springboard to designing products and related marketing strategies aimed at specific segments of the teen market.

Second graders become involved in the advertisement, marketing, and development of their own cookie business. Students must choose a job for the preparation and baking of the cookies. Students also manage the profits and advertisement of...

How much plastic do manufacturers use to create water bottles each year? The class explores the number of water bottles used throughout the years to determine how many consumers will use in the future. Class members compare different...

Students, in groups, develop a new sports team, design a multi-use stadium for the team, and promote a special event at the stadium.

Sixth graders work together as a class to become a company that has the job of researching, designing, manufacturing, and marketing a useful product. Student transfer plans of final design into a CAD drawing and mass produce the...

Students explore the food industry's influence on American Student nutritional habits and analyze the nutrition charts found on food packaging. They design their own warning labels for foods targeted at Students.