Lesson Plan
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Ads R Us: Understanding Target Marketing

For Teachers 5th - 12th
Learners build awareness of the way in which advertisers shape ads for specific audiences. They analyze the target audience intended for an advertisement and create their own targeted ads to demonstrate their understanding. They discuss...
Lesson Plan
Curated OER

Marketing A New Product

For Teachers 9th - 12th
Learners design and draw a new product in a graphics program. Students research and create a report on how they plan to market their product. Learners create a flyer, brochure or business card to be passed out at the New Product Fair.
Lesson Plan
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Products and Services for Consumers and Industry

For Teachers Higher Ed
Students study the products and services that the United Kingdom's travel and tourism industry has to offer. They look at how a location is marketed in the public and private sector, and apply it to a practical exercise in marketing a...
Lesson Plan
Curated OER

Microbiology Design Challenge

For Teachers 9th - 12th
Young scholars discover dangers to human health by researching what's in our drinking water.  In this water purification lesson, students discuss the conditions of water in undeveloped countries and why it is unsafe to drink....
Lesson Plan
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Monkeying Around

For Teachers 3rd
Third graders study machines. They watch a video about and identify and chart machines they find at home and at school. They design and build simple and compound machines, create an advertisement for them and attempt to sell them at the...
Lesson Plan
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Packaging Tricks

For Teachers 1st - 6th
Students become aware of the ways in which packaging is designed to attract kids. In a series of activites, students compare similar food products, assess nutritional value, and participate in field trip to see how packaging affects...
Lesson Plan
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Flowing From Here to There

For Teachers 6th
Sixth graders discover how humans modify their environment. They work together to design their own simple machine to transport materials. They record observations and suggest modifications.
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The Importance of Imports

For Teachers 7th - 9th
Students explore world trade by examining items they find at home and listing countries those items came from. Data is displayed on a map and charted according to continent. They discuss how products are transported.
Lesson Plan
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Basics Of Foreign Trade And Exchange

For Teachers 9th - 12th
Have your scholars read a handout related to the foreign trade market and how there is an exchange of goods. They read the information as a research assignment and make connections as to how the market fits together.
Lesson Plan
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Advertising – Does it Affect Our Purchasing Descisions?

For Teachers 9th - 12th
High schoolers consider the power of advertisements. In this consumerism lesson, students dicuss advertising techniques, advertising regulations, and analyze advertisements. High schoolers also complete and evaluate and ad count...
Lesson Plan
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Car Adverts: Tell It Like It is

For Teachers 6th - 12th
Students explore the strategies and bias that are sometimes used in advertising with a particular focus on automobile advertising. Working in groups, they read several car ads and discuss the bias, opinion and stereotyping in the ads as...
Lesson Plan
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The Ice Cream Shop

For Teachers 2nd
Second graders read books about ice cream and plan an ice cream sundae party for the class. They research ingredients and determine how much the party cost each student. They hold a mock opening for an ice cream store and have their party.
Lesson Plan
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Sports Helmets and Impact Testing of Polymers

For Teachers 5th - 9th
Students examine the importance of good quality safety gear. In this investigative lesson, students will tests various polymers, collect data, and analyze the data to determine which polymer is best for safety helmets. They will design a...
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Brain Drain

For Teachers 9th - 10th
In this brain drain worksheet, young scholars create a product name for a new product on the market, identify why the product is special and decide the target audience. Students then design a magazine, radio, or TV. advert for their...
Lesson Plan
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Andersonville Prison: A Civil War Economic Microcosm

For Teachers 9th - 11th
Young scholars develop the concept of economic systems. In this economic system lesson, students create command and market economic systems.
Lesson Plan
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Cookie Creations

For Teachers 7th - 12th
Students, in teams, create and prepare an original cookie recipe. They market their cookie by designing creative packaging and advertising. They compete with other groups in a cookie contest.
Lesson Plan
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Read That Label!

For Teachers 9th - 12th
Learners explore reading nutritional labels and making good food choices through simulation. They prepare and design a label for a product. In addition, they create packaging and advertising to ensure access to the population.
Lesson Plan
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Giving'Em The Business

For Teachers 1st - 2nd
Students work in groups of 4-5 to form a business, create, market & sell their product, and track their expenses and profits. They experience the roles of producer, distributor, and consumer of goods. They collect, organize and...
Lesson Plan
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Not So Simple Machines

For Teachers 6th - 8th
Students design a simple machine for a simple machine contest. In this simple machine lesson, students design a simple machine that will solve a problem. They draw a diagram, label it, and test the machine before they present it in a...
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Inventors

For Teachers 6th - 12th
Students identify two inventors from the time period 1880-1920. They include information detailing one product or technological advancement each inventor was responsible for. Students use specific language and detail to discuss how...
Lesson Plan
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Create Your Own Ad

For Teachers 9th - 12th
Students examine the elements of advertising. They analyze the format and structure of advertisements. They develop awareness of advertising techniques and explain that media messages and products are composed of a series of separate...
Lesson Plan
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The Great Cookie Company

For Teachers 4th
Fourth graders implement real life application of money, problem solving, economics, and consumer awareness.  In this three week economics unit, 4th graders operate a business, write checks, balance accounts, and market their...
Lesson Plan
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The Economy

For Teachers 9th - 10th
Students explore the role of government in the economy market. For this economics lesson, students analyze the decision making and how it takes into consideration additional cost, benefits and public awareness of what they are trying to...
Unit Plan
World Health Organization

Sun Protection

For Teachers K - 6th
Primary graders become sun scientists and conduct experiments to learn about the beneficial and harmful effects of the sun and UV radiation. They also investigate their personal sunburn danger zones and learn about how to protect...

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