Learners access a variety of resources on the Internet regarding advertising and identifying intended messages conveyed through the media. They play interactive games, view video clips, read guidelines, and explore a student-created website.
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Truth or Money: How Advertisers Censor Health Information in Media
Two compelling texts about tobacco companies' influence over editorial content in print media introduce readers to the concept of advertising censorship. After study and discussion, class members compose a mock "final column" by a...
6th - 9th English Language Arts
Life Skills - Advertising Tricks - Learning About Food Advertisements
In this advertising activity, students learn about food advertisements, including jingles, images, products, animation and more. They then complete the 3 activities in which they create their own product, spokes-character and jingle.
5th - 8th Social Studies & History
Reading Job Advertisements 2
For this language arts and social studies worksheet, students examine 10 words and phrases commonly used in job advertisements. Students choose the correct word or words to complete 10 job advertisements. Students then match 10 sentences...
5th - 6th Social Studies & History
Analyzing a Product or Political Advertisement
How do advertisements evoke specific thoughts and feelings? Class members find out through the exploration of the Internet, videos, television, magazines, radio, and posters. Learners investigate commercial advertisements, political...
6th - 12th English Language Arts CCSS: Adaptable
Identifying a Target Audience
How do advertisers try to speak to you? Learners review a variety of advertisements and identify how they attempt to reach a particular targeted audience, as well as consider what type of audiences they might belong to as young adults.
6th - 9th English Language Arts CCSS: Adaptable
Zoom In: Using Advertisements to Persuade
Students examine how advertisers present their messages. In this primary source analysis lesson, students analyze historical advertising images and identify how they communicate the product's attributes and persuade customers.
6th - 8th Social Studies & History