Creating an Advertisement
Students discuss the benefits of using alternative fuels. They work together to create a one-page advertisment listing these benefits. They share their ad with the class.
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It's a Matter of Opinion
Dissect the parts of an advertisement with your class. Middle schoolers discuss advertisements and locate the hook in them. Then, they create an advertisement for a business, in which they include the name of the business, an...
4th - 7th English Language Arts CCSS: Adaptable
Newspapers in Education
Take young writers on an journey through the pages of a newspaper with this language arts lesson series on journalism. Covering the topics of news reporting, opinion writing, photojournalism, advertising, and much more, this resource...
3rd - 12th English Language Arts CCSS: Adaptable
Ad Hominem Arguments
Give your class a lesson in logical reasoning. This worksheet, which focuses on ad hominem arguments, goes step by step through an example. After examining the argument, learners assess a second conversation for ad hominem arguments and...
7th - 12th English Language Arts CCSS: Adaptable
Reading Strategies for the Social Studies Class
Word splashes, read-draw-talk-write activities, exhibits. Middle schoolers use the Storypath approach to a unit study of America's concerns during the Cold War and the Cuban Missile Crisis. Teams organize a 21st century world's fair,...
6th - 8th English Language Arts CCSS: Adaptable
Lesson Plan 2: What is a Novel, Anyway?
What makes a novel? Budding authors find inspiration in books they have read, discussing features of fiction and nonfiction. They come up with a list of novels they know of, have read, or have seen as movies. Using a worksheet (not...
6th - 9th English Language Arts
How do I look to you?
Present propaganda to your class with a set of posters and pamphlets. Learners create their own advertisements and discuss how they might add propaganda into their work. Next, small groups analyze posters about child nutrition and fill...
6th - 8th English Language Arts CCSS: Designed
Would you really buy that? Persuasive techniques in advertising
Discover what persuasive techniques are commonly used in advertisements to convince consumers to buy their products. After discussing and analyzing the ads as a class, small groups label their own print advertisement with post-it notes....
7th - 12th 21st Century Skills CCSS: Designed