Scientific method, linear measurements, friction, inertia. Imagine learning scientific vocabulary in an ELA class. Before researching and developing a presentation about simple machines, class members build a common, but decidedly...

Challenge your class with this fun and engaging engineering design project. The goal, to create a brand new cereal complete with a list of ingredients, a name and logo, and a box to hold it in. Starting with a survey to determine the...

A great way to determine if a career is right for you is to try it out. Learners explore the marketing career cluster by interviewing a person working in the marketing field and by developing a marketing-related service learning project....

Young bloggers respond to an article which describes the controversy of Black Friday starting on Thanksgiving night instead of the day after. Target employees were outraged that the store decided to open on Thanksgiving night, which...

How many treats do you buy each week? Learners investigate diets and how the media tricks consumers into purchasing unhealthy snacks. They will investigate the designs and logos affiliated with cereal boxes and identify specific phrases...

In this social studies activity, students discover how to be an informed consumer by first reading 10 questions pertaining to marketing, advertising and purchasing choices. Students use Internet searches to find the answers. There are...

High schoolers deconstruct advertising messages by analyzing parody ads and exploring the purpose of satire. Then they create their own parodies based on real ads discussed in class. A creative activity to extend any study of media,...

An introductory lesson shows learners how pervasive and influential advertising is in our culture; particularly, how teenagers are actively targeted by advertisers. As teenagers, your students already have all the information they need...

This is the sixth lesson in a 10 lesson unit on healthy eating from the organization Do Something, Inc.  The lesson focuses on how food gets marketed to young people. What does advertising have to do with buying food? There is a set of...

In this advertising and marketing activity, students read an article regarding alcohol marketing and then respond to 8 short answer questions.

Kids put their creativity to use by engaging in a marketing and business project. They employ sound marketing strategies to create, produce, and sell a new breakfast cereal. A fun project that can be modified to fit learners of any age.

Young scholars create store displays to create an understanding of the importance of marketing in the world of business. The project is intended to be ongoing with the advertising scheme to be changed frequently.

Why is spelling important? Develop your class' spelling skills. They examine examples of homonyms, heteronyms, and creative spelling. They also photograph misspellings in the real world in order to discover the importance of spelling...

Have your class apply concepts from lectures and use from simple examples to discuss more complex problems that have been reported in the news. This is a lecture driven lesson with a lot of interesting information.

This New York Times "Learning Network" activity poses 11 questions on an article and video about commercial branding and marketing on college campuses. The related article, "On the Market: Thinking Critically About Advertising", is...

Students examine tools and techniques of advertising. In this advertising lesson, students view ads, disvuss common terms used, and analyze techniques. Students are presented with situations and must design and advertisement for the...

Students examine how advertisers present their messages. In this primary source analysis lesson, students analyze historical advertising images and identify how they communicate the product's attributes and persuade customers.

Students create a store where they sell pictures, tee shirts, and prints. In this store lesson plan, students learn about sales, marketing, and how to run a business.

Students examine the evolution of advertising. In this historical perspectives instructional activity, students explore primary sources available from the Library of Congress that document the advertising campaigns of Coca...

High schoolers develop a new cereal and design a box for it. In this art and design instructional activity, students complete a year-end cumulative activity in which the use all of their artistic skills to develop a new cereal. They use...

Learners explore the concept of media awareness. In this self image lesson, students discuss cultural expectations regarding body size. Learners then examine 3 media representations using the provided form.

Young scholars research customer service offerings of a particular business and present their conclusions to the class using PowerPoint and additional visual aids. The guidelines for this lesson can be found through the National DECA.

Students research business regulations, design and deliver a presentation that addresses the issues arising when companies act in anti-competitive manners.

High schoolers create a marketing video to sell school products.