Take a look at tobacco advertising techniques through the decades. Students analyze the differences in strategies, and write an essay on the advertising history of one brand of tobacco, how tobacco advertising has changed over time, or strategies used for a particular audience. Develop critical thinkers in your journalism, writing, or social studies class.

Concepts

advertising, tobacco, commercials, media analysis, sales

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Additional Tags

analytical essays, advertising techniques, sales tactics, english language arts

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Pros

• Contains vocabulary, background information, handouts, and activities

Cons

• None