EngageNY
Individual Research
Class members choose an ad they want to analyze for their performance task. They then read specific text based on the ad they chose. The instructor guides learners through a Model Research Synthesis document in which they try to...
Media Smarts
The Broadcast Project
As part of a unit on media studies, kids are asked to chart their viewing habits, observe the advertising that sponsors their favorite shows, and then to imagine what they would broadcast if given a block of airtime.
Nemours KidsHealth
Food Labels: Grades 9-12
Check the label! That's the big idea in a lesson plan about using the nutrition facts on food labels rather than advertising hype to make healthy choices about what to eat. After reading background articles and learning how to read...
Teaching Tolerance
Advertisements and You
Watch out for clever advertisements! Using the lesson, scholars learn how to identify online ads and respond to them critically. They then use what they've learned to develop a list of strategies to evaluate web pages.
Health Smart Virginia
How the Namuhs Learned to be Content with Who They Are
The Namuhs have a lot to teach humans how idealized images presented in advertising can impact self-perception and self-worth. After brainstorming 10 traits the media sets as the perfect body, class members read a short story about the...
Museum of the Moving Image
Developing Critical Analysis
To gain an understanding of how images and sounds are used to influence viewers, class members analyze these features in Presidential campaign commercials from 1952-2012.
Media Smarts
Packaging Tricks
As part of their study of how advertisers use various techniques to influence consumers, kids examine the design, the promotions, and the product placement in the packaging of their favorite foods.
Radford University
Marketing Mayhem: Advertising for Adolescents
You'll be sold on using the resource. Future consumers first conduct a sample survey on marketing strategies. They then consider how mass media influences their age groups and create presentations to display their findings.
EngageNY
Deepening Your Research: The Effect of Advertising on Gender Roles
Let's get back on the road! Scholars continue using their research roadmaps to explore the role of gender while reading Cover Girl Culture. The teacher guides readers through the text as they underline specific sentences. Learners then...
Alberta Learning
Creating Persuasive and Effective Visuals
Advertisers know how to use persuasive techniques to create powerful visuals that inform and influence others. Class members examine these techniques and then demonstrate their knowledge as they craft posters, flyers, collages, etc. for...
Roy Rosenzweig Center for History and New Media
Analyzing Political Campaign Commercials
Imagine a activity that models for learners how to separate facts from opinions. How to detect bias. How to evaluate a source of information. How to identify propaganda. Although designed for middle schoolers, the activities in this...
Science 4 Inquiry
Trick or Science: Catching the Light
Your class might be surprised to learn that mirrors have been around since the first century AD! Young scientists explore reflection and refraction of light through a series of challenges. They use this knowledge to design their own...
School District of Palm Beach County
Timelines
What do BC and AD mean on a timeline? What is the difference between a decade and a century? Here is a nice handout that offers all the foundational knowledge your young historians will need on how to look at historical timelines.
Media Education Lab
Defining Propaganda
21st century learners live in a media world. Help them develop the skills they need to be able to analyze the barrage of propaganda they face daily, with a resource that introduces them to the type of persuasive appeals found in news,...
Missouri Department of Elementary
R-E-S-P-E-C-T: A Basic Skill
Imagine seventh graders developing a school wide plan to promote respect in their school. That's the vision behind the second instructional activity in the R-E-S-P-E-C-T series. In preparation for designing a school-wide media campaign,...
Alabama Department of Archives and History
New York Times Co. v Sullivan: The Alabama Case that Changed Libel Law
Malice aforethought? Can the New York Times be held libel for false claims appearing in its ads? The Supreme Court case New York Times v Sullivan changed the interpretation of the First Amendment. Class members examine these changes and...
Progressive Phonics
Short Vowel “A”
Support your phonics instruction with this beginner reading book that focuses on the short vowel /a/. The book is divided into four chapters based on the word families at, ad, an, and am. Letters and words used are c, a, t, s, m, n, d,...
American Psychological Association
Psychology Goes to Madison Avenue
As part of a study of well-known psychologists, class members create a name, a business logo, an advertisement for TV, online, radio, or print, and a pamphlet for the business run by one of the psychologists on a provided list. An...
Workforce Solutions
Egg-streme Sports
Here's a new twist in the egg drop competition. Using only six inches of tape, four straws, and 2 pieces of newspaper, teams build a structure that keeps an egg from breaking when dropped. What's different about this project is that the...
Alabama Department of Archives and History
Runaway Slaves in Alabama: Individual Freedom Fighters in the 1800s
Class pairs examine eight runaway slave advertisements from the mid-1800s to develop an understanding of the conditions slaves faced and of race relations.
Missouri Department of Elementary
The Quest for Magic Minutes
A "Magic Minute" activity asks class groups to develop a commercial to advertise a way to turn a time-waster into a time-saver. Ad groups begin by brainstorming time-wasters and then problem-solve was to turn them into time-savers. After...
Newseum
Disinformation Nation: Is It Propaganda?
Propaganda or not? That is the question researchers must answer as they analyze techniques used in ads. Pupils use a three-part definition to determine if the ad is propaganda or advertising.
EngageNY
Setting a Purpose for Research: Introduction to Media Literacy
What does that picture say? Young historians take a close look at a British advertisement from 1890 to determine the role of gender in advertising. They discuss the implications about women portrayed in the images. Pupils then further...
EngageNY
Research: Paraphrasing Relevant Information
Young writers practice paraphrasing information from Truth in Advertising? They keep an eye out for examples of false advertising as they read, recording ideas and information in their researcher's notebook along the way.
Other popular searches
- Advertising Campaign
- Alcohol Advertising
- Advertising Slogans
- Advertising of the 1920s
- Advertising and Marketing
- Food Advertising
- Commercial Advertising
- Drug Advertising
- Tobacco Advertising
- Consumers and Advertising
- Health Advertising
- Advertising Flier