Curated OER
Springfield Digital Storytelling Project #6: Grapes Commercial
Here is a fabulous instructional activity that should have your class very excited! They utilize the GRAPES formula in order to produce a commercial like ones we see on TV. Working in pairs, they must come up with a script, take video,...
Curated OER
Book Advertisements
Students engage in the practice of producing a report about favorite books. The show Reading Rainbow creates context for this lesson plan. The making of an iMovie is done to present the book as an advertisement for the whole class.
English Enhanced Scope and Sequence
Identifying Persuasion in Media Literacy
As part of a study of media literacy, groups examine advertisements from Money, Fortune, The New Yorker, or Good Housekeeping and identify the types of rhetorical appeals used in the ads. After groups present their findings, the whole...
Curated OER
Humor, Philosophy, and Religion
Philosophy and religion are the topics of this presentation, though humor is what ties them together. Providing many examples of humor in different religions (Evangelism, Buddhism, Mormonism) and from different philosophers (Plato,...
Curated OER
Privacy and Online Life: Protect Yourself
Help your class protect privacy, security, and their online profiles with this examination of social media, especially Facebook, and who can see what about each of us. Resource contains useful links for learners to conduct their own...
Curated OER
Protective Design
Over 3 or 4 class periods your young designers will create a wearable garment that provides some sort of protection from a danger in everyday life. In this fashion design lesson, students investigate fear in our society and brainstorm...
Curated OER
Warhol and Collaboration
Students view images of Warhol/Basquiat collaboration and discuss them using the questions listed in the lesson. They work in groups to choose a theme or topic relating to American culture and discuss ideas about symbols that could be...
Curated OER
Welcome to My Community!
A "Welcome to Our Community" brochure culminates research into the people and places of interest in your community. Class members work alone or in pairs to gather information, illustrate, and write about various topics. Materials are...
Curated OER
The Rain Forest of Costa Rica
Fifth graders examine and discuss the topography, climate, natural resources and artwork of Costa Rica. They develop a diagram of the layers of the rain forest, and design a tourist brochure or advertisement promoting Costa Rica's...
Curated OER
Human Clinical Studies
A simple, yet poignant lesson gets teens reading ads for clinical trials and discussing the requirements for participation. At home, they peruse the newspaper to find current examples of similar advertisements. The purpose of this lesson...
Curated OER
Alice's Adventures in Wonderland and Through the Looking-Glass Theme of Exploration
Guide your learners to develop themes in Lewis Carroll's Alice’s Adventures in Wonderland and Through the Looking Glass. Here is a handy resource that poses abundant higher-level thinking questions on topics in the books from...
Curated OER
The Art of Persuasion-Analysis of Argument
Analyze advertising techniques in order to pinpoint persuasive strategies that writers use. These same techniques are then examined in persuasive speeches. You will have to find your own advertisements, but speeches are included. Finish...
Curated OER
I'll Take One!
Fourth graders collectively create a product, slogan, and advertisements for different types of media. They define different types of appeals such as bandwagon, emotional, glittering generalities, snob appeal, plain-folks appeal,...
Curated OER
Paleo-Indian Traditions
Seventh graders, in groups, name and describe the three traditions of the Paleo-Indian period.
Curated OER
The Last Resort
Students rescue the Desert Mountain resort by designing a travel brochure that bring in the tourists.
Curated OER
Understanding the Newspaper
Learners examine newspapers and identify the elements included in them. After discussing newspapers, they conduct a scavenger hunt to identify the paper's elements such as headlines, bylines, and illustrations.
Curated OER
Factual writing: leaflets
Students identify persuasive words in provided leaflets. In this factual writing lesson plan, students complete an online activity. A worksheet is provided for extra practice.
Curated OER
Recognizing Types of Propaganda in Advertising
Students recognize the various types of propaganda so that they be better able to recognize propaganda in its various forms.
Curated OER
Government Lesson Plan: Lesson Plan 4
Students analyze how interest groups present their viewpoint to the public. They assess how media can influence public opinion by closely examining a political ad from the 1964 presidential election.
Curated OER
World War II: Causes And Consequences
Students discuss the U.S. economy, society, and politics in the years following World War II. They explore the boom in advertising during this period by reviewing print advertisements from the late 1940s and early 1950s. Students view...
Curated OER
Help Wanted
Students discuss work experiences and g. list and rank the top ten criteria to bear in mind when looking for a job. They explore work vocabulary, interpret jargon used in help wanted ads and prepare a positive
job ad to attract potential...
Curated OER
Made You Look
High schoolers spend some time in the world of marketing and advertising by analyzing and creating slogans and campaigns geared toward adolescents. Students work with a partner to create their design and share with the class
Curated OER
Death and Taxes
Students explore the "death tax" and analyze statistical information about how the government taxes dead people. They research sources to determine the validity of a anti-tax group campaign and John McCain's claims about taxes. ...