Curated OER
Design Your Own Cereal Box
Students explore the ways in which media messages work and the ways in which consumers are targeted.
Scholastic
Persuasive Communication (Grades 9–12)
Before your students reached your morning class to learn about persuasive writing, they probably saw dozens of examples of persuasive communication in the form of advertisements. A short, introductory lesson plan inspires class members...
Curated OER
Persuasive Language
Pupils read a persuasive story study persuasive language. They then write a 50-word online advertisement for a target audience to try and sell an unusual item to a targeted audience.
Curated OER
Writing: Advertisements
Students explore these web pages to explore how to write good advertisements.
Curated OER
Advertising Then and Now
Students use resources to examine ads from historic newspapers. They analyze these ads and compare and contrast them to modern ads found on electronic editions. Students evaluate the changes as it applies to the information found.
Curated OER
Magazine Dollars and Sense
Students analyze magazine advertisements that appeal to them. They explore how tobacco companies continue to target teens in magazine advertisements. They explore how advertisers select magazine ad space.
Curated OER
Busting the Tobacco Ads.
Fifth graders recognize that tobacco companies target young people with their advertisements. In this tobacco instructional activity, 5th graders understand why tobacco companies target youth. Students define the word adbuster and...
Curated OER
Taking a Closer Look (Critical Viewing)
Students explore persuasive writing in advertisements. For this advertisements lesson, students evaluate tobacco advertisements for persuasion techniques. Students then create a counter advertisement against smoking.
Curated OER
Census 2000: Future focus
Students recognize the importance of the census. They identify specific concerns of different population groups. They design an advertisement for Census 2000.
Curated OER
Persuasive Writing
Use a quick bell-ringer to interest your class in the art of persuasion. They brainstorm where they find examples of persuasion in their lives and identify who is trying to persuade them. Then they either fish through magazines or look...
Curated OER
Fire Safety Advertisement
Students review the key points of fire safety referring back to the results of their fire safety surveys and other areas that people need to be better informed. They work in small groups to observe TV advertisements as well as posters...
Curated OER
Advertising
In this advertising worksheet, students answer few questions about the subject, target, persuasive techniques and their design and layout they will use for their advertisement. Students answer questions in short answer format.
Cleburne Independent School District
Grade 6 English Language Arts and Readiness: Persuasive
What is the best way to compare and contrast viewpoints on the same topic? A persuasive writing unit plan addresses targeted skills, vocabulary, instructional strategies, and suggested resources that would be perfect for developing writers.
Curated OER
Persuasion in Print
Advertisers target teenagers. Groups select three magazine advertisements for similar products, analyze the appeals used in each, create a poster that features the persuasive techniques used, and present their findings to the class. The...
Curated OER
Brain Drain
In this brain drain worksheet, students create a product name for a new product on the market, identify why the product is special and decide the target audience. Students then design a magazine, radio, or TV. advert for their product....
Curated OER
Create a Popstar
Students develop an awareness of one's media and consumer habits. They recognize advertising techniques, such as the use of celebrity spokespersons and music.
Curated OER
Signs Signs - Everywhere Signs
Students examine advertising techniques. In this media literacy lesson, students collaborate to create PowerPoint presentations that feature multimedia formats to share advertising that is present in their community.
Curated OER
Body Image
Fifth graders look at advertisements paying close attention to the people in them, then create an advertisement based on a healthy body image. In this health lesson, 5th graders analyze magazine or television advertisements for the...
Curated OER
Birthday Celebrations
Young scholars utilize a new language to discuss dates and birthdays. In this foreign language instructional activity, students practice using vocabulary words from a target language to speak about birthdays and culture related to...
EngageNY
Mid-Unit 2 Assessment: Inferring About the Silversmith Trade in Colonial Times
The seventh lesson plan in this unit on colonial trade assesses fourth graders' ability to use details from an informational text to make inferences and create a piece of informative writing. The included assessment begins with learners...
Curated OER
Fit to Be Tied (In)
How do the films we watch affect our purchasing behavior? Considering the profiles of given consumer demographics, the class analyzes real advertisements and the effectiveness of their power on consumerism. THey create posters that...
Curated OER
Writing a Commercial
Students create a product and write a commercial to sell the product. They discuss the differences between ads for television and radio and ads for print. They discuss the persuasion techniques used by ad writers.
Curated OER
Advertisements
Student teams role-play advertising agencies competing for a contract. Winning team completes all tasks, spending the least money. Tasks include naming agency, creating a slogan, inventing a product and advertisement.
Curated OER
Advertisements
Students create their own business and product, and must also create a 30 second advertisement to promote their product.