Lesson Plan
Texas Education Agency (TEA)

Investigating Careers - Careers in Marketing Strategy

For Teachers 7th - 8th
The biggest balloon wins! Pupils play a balloon race game, answering questions about careers in business and marketing while blowing air into balloons. Additionally, scholars research two similar companies to study their marketing...
Lesson Plan
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Curated OER

Allowing Students to Explore Simple Physics and Marketing in English Class

For Teachers 9th Standards
Scientific method, linear measurements, friction, inertia. Imagine learning scientific vocabulary in an ELA class. Before researching and developing a presentation about simple machines, class members build a common, but decidedly...
Lesson Plan
Curated OER

Dollars and Sense

For Teachers 4th
Fourth graders read "Starting a Business" and answer the question: "How could you design an ad to let the community know about the business described in the story?" Then, they illustrate a written ad that could be posted in the...
Lesson Plan
Kenan Fellows

Ready, Set, Save on Solar Energy Technology!

For Teachers 9th - 12th
Does your class have a bright future in the solar energy industry? Science scholars take an in-depth look at what's new in solar technology. After completing research into the solar industry, participants create and market a product in...
Lesson Plan
Curated OER

Do I Have What it Takes to be an Entrepreneur - and is My Community Ready?

For Teachers 9th - 12th
Discover the attributes of entrepreneurs and define what entrepreneurship is while examining data based on local businesses. Learners determine whether their community is supportive of entrepreneurs as they research economic development...
Lesson Plan
Curated OER

The Business of Agriculture

For Teachers 4th - 8th
Learners explore the importance of agribusiness in the US economy. They play one game where they sort and discuss the importance of agricultural commodities. They also play the game Pit to better understand how agricultural products are...
Unit Plan
Education Bureau of Hong Kong

Traditional Marketing and E-Marketing Strategies

For Teachers 9th - 12th Standards
Are e-marketing or traditional marketing promotions more effective in business? Scholars explore the topic as they discuss and debate e-commerce. To finish, they develop marketing plans to demonstrate learning. 
Lesson Plan
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Delegation of the European Union to the United States

The Single Market and Free Trade

For Teachers 9th - 12th Standards
What are the benefits of a single EU market? Class members conclude their examination of the European Union by focusing on the single market concept designed to bring down barriers, create more jobs, and increase prosperity.
Lesson Plan
Council for Economic Education

A Lesson on the Supply and Demand of Toy Fads

For Teachers 6th - 8th Standards
Let's all Hula Hoop! Scholars research the supply and demand side of toy fads in the United States. They analyze video clips and news articles to complete graphs on how the supply curve slope works in concert with the demand for products...
Lesson Plan
Texas Education Agency (TEA)

How to Market Yourself and Finding Employment

For Teachers 9th - 12th
Marketing is not just important for products—it's for people, too! Using the informative resource, scholars learn about the various parts of a resume. Next, they use their newfound knowledge to create a resume to highlight their skills...
Activity
Discovery Education

Market Research and Design: The Headphone Challenge

For Teachers 9th - 12th
Watch augmented reality bring classrooms to life. Scholars work in groups to design, build, and market a new pair of headphones meant for children under three. They use an augmented reality app to show their headphones in action as they...
Lesson Plan
Curated OER

Entrepreneurship: Creating Products and Systems That Meet the Needs of Your Clients

For Teachers 6th - 8th
There is no better way to learn about a subject than with a hands on project. Middle schoolers design and create a product that meets the needs of fictitious clients. They view a PowerPoint, consider how the Western marketing style is...
Unit Plan
We are Teachers

What Goes Up Must Come Down

For Teachers 9th - 12th Standards
From understanding stock market performance and return on investment to identifying the costs and benefits of credit and avoiding debt problems, this is an absolute must-have resource for financial planning and literacy.
Lesson Plan
Curated OER

Market Power, Competition and Regulation- Lesson Plan: 4 x 1 hour lessons

For Teachers Higher Ed
Students research business regulations, design and deliver a presentation that addresses the issues arising when companies act in anti-competitive manners.
Lesson Plan
Texas Education Agency (TEA)

Production, Distribution, and Other Business Operations

For Teachers 9th - 11th
It's all good! Using the informative resource, scholars learn about the difference between goods and services. After researching inventions that have changed lives for the better, partners work together to design a service or product...
Lesson Plan
Texas Education Agency (TEA)

Advertising, Special Events and Promotion

For Teachers 9th - 11th
What a bargain! Scholars learn how to increase business profits with special events and promotions. Using what they learned, pupils create a special event for their school and give an oral presentation to explain their promotional...
Lesson Plan
Curated OER

How Does the Stock Market Really Work?

For Teachers 8th - 11th
Investigate the stock market as it relates to the business world. Young scholars investigate ways to invest their money for the future. They make a presentation and discuss their findings with the class.
Lesson Plan
Curated OER

Exploring "My Market"

For Teachers 9th - 12th
A great way to determine if a career is right for you is to try it out. Learners explore the marketing career cluster by interviewing a person working in the marketing field and by developing a marketing-related service learning project....
Lesson Plan
Curated OER

Stock Market Math

For Teachers 9th - 12th
Students calculate commission for a stock transaction through a broker using the relationship between percentages and decimals. They decide which stocks are preferable based on the price to earnings ratios listed on the stock market quotes.
Lesson Plan
Curated OER

Skill Building for Educational and Vocational Advancement

For Teachers 8th - 9th
Over ten weeks, 8th graders refine their visions of future careers, develop skills needed to write resumes and business letters, and learn to make a strong impression at interviews. Three specific activities are included, but mostly the...
Lesson Plan
Curated OER

Buying and Selling: Getting Cherries into a Pie

For Teachers 5th - 8th
Kids keep score as they take on the roles of buyers and sellers in an agribusiness introduction. They play the game for five rounds, each round is made different by having a new economic element added, a discussion follows. Everything...
Lesson Plan
Curated OER

Economic Activity and Markets

For Teachers 9th - 12th
Students identify and interpret that economic activity involves making choices in the face of scarcity, therefore making choices involves a cost. They also identify that individuals interact in markets by inducing one another, through...
Lesson Plan
Curated OER

Business Growth - Lesson Plan: 2 x 1 hour lessons

For Teachers Higher Ed
Students watch a Power Point presentation on business growth. Students complete a task requiring research and analysis of a business and its growth.
Lesson Plan
National Research Center for Career and Technical Education

Break-Even Point

For Teachers 9th - 12th
How do companies determine the prices of their products? Marketing maestros discover the concepts of cost and break-even point through discussion, independent practice, and a collaborative assessment. The career and technology-oriented...