Students identify popular logos and discuss the purpose they serve in advertising. They take a familiar logo and redesign it based on their own experience with the company it represents.

Need some help getting young football fans to focus on something besides the Super Bowl? Use a list of football-themed activities for art, math, science, nutrition, language arts, and social studies to get their heads in the game!

Hold a discussion in your class about the increase in mercury being found in fish that are caught commercially as food for humans. Given a worksheet, learners then calculate how much fish a person can safely eat each month to remain...

Before your students reached your morning class to learn about persuasive writing, they probably saw dozens of examples of persuasive communication in the form of advertisements. A short, introductory lesson inspires class members to...

Students examine how alcohol companies use sponsorship of sports to promote their products. They complete a survey, analyze the results, and research the sports sponsorship portfolios of five beer companies.

Take a look at tobacco advertising techniques through the decades. Students analyze the differences in strategies, and write an essay on the advertising history of one brand of tobacco, how tobacco advertising has changed over time, or...

Students participate in a simulation using M&M's that highlights Garrett Hardin's concept of the "tragedy of the commons." They use the activities to study sustainability issues in the fishing industry.

Students analyze the hidden messages of advertisements targeted to their age group.

Students master storyboarding by making a storyboard for a commercial that has already been made. They create a video from storyboard examples and finish with their own video from their storyboard creation.

Fifth graders investigate the basic persuasive techniques employed in advertising. They identify three examples of propaganda/persuasive techniques, complete an observation chart, take an advertising quiz, complete a spreadsheet that...

Students conduct Internet research to compare the impact of increasing populations and how it affects air pollution in both, the USA and Russia. Students present their finding in a creative manner by developing brochures, bumper...

Students explore how certain foods come to be certified "organic." They write the words "organic" and "synthetic" and given the definitions of each. Students are given dictionaries. They are asked: "What is organic food?" Students grow...

Students design a sound community. In this communities lesson plan, students take on the role of city planners and identify the needs of the community. Students develop a blue print to meet the needs of the community and include new...

Students define the word entrepreneur as they create a business. In this economics instructional activity, students understand the elements of creating a successful business and record them. Students create a commercial for their...

Third graders explore the Mexican sauce Mole and the culture of Mexico.  In this Mexican culture lesson, 3rd graders find Mexico on the map and access prior knowledge about the country.  Students discuss Mexican foods....

Students examine the expectations that colonists had for lives prior to the revolution. In this colonial America lesson plan, students read primary documents that feature the perceptions of white men and minorities during the time...

Learners find the cost of an outfit. In this percentages lesson plan, students look at ads, pick out an outfit, and find the sale price. They create a commercial and complete 4 included worksheets. 

Seventh graders are shown a variety of advertisements and commercials and note the product being sold. As a class, they compare and contrast their answer to the actual product. To end the lesson, they discuss whether or not they would...

The power of a picture. During the events surrounding World War I, propaganda posters were widely distributed in American society to sway the emotions of its citizens. By analyzing World War I propaganda posters in the first installment...

Learners go on a scanvenger hunt to find products (from a provided worksheet) that have ingredients that come from the rainforest. They then decide if the products are really needed by consumers and make a display of them.

Fifth graders, working in pairs, create 30-second commercials for fish food products. They create slogans and incorporate props, music, costumes, or illustrations in their spots. The commercials are videotaped and parents are invited...

Students explore the different persuasive techniques used in commercial and print advertisements. Students then analyze a variety of print ads and discuss the effects of a country's political, economic, and social climates on its...

Student develop their technology skills. In this solar system lesson, 3rd graders create a movie featuring planets that they research. Students use flip video cameras to film commercials to market their planets.

Students complete a product analysis as a study of advertising. In this advertising lesson, students discuss advertising by putting up 10 product logos with the name of the products taken out. Students see how many products they can...