Handout
Read Write Think

Persuasive Techniques in Advertising

For Students 9th - 12th Standards
Ever wonder if that miracle product in the commercial is really a miracle? Chances are, the only miraculous part is how many people the advertisers are able to convince to buy it! Class members look over short descriptions of techniques...
Lesson Plan
University of Nebraska

Why Do I Want All This Stuff?

For Teachers 6th - 10th Standards
How do advertisers influence consumers? The big idea here is that once consumers understand the factors that influence their desire for a product or service, they are better able to consider substitute and/or complementary products.
Assessment
Achieve

Yogurt Packaging

For Students 7th - 10th Standards
Food companies understand how to use math to their advantage. Learners explore the math related to the packaging and serving size of yogurt. They then use unit analysis and percent values to make decisions on the product development.
Lesson Plan
Kenan Fellows

Assembly Required and the Design Process Too!

For Teachers 9th - 12th Standards
Do your part to make manufacturing more manageable. A capstone project challenges each group to identify and research a manufacturing process for a product. To complete the activity, they create a presentation for business and community...
Worksheet
Curated OER

Mental Math: Multiply Multiples of 10, 100, and 1,000 homework 21.1

For Students 3rd - 5th
Pupils use basic facts and patterns to find the products of multiples of tens, hundreds, and thousands. They solve twelve problems.
Lesson Plan
1
1
Federal Trade Commission

Ad Creation

For Teachers 5th - 6th Standards
How would someone market a new cereal to space aliens? Using the third lesson from a four-part Admongo series on advertising, pupils learn about persuasive techniques companies use to convince consumers to purchase their products. As a...
Lesson Plan
Curated OER

Plant Reproduction

For Teachers 6th - 7th
Students plant seeds in order to investigate and explore the questions: "How do seed companies develop varieties of plants?" and "What is the ideal plant?" Students will study related vocabulary and sketch seeds as they emerge. Students...
Unit Plan
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1
NASA

Transportation and Space: Reuse and Recycle

For Teachers 10th - 12th Standards
What can I use in space? The three-lesson unit has groups research what man-made or natural resources would be available during space exploration or habitation. Team members think of ways that resources can be reclaimed or reused in...
Lesson Plan
Curated OER

Cover Up: Tools for Integrating Math and Engineering

For Teachers 7th - 12th
Blend art, adolescent snacking habits, and math to create new cereal boxes. Secondary learners review scale drawings. They use this information to construct cereal boxes to scale and will compare their creation to the original product to...
Lesson Plan
Curated OER

How Advertisers Persuade

For Teachers 7th - 8th
This plan centers around the article "How Advertisers Persuade," although it is not included in the instructional activity itself. Get your class thinking about advertising, appeals, and techniques that companies use to get their...
Activity
PBL Pathways

Solar Toasters

For Students 11th - Higher Ed
Help a company maximize their profits! A detailed project-based learning activity examines two production scenarios. Your young scholars write a linear demand function. They then apply the function to develop a revenue, cost, and profit...
Lesson Plan
Curated OER

Condensation Polymerization

For Teachers 11th - Higher Ed
This organic chemistry lab activity is appropriate for teaching polymerization, percent yield, melting point, or the types and uses of polymer materials. Chemistry pupils imagine that they are working for a company to develop a special...
Lesson Plan
Curated OER

Nutrition and the Media: Cereal Box Consumerism

For Teachers 2nd - 5th
How many treats do you buy each week? Learners investigate diets and how the media tricks consumers into purchasing unhealthy snacks. They will investigate the designs and logos affiliated with cereal boxes and identify specific phrases...
Lesson Plan
Curated OER

I Can Buy Anything I Want: Consumer Debt and Social Responsibility

For Teachers 9th - 12th
A clear, comprehensive overview of consumer debt, credit, interest, international currency, and social responsibility, this 45-minute session falters in the application stage. You'll need to create a way for learners to demonstrate their...
Unit Plan
ReadWriteThink

Beyond the Story: A Dickens of a Party

For Teachers 6th - 8th Standards
It's time to party like it's 1899! Incorporate a research-based celebration of the Victorian Era into your unit on A Christmas Carol by Charles Dickens. After learners read the novella or view a production of the play, they craft a...
Lesson Plan
National Wildlife Federation

Power Pellets! Nuclear Energy in the United States

For Students 5th - 8th Standards
Nuclear power provides about 20 percent of the energy generated in the United States. The seventh activity in the series of 12 tackles nuclear power. After sharing what they know about nuclear energy, scholars complete a...
Lesson Plan
Curated OER

NECESSARY WRAPPERS?

For Teachers K - 3rd
Students bring in a packaged item to unwrap. They weigh the pile of packaging and pile of product and determine which weighs more. They identify the source of raw materials for packaging and discuss ways to reduce packaging and overall...
Lesson Plan
Curated OER

Advertisements

For Teachers 8th - 10th
Students create their own business and product, and must also create a 30 second advertisement to promote their product.
Lesson Plan
Curated OER

Supply Chain Management

For Teachers 10th - 12th
Young scholars identify the steps of production. In this supply chain lesson, students determine how businesses monitor production and trace the supply chain of products they own. Young scholars also discuss ethical issues related to the...
Lesson Plan
Curated OER

Efficiency Can Solve a Host of Problems

For Teachers 9th - 12th
High schoolers explore the concept of efficiency. In this efficiency instructional activity, students read an article about efficiency in various industries such as health care, retail, and auto repair. High schoolers identify a company...
Lesson Plan
Curated OER

It's Not Easy Being Green

For Teachers 7th - 12th
Students complete a unit that focuses on their school's waste production. They conduct a litter survey, collect the waste produced in their classroom for a week and generate a waste-audit, and identify how their school can minimize...
Worksheet
Curated OER

Marginal Cost Curve Worksheet

For Students 11th - 12th
In this economics learning exercise, students use their problem solving skills to respond to 16 questions about marginal costs and levels of production.
Worksheet
Curated OER

Branding and Brand Names

For Students 5th - 8th
In this brand names worksheet, students write favorite brands, discuss questions, invent new products, and more. Students complete 5 tasks.
Worksheet
Curated OER

A Cocoa Crossword

For Students 7th - 10th
In this crossword puzzle activity, students use the 20 clues in order to fill in the crossword puzzle with the appropriate answers pertaining to cocoa production.