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Read Write Think
Persuasive Techniques in Advertising
Ever wonder if that miracle product in the commercial is really a miracle? Chances are, the only miraculous part is how many people the advertisers are able to convince to buy it! Class members look over short descriptions of techniques...
University of Nebraska
Why Do I Want All This Stuff?
How do advertisers influence consumers? The big idea here is that once consumers understand the factors that influence their desire for a product or service, they are better able to consider substitute and/or complementary products.
Achieve
Yogurt Packaging
Food companies understand how to use math to their advantage. Learners explore the math related to the packaging and serving size of yogurt. They then use unit analysis and percent values to make decisions on the product development.
Kenan Fellows
Assembly Required and the Design Process Too!
Do your part to make manufacturing more manageable. A capstone project challenges each group to identify and research a manufacturing process for a product. To complete the activity, they create a presentation for business and community...
Curated OER
Mental Math: Multiply Multiples of 10, 100, and 1,000 homework 21.1
Pupils use basic facts and patterns to find the products of multiples of tens, hundreds, and thousands. They solve twelve problems.
Federal Trade Commission
Ad Creation
How would someone market a new cereal to space aliens? Using the third lesson from a four-part Admongo series on advertising, pupils learn about persuasive techniques companies use to convince consumers to purchase their products. As a...
Curated OER
Plant Reproduction
Students plant seeds in order to investigate and explore the questions: "How do seed companies develop varieties of plants?" and "What is the ideal plant?" Students will study related vocabulary and sketch seeds as they emerge. Students...
NASA
Transportation and Space: Reuse and Recycle
What can I use in space? The three-lesson unit has groups research what man-made or natural resources would be available during space exploration or habitation. Team members think of ways that resources can be reclaimed or reused in...
Curated OER
Cover Up: Tools for Integrating Math and Engineering
Blend art, adolescent snacking habits, and math to create new cereal boxes. Secondary learners review scale drawings. They use this information to construct cereal boxes to scale and will compare their creation to the original product to...
Curated OER
How Advertisers Persuade
This plan centers around the article "How Advertisers Persuade," although it is not included in the instructional activity itself. Get your class thinking about advertising, appeals, and techniques that companies use to get their...
PBL Pathways
Solar Toasters
Help a company maximize their profits! A detailed project-based learning activity examines two production scenarios. Your young scholars write a linear demand function. They then apply the function to develop a revenue, cost, and profit...
Curated OER
Condensation Polymerization
This organic chemistry lab activity is appropriate for teaching polymerization, percent yield, melting point, or the types and uses of polymer materials. Chemistry pupils imagine that they are working for a company to develop a special...
Curated OER
Nutrition and the Media: Cereal Box Consumerism
How many treats do you buy each week? Learners investigate diets and how the media tricks consumers into purchasing unhealthy snacks. They will investigate the designs and logos affiliated with cereal boxes and identify specific phrases...
Curated OER
I Can Buy Anything I Want: Consumer Debt and Social Responsibility
A clear, comprehensive overview of consumer debt, credit, interest, international currency, and social responsibility, this 45-minute session falters in the application stage. You'll need to create a way for learners to demonstrate their...
ReadWriteThink
Beyond the Story: A Dickens of a Party
It's time to party like it's 1899! Incorporate a research-based celebration of the Victorian Era into your unit on A Christmas Carol by Charles Dickens. After learners read the novella or view a production of the play, they craft a...
National Wildlife Federation
Power Pellets! Nuclear Energy in the United States
Nuclear power provides about 20 percent of the energy generated in the United States. The seventh activity in the series of 12 tackles nuclear power. After sharing what they know about nuclear energy, scholars complete a...
Curated OER
NECESSARY WRAPPERS?
Students bring in a packaged item to unwrap. They weigh the pile of packaging and pile of product and determine which weighs more. They identify the source of raw materials for packaging and discuss ways to reduce packaging and overall...
Curated OER
Advertisements
Students create their own business and product, and must also create a 30 second advertisement to promote their product.
Curated OER
Supply Chain Management
Young scholars identify the steps of production. In this supply chain lesson, students determine how businesses monitor production and trace the supply chain of products they own. Young scholars also discuss ethical issues related to the...
Curated OER
Efficiency Can Solve a Host of Problems
High schoolers explore the concept of efficiency. In this efficiency instructional activity, students read an article about efficiency in various industries such as health care, retail, and auto repair. High schoolers identify a company...
Curated OER
It's Not Easy Being Green
Students complete a unit that focuses on their school's waste production. They conduct a litter survey, collect the waste produced in their classroom for a week and generate a waste-audit, and identify how their school can minimize...
Curated OER
Marginal Cost Curve Worksheet
In this economics learning exercise, students use their problem solving skills to respond to 16 questions about marginal costs and levels of production.
Curated OER
Branding and Brand Names
In this brand names worksheet, students write favorite brands, discuss questions, invent new products, and more. Students complete 5 tasks.
Curated OER
A Cocoa Crossword
In this crossword puzzle activity, students use the 20 clues in order to fill in the crossword puzzle with the appropriate answers pertaining to cocoa production.