Unit Plan
Curated OER

Understanding the Influence of the Media

For Teachers 7th - 9th Standards
Critically analyze advertising techniques, such as circular reasoning, bandwagon, testimonial, and repetition, with worksheets that effectively discuss and illustrate how the media aims to influence.
Lesson Plan
Newseum

Believe It or Not? Time to Talk Back

For Teachers 6th - 12th Standards
Young journalists select a news story, editorial, or opinion piece that they disagree with or one that leaves them with questions. They then create their report in response and share it with the class.
Lesson Plan
Newseum

Bias Through History: Analyzing Historical Sources

For Teachers 6th - 12th Standards
Young journalists use the E.S.C.A.P.E. (evidence, source, context, audience, purpose, and execution) strategy to evaluate historical and contemporary examples of bias in the news. The class then uses the provided discussion questions to...
Lesson Plan
Curated OER

The Power of One: Convergence in Scholastic Media

For Teachers 9th - 12th
Pupils explore the different forms of media utilized by journalism including writing, photography, video, sound and the Internet. In this journalism lesson, high schoolers compare and contrast the ways in which information is presented...
Worksheet
Curated OER

Big Branding on Campus: Reading Informational Text

For Students 9th - 12th
This New York Times "Learning Network" activity poses 11 questions on an article and video about commercial branding and marketing on college campuses. The related article, "On the Market: Thinking Critically About Advertising", is...
Lesson Plan
Curated OER

Objective Versus Subjective

For Teachers 10th - 12th
Students examine the difference between subjective and objective statements, newscasts, and media. They discover that subjective is opinion based and objective is fact based.
Lesson Plan
Curated OER

Dwellings Around the Globe

For Teachers 6th - 8th
Middle schoolers explore dwellings around the globe and conduct collaborative research on cliff dwellings, igloos, longhouses, and yurts. They then explore how different dwellings reflect environmental and cultural conditions, and they...
Lesson Plan
Curated OER

Recognizing Types of Propaganda in Advertising

For Teachers 11th - 12th
Students recognize the various types of propaganda so that they be better able to recognize propaganda in its various forms.