Curated OER
Need vs. Wants in Creating Sustainable Communities
Ninth graders create a T chart of their needs and wants. In this environmental science lesson, 9th graders brainstorm ideas on how to create a sustainable community. They decide what they would give up and keep to make the community...
Curated OER
Trick or Treat for Unicef
Creative thinkers develope advertisements. They work in groups to create an advertisement featuring the importance of contributing to UNICEF. They research, learn about point of view, and present final projects to the class.
Curated OER
How Am I Ever Going to Use This?
Pupils analyze how education relates to the selection of college majors, the job market, and future training. For this career exploration lesson, students search an occupation and employment database for a specific school subject. Pupils...
Curated OER
When Are We Ever Going To Use This?
Middle schoolers explore the relationships between fractions, decimals, and percents in a real-world context. They examine examples of percents from magazines and newspapers, and create posters that depict the use of percents in articles...
Curated OER
Deciphering Propaganda Posters of World War I
What strategies are employed when creating propaganda? Your young historians will learn about six different techniques utilized in the construction of political propaganda, particularly in the advertisements of World War I. The...
Wordpress
Paper Doll Project
Explore self and social construction with a hands-on art project. After studying and discussing bullying and other social experiences, individuals create three paper dolls that represent specific social constructions. Included here is a...
Visa
Living On Your Own
Learners gain a realistic understanding of what is required for independent living. They begin by setting up a budget based on needs and lifestyle, and then use worksheets and a presentation to practice such skills as reading a...
Curated OER
Create Your Own Ad
Students examine the elements of advertising. They analyze the format and structure of advertisements. They develop awareness of advertising techniques and explain that media messages and products are composed of a series of separate...
Curated OER
Creating a Commercial
Students investigate the world of advertising and video production by creating their own commercial. In this advertising lesson, students discuss a fictitious product which they create an advertising campaign for. Students...
Curated OER
Sculpting a Message: From the Counter-Reformation to the Present Day
Students discuss persuasive messages in art. In this art history lesson, students research 17th- century European sculptures to find the messages given. They create their own sculptures and write press releases to explain their art.
Curated OER
Using Primary Sources to Discover Reconstruction
Fifth graders discover how reconstruction had an impact on racial issues in the United States. In this Reconstruction instructional activity, 5th graders are introduced to primary vs. secondary resources and then rotate through...
Curated OER
Sounds of the Season
During Christmas time, use common carols and Tchaikovsky's Nutcracker music as the basis for writing advertisements. Learners can work in teams or individually as they listen to songs via the links provided. A "Christmas Music Comparison...
Media Smarts
Advertising All Around Us
Here is a set of advertising lessons, explore language, techniques, representation, and target audiences. Discuss the impact ads have on our daily lives. What do we see and how do they make us feel? Observe ads from around the...
Annenberg Foundation
The Progressives
The Progressive Era brought about a word that often leads to turmoil—change! Learners research the late 1800s in American history to uncover societal issues gripping the nation back in the day. The 15th lesson of a 22-part series...
Media Education Lab
Sponsored Content as Propaganda
What is sponsored content? Who produces sponsored content? Why? Is it fair or unfair? What are the privacy implications for consumers? To answer these questions, class members view a model screencast before crafting their own that...
Museum of the Moving Image
Understanding the Language of Political Ads
The verbal techniques and emotional appeals contained in the language used in political ads plays a vital role in creating the impact of the ad. As class members continue their study of Presidential campaign commercials from 1952–2012,...
iCivics
Candidate Evaluation
How can we decide between candidates on election day? After contemplating various issues and qualities, your learners will go through a step-by-step process of researching and evaluating sample candidates and determining their...
Curated OER
Pop Shop 4 - Shopkeeping
Students create a store where they sell pictures, tee shirts, and prints. For this store lesson plan, students learn about sales, marketing, and how to run a business.
Creative Educator
Sell It with Propaganda
Augment a unit on propaganda by prompting class members to create propaganda. Using Frames software, groups demonstrate their understanding of propaganda techniques by designing a new product, creating a commercial to sell...
Curated OER
Made You Look
Students spend some time in the world of marketing and advertising by analyzing and creating slogans and campaigns geared toward adolescents. Students work with a partner to create their design and share with the class
Curated OER
Save the Earth: It's Everyone's Home!
Students demonstrate how to make earth-smart choices. In this environmental awareness lesson, students listen to a short lecture on environmentally friendly products. Students invent an environmentally friendly product and complete an...
Curated OER
"Taming the Bicycle"
Eighth graders discuss invention of bicycle and early obstacles to riding, listen to and discuss short story "Taming the Bicycle" by Mark Twain, define vocabulary words from story, and create and present humorous "how to" project to...
Curated OER
Logo Design and Ad Campaign Relating to Forestry Management.
High schoolers explore organizations that promote effective marketing strategies and create their own visual symbols that benefit effective forestry cultivation. In this creative lesson students study logos of organizations, create...
Curated OER
"I Don't Pay Attention to Advertisements? (At least I don't think so?)"
Sixth graders study eight persuasive techniques that occur in a variety of media types. They write a persuasive essay and present it to the class. They create a "new product" for which they produce an advertisement using persuasive...