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Lesson Plan
Federal Reserve Bank

Market Basket SMART/ActivInspire Lesson Plan

For Teachers 9th - 12th Standards
Inflate your knowledge, not the economy! Pupils learn more about inflation with detailed worksheets and exciting activities such as role play, an interactive PowerPoint presentation, and a project in which they design a podcast on...
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Lesson Plan
Curated OER

Analyzing Advertising

For Teachers 9th - 12th
Some ads really make products look great, and even better than they really are! Kids get into small groups to research and compare marketing used by various cell phone companies. They analyze advertisements, carrier options, and cell...
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Organizer
Curated OER

Pricing Your Craft Worksheet

For Students 11th - 12th
This cross-curricular activity could be used to teach economics, business, practical math, and more. Learners pretend they are craftspeople and choose a craft to market. Using a graphic organizer and provided models, class members...
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Worksheet
Curated OER

Big Branding on Campus: Reading Informational Text

For Students 9th - 12th
This New York Times "Learning Network" activity poses 11 questions on an article and video about commercial branding and marketing on college campuses. The related article, "On the Market: Thinking Critically About Advertising", is...
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PPT
Curated OER

The Great Depression and FDR's New Deal

For Teachers 10th - 12th
Find out about FDR's vision and the New Deal plan that helped pull America out of the Great Depression. The presentation focuses New Deal programs such as the Works Progress Administration, Agricultural Adjustment Administration, and the...
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Lesson Plan
Curated OER

Fall Lesson Plans

For Teachers Pre-K
Students participate in various fall activities. In this fall instructional activity, students take a trip to a farmers market and purchase the ingredients needed for vegetable soup. Students paint fall scenes and create a fall story....
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Lesson Plan
Curated OER

Branding and Marketing Religion

For Teachers 9th - 12th
High schoolers explore religious worship. In this marketing religion lesson, students examine their own religious beliefs and practices as they investigate religious outreach practices.
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Lesson Plan
Curated OER

Introduction To Markets - Lesson Plan: 1 X 1 Hour Lesson

For Teachers 9th - 12th
Students study the concept of a market. They determine the different purposes of buyers and sellers. They look at the utility of an item and how the value for money affects the decision making of consumers.
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Lesson Plan
Curated OER

Market Analysis

For Teachers 9th - 12th
Learners examine how markets can be broken down by businesses. They explore topics such as market positioning and market segments. They discuss how market structure influences the market itself.
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Lesson Plan
Curated OER

Market Research

For Teachers 9th - 12th
Students examine the difference between primary and secondary market research. They discover the limitations on marketing strategies. They explain the importance of having more research done before marketing decisions are made.
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Lesson Plan
Curated OER

The Marketing Mix

For Teachers 9th - 12th
Young scholars examine the seven P's in marketing. They discover the need to blend different elements to make marketing successful. They place significance on elements for different products and services.
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Lesson Plan
Curated OER

Marketing in the Travel and Tourism Industry

For Teachers 9th - 12th
Students identify vocabulary used in the marketing industry. They use the internet to find marketing resources and discover how companies develop their marketing strategy. They practice using the techniques as well.
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Lesson Plan
Curated OER

Market Research Methods in Travel and Tourism

For Teachers 9th - 12th
Students examine the need for market research. For this tourism lesson, students use new vocabulary and research more about a tourism organization. They develop market research action to an organization.
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Lesson Plan
Curated OER

Market Game in Oil

For Teachers 9th - 12th
Young scholars work together to participate in a market game in oil. Using their prior knowledge, they review how the interaction of buyers and sellers sets the price in markets. They identify the situations in which cause shortages and...
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Lesson Plan
Curated OER

Market Structure

For Teachers 12th - Higher Ed
Students examine the different types of market structures. They analyze these structures using diagrammatic representations.
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Lesson Plan
Curated OER

Market Power, Competition and Regulation- Lesson Plan: 4 x 1 hour lessons

For Teachers Higher Ed
Students research business regulations, design and deliver a presentation that addresses the issues arising when companies act in anti-competitive manners.
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Lesson Plan
Curated OER

Marketing Research Projects

For Teachers 11th - 12th
Students research customer service offerings of a particular business and present their conclusions to the class using PowerPoint and additional visual aids. The guidelines for this lesson can be found through the National DECA.
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Lesson Plan
Curated OER

The Labour Market: Flexibility

For Teachers 9th - Higher Ed
Learners look at the issues surrounding labour market flexibility. They will produce a short summary outlining the relevance of the factor to the operation of the labour market.
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Lesson Plan
Curated OER

Market Structure: Oligopolies

For Teachers 11th - 12th
Learners investigate the structure of oligopolistic markets. The business market is explored in order to make a comparison to accepted theory found in textbooks. An overall picture of the market is then created within the student mind to...
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Lesson Plan
Curated OER

Creating & Marketing a Commercial

For Teachers 10th - 12th
Students explain the four P's of Marketing (product, pricing, promotion, and place) and how they are used in business and in society. They produce the remake of an old audio and visual commercial activity as a marketing activity.
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Lesson Plan
Curated OER

Command and Market in One Economy

For Teachers 9th - 12th
Students organize governmental acts on a chart as either a Market or Command economy. In groups, they note the characteristics of each type of economy and identify their differences. They also explain any item that is related to the...
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Lesson Plan
Curated OER

Lemonade Business Stock Market Intro

For Teachers 3rd - 6th
Students role play as business owners in order to learn about how certain aspects of business works. In this 3rd - 6th grade lesson plan, students experience creating and running their own business, including earning profits and...
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Lesson Plan
Curated OER

Entrepreneurship: Will it Work?

For Teachers 9th - 12th
Consider to possibility of starting a business as a way to examine the concept of entrepreneurship. Learners develop and analyze feasibility studies, marketing strategies, proposals, and local census data all needed when starting a small...
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Lesson Plan
Curated OER

We're On Display

For Teachers 11th - 12th
Young scholars create store displays to create an understanding of the importance of marketing in the world of business. The project is intended to be ongoing with the advertising scheme to be changed frequently.

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