Critically analyze advertising techniques, such as circular reasoning, bandwagon, testimonial, and repetition, with worksheets that effectively discuss and illustrate how the media aims to influence.

Teach the five different types of media with the first of three in a media literacy unit. Learners create and propose a final newspaper project, which must address information covered throughout the unit. 

Criticism of news and entertainment journalism is at an all-time high. Help 21st-century learners develop the media literacy skills they need to become critical consumers with a three-lesson guide the looks at persuasive techniques used...

Young learners today are bombarded by media manipulation. Help them develop the skills they will need to become savvy 21st century media consumers with a unit on media literacy.

Aspiring journalists learn about media literacy, journalism, and the press. Units come complete with handouts, assignment rubrics, notes, and extension suggestions. Each unit also comes with a list of vocabulary words and learning...

Scholars investigate news literacy in the twenty-first century. They use technology, legal decisions, writings, and digital privacy to analyze the topic. Using what they learned, a group assignment looks into both the challenges and...

High school scholars learn valuable information about how to run a newspaper in the third and final installment of a media literacy series. The unit scaffolds learners to success with background information before they plan for...

Consumer technology has made it possible for filmmakers to create entire movies from the comfort of their home computer. Guide high school film buffs through the process of designing a documentary with an extensive unit published by...

Give class members some great news! A media unit teaches individuals about ethics, parts of a newspaper, business writing, photojournalism, and more topics that have to do with the press. Full of material for a variety of learners,...

Students analyze alcohol and tobacco ads and create parodies of them. The eight lessons in this unit include discussions about why teens smoke or drink, the psychology behind the advertising, and writing persuasive letters to agencies,...

Hot off the press: a mini-unit for class members to create their own newspaper. Complete with graphic organizers, extension activities, and helpful learning targets that teach parts of a newspaper, the resource contains everything needed...

Events in recent years have underscored the importance of a free and independent press in a democracy. Young journalists engage in lessons about the function of journalism in a democratic society, practice the steps of Bok's Ethical...

Beyond reading and arithmetic, one of the most important skills for graduating seniors to have is fiscal literacy and responsibility. Start them on the right financial track with nine lessons that focus on a variety of important...

Explore the newspaper as a unique entity with a detailed and extended unit. The unit requires learners to consider the newspaper's role in democracy, think about ethics, practice writing and interviewing, and examine advertising and news...

Support your end-of-year instruction with planning kits from PBS. Five planning kits are provided: Special Lessons and Collections; Planning Sheets for Pre-K through 5 and 6-12; Summer Bonus Resources; and Relevant Professional Learning...

Fifty eye-catching pages contain six lessons about Roald Dahl's novel, Matilda. Each lesson has a theme and covers a different subject—literacy, social-emotional learning, science, and geography. Scholars analyze characters, examine...

Get crafting with hundreds of pages of art lessons! The plans are organized into topics, which include clay, drawing, composition and design, mixed media, painting, printmaking, and paper.

Can school children change the world? With a social or environmental issue in mind, 5th graders use what they know about advertising media to make t-shirts that have something to say. They research the issue they'd like to focus on,...

How does your class view themselves? High schoolers explore body image through a series of four activities. Groups collaborate to examine the changes we experience as a part of growing up, how the media influences body image, and healthy...

The 1939 Oscar-winning Gone with the Wind, is the focus of an informational packet designed to be used with a viewing of the film. As part of their analysis, media students respond to a series of discussion points about the...

"Understanding Influences," a richly detailed, carefully scaffolded unit, asks middle and high school scholars to examine how internal and external factors like friends, media, and society influence their attitudes and...

There's a lot content packed into the four lessons of this physical science unit on density. From salad dressing to the water cycle and hot air balloons, these lessons engage students in hands-on activities that explore real-world...

Teach middle schoolers how to develop healthy relationships with activities and lessons designed to create a kind and inclusive classroom. Pupils create guidelines to develop a safe and civil learning environment. They learn how to...

How do scholars determine if a scientific claim is true? Learners investigate scientific misinformation by watching video clips and reading false advertising claims. They engage in discussion in both class and small group settings to...