High schoolers deconstruct advertising messages by analyzing parody ads and exploring the purpose of satire. Then they create their own parodies based on real ads discussed in class. A creative activity to extend any study of media,...

Students discover relationships between advertisement and persuasive techniques.  In this literacy and consumer education lesson, students select magazine or newspaper advertisements that use symbols, pictures, and slogans to...

Note-taking is an essential study skill, and it needs to be taught! In the context of a research project on energy sources, learners find multiple sources, evaluating, paraphrasing, and citing them correctly. Two lists with note-taking...

Considering a college search project? After picking a possible career choice, and determining if that career needs a technical college or university education, individuals examine a wide variety of sources and select three schools...

Students identify where vegetables originate from. In this agriculture lesson, students use a search engine to find out where certain vegetables originate from. Students plot the information onto a world map.

Who knew determining author's purpose could be turned into a game? Four teams compete to correctly identify the author's purpose for writing a series of passages.

Pupils read and discuss "Defending Affirmative Action With Social Science," examining the admissions policies in public universities and colleges. They write persuasive essays either for or against the admissions policies in their state.

Students act like a famous explorer. In this explorer lesson, students research an explorer and act out persuasive arguments in which that explorer might be involved.

High schoolers explore common advertising strategies used by the media. In this advertising instructional activity, students identify persuasive language in advertisements and construct their own persuasive ad.

Students examine tools and techniques of advertising. In this advertising lesson, students view ads, disvuss common terms used, and analyze techniques. Students are presented with situations and must design and advertisement for the...

Students explore farming, slavery and cacoa farming. In this agricultural science lesson plan, students fill out KWL charts, create PowerPoints and do internet research. Students write letters to chocolate companies requesting them...

High schoolers read about the purpose and history of 100 Clubs. As a class, they discuss the importance of these groups and identify local chapters. They write a reaction to the concept and identify people who belong and who should...

Students examine how some city halls around the country are using private companies to run them. After watching a video, they write a reaction paper to some part of it. They write an article for their school newspaper discussing whether...

Fourth graders brainstorm a list of criteria for a quality recreation center. They draft a written proposal the center they plan to design. They write to persuade a land developer to hire their company.

Students analyze how successful job seekers got their jobs and consider which strategies they might use. They access stories about young adults who have successfully mainstreamed into the world of work.

Students role-play to determine the best types of magazines that should be purchased for their media center. They create a sales presentation for a particular magazine in small groups. As they listen to each presentation they evaluate...