Lesson Plan
Curated OER

Bias, Prejudice and Propaganda

For Teachers 12th
Twelfth graders examine bias, prejudeice, and propaganda in reading selections. They view commercials and print ads, discuss how the advertisers are trying to convince them of something, and keep a commercial journal.
Lesson Plan
Curated OER

Selling Solutions

For Teachers 4th - 8th
Students identify, design and present specific information to sell their idea for reducing the impacts of climate change. Students create a television or print advertisement. Students utilize technology to create a final project....
Lesson Plan
Curated OER

Using Print Media in the LCTL Classroom

For Teachers 7th - 11th
Explore newspapers as a form of print media. They examine headlines from newspapers and infer meanings of the headlines. They skim articles for information and exchange articles between groups. They complete charts while skimming the...
Activity
Technology & Engineering Education Association of Pennsylvania

Creating a Team Logo

For Teachers 6th - 8th
Most companies have logos to represent them. Ask student teams to come up with their own logos and enter them in a class competition to be screen printed. Groups must include the school initials and the team name and follow a list of...
Unit Plan
7
7
Online Publications

Become a Journalist

For Teachers 6th - 8th Standards
Explore the newspaper as a unique entity with a detailed and extended unit. The unit requires learners to consider the newspaper's role in democracy, think about ethics, practice writing and interviewing, and examine advertising and news...
Worksheet
Curated OER

"Ad" Word Family: Alphabetical Order

For Students 2nd - 3rd
In this alphabetizing worksheet, students read nine words that have the "ad" spelling pattern. Students alphabetize the words.
Lesson Plan
Curated OER

Taking a Closer Look (Critical Viewing)

For Teachers 6th - 12th
Students explore persuasive writing in advertisements. In this advertisements lesson, students evaluate tobacco advertisements for persuasion techniques. Students then create a counter advertisement against smoking.
Lesson Plan
Curated OER

For Sale - Ageless Water

For Teachers 5th - 6th
Students discuss the topic of everlasting life after completing the novel, Tuck Everlasting. They examine advertisements for bottled water on the Internet and in magazines. Then they create their own advertisement for ageless water.
Lesson Plan
Curated OER

Media Literacy Unit - Part 4

For Teachers 7th
Seventh graders study how advertisers use techniques to sell their products. In this persuasive media lesson, 7th graders analyze media messages to find the advertiser's purpose. They examine different advertising techniques and their...
Lesson Plan
Curated OER

Fuel for Thought

For Teachers 6th - 12th
Students explore the mathematical concepts used to compare different types of vehicles. They create a print advertisement in which they persuade an audience to purchase a specific vehicle.
Lesson Plan
Curated OER

Team Up for Sports Marketing

For Teachers 3rd - 12th
Students choose a sport and promote a real or imaginary team by creating press releases, business cards, and ads or commercials.
Lesson Plan
Scholastic

Presenting Persuasively (Grades 6-8)

For Teachers 6th - 8th
Teens and pre-teens are a prime target for advertisers, so how are they doing it? An interactive lesson highlights the strategies used by advertisers, such as visual imagery and verbal clues. Then, a short writing assignment puts those...
Lesson Plan
PwC Financial Literacy

Evaluating Financial Information

For Teachers 6th - 8th
Advertising is all around us. Sometimes those advertisements are directed at young people, so it's important for youngsters to recognize false advertising and fraud when they see it. That's what this instructional activity is all about....
Lesson Plan
Curated OER

Magazine Production

For Teachers 11th - 12th
Analyze magazines as a class, looking carefully for the target audience, advertisements, and topics presented. Small groups then work as a publication team and receive a magazine that they have to "sell." Each individual has a different...
Lesson Plan
Curated OER

Ad Awareness from Admongo.gov

For Teachers 4th - 7th
Students explore mass media by completing worksheets in class. In this consumerism lesson, students discuss the meaning behind advertisements and how they are used in television, the Internet and print. Students analyze a group of ads in...
Lesson Plan
Curated OER

The Use of Printed Page- Newspapers, magazines and advertising

For Teachers 7th - 11th
Young scholars study the process of making paper.  In this papermaking lesson students see the benefits of a printed page and creat their own paper.
Worksheet
Curated OER

Runaway Slave Advertisement from Antebellum Virginia

For Students 8th - 12th
In this primary source analysis learning exercise, students analyze the runaway slave advertisement. Students respond to 5 short answer questions about the advertisement.
Lesson Plan
Curated OER

Advertisements and Commercials

For Teachers 3rd - 5th
Students analyze advertisements. For this advertising lesson, students share their favorite print advertisements and commercials and explain why they like them. Students view more print or television advertisements aimed at children...
Lesson Plan
Curated OER

Magazine Dollars and Sense

For Teachers 6th - 12th
Students analyze magazine advertisements that appeal to them. They explore how tobacco companies continue to target teens in magazine advertisements. They explore how advertisers select magazine ad space.
Worksheet
Curated OER

The -ad Word Family

For Students K - 1st
In this word family worksheet, students practice printing 10 -ad words, they circle all of the -ad words in a short story, cut out -ad word cards and put them in alphabetical order, and write about what makes them sad and glad. They play...
Lesson Plan
Scholastic

Persuasive Communication (Grades 9–12)

For Teachers 9th - 12th Standards
Before your students reached your morning class to learn about persuasive writing, they probably saw dozens of examples of persuasive communication in the form of advertisements. A short, introductory lesson inspires class members to...
Activity
Teaching Tolerance

Listen Up! PSA for Change

For Teachers 6th - 12th Standards
Challenge scholars to speak up about a topic by creating a public service announcement or social media blitz about an issue they feel passionate about. Have them research their issues, then decide the best way to take their messages to...
Lesson Plan
Curated OER

Advertising Books

For Teachers 3rd - 5th
Students experience a variety of ways to share their favorite books with their classmates. They write and present commercials to "sell" their favorite books to the class and participate in a community of readers who regularly discuss and...
Lesson Plan
Curated OER

What Does Advertising Say About Smoking?

For Teachers 5th - 8th
Students examine tobacco advertisements.  In this smoking advertisements lesson, students read old magazine or newspaper ads to determine their purpose and influence.  Students also discuss how to make responsible health...

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