Students investigate the concept of a market. They produce a dramatization to simulate the daily activities found inside. Students ask questions about the price, location, and use of items. The acting strengthens communication skills and...

Students use basic sewing skills to make a product and explore the free market process.

Young scholars develop critical thinking skills to understand and create advertisements.  In this journalism lesson, students analyze the elements necessary for effective advertisements and work in cooperative groups to create and...

Students study how a type of product is advertised. In this product advertisement instructional activity, students research a specific product and its advertisement. Students create a market research survey based on their peers...

Students examine sustainable fruit and vegetable production.  For this agriculture lesson students apply what they learn to real life situations. 

In this minerals worksheet, students investigate a mineral by doing research, they complete a mineral information sheet and they develop an advertising poster for the mineral.

Learners design and draw a new product in a graphics program. Students research and create a report on how they plan to market their product. Learners create a flyer, brochure or business card to be passed out at the New Product Fair.

Learners discover the life of Benjamin Franklin by studying his inventions.  In this biography lesson, students identify the inventions of Benjamin Franklin and their impact on society today.  Learners create a commercial in an...

Designing the right package — it's more than a pretty picture. Challenge small groups to design a food package. They must consider the type of food they are packaging and the package's ability to control the physical and...

"Selling is important in all professions because it involves synthesizing information and persuading people." Rather than using this as a lesson on how to sell a product, this resource might best be used as an inquiry into what goes into...

Have your scholars read a handout related to the foreign trade market and how there is an exchange of goods. They read the information as a research assignment and make connections as to how the market fits together.

Give your class a copy of USA TOday to read through and find articles about companies that offer goods or services. They create a graphic organizer and list the business, product, want or need fulfilled of the companies found in the USA...

High schoolers consider the power of advertisements. In this consumerism lesson plan, students dicuss advertising techniques, advertising regulations, and analyze advertisements. High schoolers also complete and evaluate and ad...

Learners examine the basic concepts of advertising.  For this media awareness lesson, students discuss target audience, art, and purpose in advertising to determine what makes an advertisement effective or ineffective. ...

Learners research the Internet to gather information about silk and make travel arrangements for a business trip. They create a memo to participants, create a database of suppliers, a letter to suppliers, design company letterhead and...

Consumer technology has made it possible for filmmakers to create entire movies from the comfort of their home computer. Guide high school film buffs through the process of designing a documentary with an extensive unit published by...

Students create their own design clothing company, incorporating the 4 Ps of marketing. They use imagination, art, and creative skills to develop each component of the packet. Students are explained the four Ps of Marketing (product,...

Students, in teams, create and prepare an original cookie recipe. They market their cookie by designing creative packaging and advertising. They compete with other groups in a cookie contest.

After performing a variety of pre-activities, learners will complete steps that lead to a successful interview. Activities will include preparation for the interview, marketing oneself, follow-up and assessment. The students will...

High schoolers explore the current economy and determine what items will or will not sell in a poor economy and why. After researching aspects of the current economy, reviewing a provided case study, completing the provided...

Students complete a worksheet. In this food distribution and preservation lesson, students learn about the transportation of agricultural projects. Students list foods that they buy at the grocery store and then identify how each product...

In this activity students pretend that they have been hired by a candy manufacturer to design a box for a new product they are beginning to market. The manufacturer has pre-determined the volume of the candy box. It is the students' job...

Learners watch a video about Alicia Keys and discuss the business side of her career. Groups role-play producers for her new album taking on the responsibility for all aspects, including budgets, contracts, song production, and advertising.

Critically analyze advertising techniques, such as circular reasoning, bandwagon, testimonial, and repetition, with worksheets that effectively discuss and illustrate how the media aims to influence.