Curated OER
Team Up for Sports Marketing
Students choose a sport and promote a real or imaginary team by creating press releases, business cards, and ads or commercials.
Curated OER
Advertising sales
Students examine how advertising is an important community service; explaining that both businesses and customers benefit and that designing and selling ads requires professional knowledge and personal preparation.
ReadWriteThink
Persuasive Techniques in Advertising
Help your 21st century learners develop their media smarts with this resource that has them examine the persuasive techniques advertisers use to influence specific demographics and then to use these techniques to craft their own ads.
Curated OER
Creating a Commercial
Students investigate the world of advertising and video production by creating their own commercial. In this advertising lesson, students discuss a fictitious product which they create an advertising campaign for. Students create a...
Curated OER
Taking a Closer Look (Critical Viewing)
Young scholars explore persuasive writing in advertisements. In this advertisements lesson, students evaluate tobacco advertisements for persuasion techniques. Young scholars then create a counter advertisement against smoking.
Curated OER
Ads Are Everywhere
In this advertisements worksheet, students read a list of 25 specific forms of advertising. Students then answer 2 essay questions. This worksheet directs students to read an article not provided here.
Curated OER
Total English Advanced: Getting the Right Quantity and a Good Ad!
In this writing advertisements worksheet, students examine 8 sentences and fill in the blanks with the appropriate words from the word bank. Students also write a short advertisement.
The New York Times
Super Brand
Children can recognize popular brands from an early age, but these images symbolize much more than what they advertise. Take a journey through the design of a logo with a lesson that focuses on the history and ubiquity of the Super Bowl...
Curated OER
Fish food Comercials
Fifth graders, working in pairs, create 30-second commercials for fish food products. They create slogans and incorporate props, music, costumes, or illustrations in their spots. The commercials are videotaped and parents are invited...
Curated OER
Breaking News English: Microsoft Windows
In this Microsoft Windows activity, students read the article, answer true and false questions, complete synonym matching, complete phrase matching, complete a gap fill, answer short answer questions, answer discussion questions, write,...
Curated OER
Dispel Myths, Save Lives
Students explore the reality of underage drinking. In this underage drinking lesson plan, students read the USA Today article titled 'Dispel Myths, Save Lives,' respond to discussion questions regarding the article, and complete an...