Curated OER
Jingles All the Way
Young scholars explore various tactics used in advertising by studying the advertising campaigns of well-known companies. They earn about methods of political advertising in China by reading and discussing Political Power Grows From the...
Curated OER
The Wild, Wild West
Sixth graders research the history of the transcontinental railroad. They use advertising propaganda techniques to design and create a poster encouraging people to explore the West by rail.
Curated OER
TV Talks, We Listen?
Students recognize and analyze the link between advertisements and commercial programs as well as their influence on the audience. In this television and advertisement analysis lesson, students watch television to research the audience...
Institute for Humane Education
Not So Fair and Balanced: Analyzing Bias in the Media
Life is not always fair. Who's heard that before? This same concept moves to a larger scale using prejudice and bias. Pupils discuss where prejudice attitudes derive and how they develop throughout life. Reading comprehension...
Curated OER
Advertise Your Family
In this periodic table worksheet, students create an advertisement for a chemical group or family they are assigned. They need to include topics such as are the elements solids, liquids or gases at room temperature, the history of the...
Curated OER
Genetically Engineered Food AD
Students examine various genetically engineered foods by lecture and library research. They are then placed in groups of two to produce their ad and make a presentation on a food they have developed.
National First Ladies' Library
Learning to Be Consumers: The Emergence of Catalogs and Advertising
Learners study the historical context of marketing and how it came to be so important in the 19th century. They analyze advertising in the 19th century, 20th century, and today to understand how much or how little has changed.
Curated OER
Jobs
Students review newspaper want ads and note information about wages and salaries. They identify the jobs, wages, salaries and fringe benefits from the ads. Students explain why people work for others and the importance of wages,...
Curated OER
What Does Advertising Say About Smoking?
Students examine tobacco advertisements. In this smoking advertisements instructional activity, students read old magazine or newspaper ads to determine their purpose and influence. Students also discuss how to make responsible health...
Teachers.net
Smoking and the Advertising Industry (Middle, other) SMOK_AD.DOC
Middle schoolers study advertising techniques and the effects of smoking on health.
Curated OER
Car For Sale!
Car For sale! In this GED prep lesson plan, writers develop a classified advertisement to sell a car. After a discussion of precise words and phrases, telling details, and sensory language, sellers draft their ad for review, revision and...
Curated OER
I Need Money...I Need a Job
Students discover how to use a phone book and the want ads to find a job, how to fill out a job application, and how to write/type a resume. They participate in a mock job interview.
Curated OER
Conscientious Catalyst
Young scholars access prior knowledge to list careers working with the environment. In this environmental careers lesson, students create a want ad for environmental jobs. Young scholars complete job applications for specific...
Curated OER
Working Like a Dog
Students consider ways animals help human beings with certain chores, then research more specific tasks dogs are trained to do. They create a help wanted ad enumerating the traits a dog should have before applying for a particular position.
Curated OER
Apartment Hunting
High schoolers use apartment classified ads to match abbreviations with their correct term. They practice using superlatives and comparatives when looking at apartments. They complete a worksheet to end the lesson.
Curated OER
Budgeting Money
Students explore the concept of budgeting. In this budgeting lesson, students pick an occupation and develop a list of needs and wants. Students make a list of monthly expenses and budget their income to afford those expenses.
Curated OER
How the Test Was Won
Students create 'Wanted' posters based around their state testing activities. For this state technology integration lesson, students take pictures of themselves in sepia tone in an Old West pose. Students write captions for the photos...
Curated OER
Organelle Want Ads
Young scholars review the components of the cell by creating advertisements for organelles in this activity reviewing cell contents. The lesson can be completed in 30-40 minutes and ends with a review question for individual, student...
Curated OER
Parts Wanted: Advertising for Cell's Organelles
Seventh graders name the parts of the cell. Students demonstrate knowledge of the parts of a cell in reference to cell functions. They apply their knowledge of the cell and the cell parts to a real world situation.
University of Nebraska
Why Do I Want All This Stuff?
How do advertisers influence consumers? The big idea here is that once consumers understand the factors that influence their desire for a product or service, they are better able to consider substitute and/or complementary products.
Crafting Freedom
Creating Original Historical Fiction Using Henry "Box" Brown's Narrative and Runaway Slave Ads
Young historians discover the experiences of runaway slaves after reading the brief biography and narrative excerpt of Henry "Box" Brown, who escaped slavery by having himself shipped away in a crate and popularized his flight in a...
EngageNY
Individual Research
Class members choose an ad they want to analyze for their performance task. They then read specific text based on the ad they chose. The instructor guides learners through a Model Research Synthesis document in which they try to...
Curated OER
Adbusting: A Media Literacy Unit
Students examine the ethical issues regarding the role of advertising in our society. They watch a series of ads, analyze the messages of the commercials, and in small groups create a counter-ad.
Curated OER
"Targets"
Students investigate how alcohol advertisers target young people. They watch and discuss a video, create a collage using alcohol ads, develop captions for each ad, and discuss and evaluate how young people are the targets of alcohol...
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